Groundwork

Pets · County · New Jersey

Pet stores in Somerset County, NJ

Competitor counts, household spending and official business counts for pet stores in Somerset County, NJ, set against other counties and the U.S.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #541 of 974 scored counties
#9 of 20 scored counties in New Jersey

Listings
36
9 chain locations (25%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$120.3M
On pets · $919 a household
Spending per listing
$3.3M
26% below the U.S.
Listings per 10k households
2.8
40% above the U.S.
Population, 2025
356,486
+3.5% since 2020

See the pet stores around any address in Somerset County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Somerset County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $919 per household (in line with the U.S. average), households in Somerset County spend about $120.3M a year on pets. That works out to $3.3M per store, 26% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.

There are 36 pet stores on map listings in Somerset County as of September 2026. Of those, 9 are chain locations, or 25%, against 38% across the U.S. That comes to 2.8 for every 10,000 households, 40% above the U.S. rate of 2.0.

Official counts show 14 businesses with payroll classed as pet and pet supplies stores in Somerset County in 2023. That is one for every 9,343 households, against one for every 13,024 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $314K have gone to businesses classed as pet and pet supplies stores in Somerset County.

Between 2020 and 2025, the population of Somerset County grew 3.5%, in step with the U.S. (+3.1%). Somerset County scores 47 (lower middle) on the Groundwork market score for pet stores, ranking #541 of 974 scored counties and #9 of 20 scored counties in New Jersey.

How Somerset County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Somerset County, NJ compared with New Jersey and the U.S.
MeasureSomerset CountyNew JerseyU.S.
Listings per 10k households2.82.02.0
Spending per listing$3.3M$3.9M$4.5M
Households per official establishment9,34313,81013,024
Official establishment growth, 2019–2023n/a−21.8%−1.6%
Population growth, 2020–2025+3.5%+3.0%+3.1%
Spending per household on pets$919$774$909
Median household income$140,374$103,556$80,734
Groundwork market score4736

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 14
Employees, 2023
156
Annual payroll, 2023
$5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
369 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$314K

SBA-backed loans to businesses classed as pet and pet supplies stores in Somerset County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Somerset County

Population, 2025 estimate
356,486+3.5% since 2020
Households
130,802
Median age
42.6
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
302 sq. mi.
People per square mile
1,159
Median household income
$140,374+23.6% vs. 2015–2019, before inflation
Average household income
$191,543
Median home value
$552,100
Jobs located here
201,609
Daytime population
369,052Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Somerset County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Somerset County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for pet stores, numbered among those based in New Jersey, with Somerset County marked.

Top counties in New Jersey

Counties in New Jersey ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Middlesex County, NJ73381.2$6.5M+2.6%#126 of 974
2Essex County, NJ70391.2$5.7M+4.2%#165 of 974
3Hudson County, NJ66401.3$5.5M+1.8%#225 of 974
4Union County, NJ63351.7$4.6M+5.0%#272 of 974
5Cumberland County, NJ5650.9$6.3M+2.2%#373 of 974
6Passaic County, NJ56281.6$4.5M+1.6%#383 of 974
7Ocean County, NJ56441.8$3.9M+5.6%#390 of 974
8Mercer County, NJ54292.0$3.8M+3.3%#414 of 974
9Somerset County, NJ47362.8$3.3M+3.5%#541 of 974
10Bergen County, NJ46912.6$3.4M+2.4%#556 of 974

Other business types in Somerset County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Somerset County, NJ?

As of September 2026, map listings count 36 pet stores in Somerset County. 9 of them (25%) are chain locations. The listings count pet stores. Official counts show 14 businesses with payroll classed as pet and pet supplies stores in 2023.

How much do households in Somerset County, NJ spend on pets?

About $120.3M a year, or $919 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 36 pet stores on map listings, it comes to $3.3M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 130,802 households in Somerset County and national spending patterns by income.

How does Somerset County, NJ compare with the U.S. for pet stores?

Somerset County has 2.8 pet stores per 10,000 households, 40% above the U.S. rate of 2.0. Spending per store is $3.3M, 26% below the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Somerset County would have about 27, against 36 on map listings. There is one business with payroll in the industry for every 9,343 households, against one for every 13,024 across the U.S.

How fast is Somerset County, NJ growing?

Population estimates put Somerset County at 356,486 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 130,802 households. The median household income in Somerset County is $140,374 a year, 74% above the U.S. median of $80,734. That rose 23.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Somerset County scores 47 for pet stores (lower middle), #541 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Somerset County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Somerset County

Screening a site or an acquisition in Somerset County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Somerset County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.