Groceries and convenience · County · New Jersey
Grocery stores in Salem County, NJ
Competitor counts, household spending and official business counts for grocery stores in Salem County, NJ, set against other counties and the U.S.
Groundwork market score · out of 100
Score 64 out of 100: Upper middle
Ranked #570 of 2,070 scored counties
#9 of 21 scored counties in New Jersey
- Listings
- 16
- 4 chain locations (25%)
- Official establishments
- 12
- Businesses with payroll, 2023
- Household spending a year
- $167M
- On groceries · $6,721 a household
- Spending per listing
- $10.4M
- 12% above the U.S.
- Listings per 10k households
- 6.4
- 6% below the U.S.
- Population, 2025
- 66,280
- +2.3% since 2020
See the grocery stores around any address in Salem County
The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $6,721 per household (6% above the U.S. average), households in Salem County spend about $167M a year on groceries. That works out to $10.4M per store, 12% above the U.S. figure of $9.3M. The spending figure covers all groceries, not only grocery stores.
Salem County has 16 grocery stores on map listings as of September 2026. Of those, 4 are chain locations, or 25%, against 37% across the U.S. That is 6.4 per 10,000 households, 6% below the U.S. rate of 6.8.
In 2023, official counts showed 12 businesses with payroll in Salem County classed as supermarkets and grocery stores. That is one for every 2,071 households, against one for every 2,053 across the U.S.
Between 2020 and 2025, the population of Salem County grew 2.3%, slower than the U.S. (+3.1%). The Groundwork market score for grocery stores in Salem County is 64 (upper middle), #570 of 2,070 scored counties and #9 of 21 scored counties in New Jersey.
How Salem County compares
The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Salem County | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.4 | 8.3 | 6.8 |
| Spending per listing | $10.4M | $8.9M | $9.3M |
| Households per official establishment | 2,071 | 1,459 | 2,053 |
| Official establishment growth, 2019–2023 | n/a | −3.2% | 0.0% |
| Population growth, 2020–2025 | +2.3% | +3.0% | +3.1% |
| Spending per household on groceries | $6,721 | $7,393 | $6,319 |
| Median household income | $79,960 | $103,556 | $80,734 |
| Groundwork market score | 64 | 46 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 10 → 12
- Employees, 2023
- 335
- Annual payroll, 2023
- $10.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 164 chain locations
- Listings at the U.S. rate for this spending
- 18The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as supermarkets and grocery stores in Salem County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Salem County
- Population, 2025 estimate
- 66,280+2.3% since 2020
- Households
- 24,846
- Median age
- 41.7
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.8
- Land area
- 332 sq. mi.
- People per square mile
- 197
- Median household income
- $79,960+19.6% vs. 2015–2019, before inflation
- Average household income
- $101,600
- Median home value
- $239,500
- Jobs located here
- 21,251
- Daytime population
- 51,699Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Salem County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.
Or open the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery stores across New Jersey
Every New Jersey market ranked →The highest-scoring counties in New Jersey for grocery stores, numbered among those based in New Jersey, with Salem County marked.
Top counties in New Jersey
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Gloucester County, NJ | 83 | 60 | 5.3 | $13.8M | +3.3% | #134 of 2,070 |
| 2Burlington County, NJ | 81 | 95 | 5.4 | $14M | +4.3% | #165 of 2,070 |
| 3Sussex County, NJ | 77 | 30 | 5.2 | $14.7M | +2.9% | #242 of 2,070 |
| 4Somerset County, NJ | 75 | 76 | 5.8 | $14M | +3.5% | #290 of 2,070 |
| 5Ocean County, NJ | 74 | 143 | 5.9 | $12M | +5.6% | #319 of 2,070 |
| 6Warren County, NJ | 70 | 28 | 6.2 | $11.6M | +3.2% | #407 of 2,070 |
| 7Hunterdon County, NJ | 69 | 38 | 7.5 | $10.9M | +2.3% | #438 of 2,070 |
| 8Morris County, NJ | 69 | 146 | 7.6 | $10.7M | +3.2% | #441 of 2,070 |
| 9Salem County, NJ | 64 | 16 | 6.4 | $10.4M | +2.3% | #570 of 2,070 |
| 10Monmouth County, NJ | 59 | 186 | 7.4 | $10.6M | +1.4% | #711 of 2,070 |
Other business types in Salem County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores61
- Grocery stores64
- Convenience stores55
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery stores are in Salem County, NJ?
Map listings as of September 2026 show 16 grocery stores in Salem County. 4 of them (25%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 12 businesses with payroll classed as supermarkets and grocery stores in 2023.
How much do households in Salem County, NJ spend on groceries?
About $167M a year, or $6,721 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 16 grocery stores on map listings, it comes to $10.4M per store. That spending covers all groceries, which grocery stores share with other businesses in the trade. It is estimated from the incomes of the 24,846 households in Salem County and national spending patterns by income.
How does Salem County, NJ compare with the U.S. for grocery stores?
Salem County has 6.4 grocery stores per 10,000 households, 6% below the U.S. rate of 6.8. Spending per store is $10.4M, 12% above the U.S. figure of $9.3M. At the U.S. ratio of grocery stores to household spending, Salem County would have about 18, against 16 on map listings. There is one business with payroll in the industry for every 2,071 households, against one for every 2,053 across the U.S.
How fast is Salem County, NJ growing?
Population estimates put Salem County at 66,280 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 24,846 households. The median household income in Salem County is $79,960 a year, in line with the U.S. median of $80,734. That rose 19.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Salem County scores 64 for grocery stores (upper middle), #570 of 2,070 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Salem County. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery stores · All 56 business types in Salem County
Screening a site or an acquisition in Salem County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.