Groundwork

Food and drink · County · New Jersey

Sit-down restaurants in Salem County, NJ

Competitor counts, household spending and official business counts for sit-down restaurants in Salem County, NJ, set against other counties and the U.S.

Groundwork market score · out of 100

Score 71 out of 100: Upper middle

Ranked #352 of 2,405 scored counties
#3 of 21 scored counties in New Jersey

Listings
123
27 chain locations (22%)
Official establishments
27
+8.0% since 2019
Household spending a year
$98.1M
On food away from home · $3,947 a household
Spending per listing
$797K
20% above the U.S.
Listings per 10k households
49.5
19% below the U.S.
Population, 2025
66,280
+2.3% since 2020

See the sit-down restaurants around any address in Salem County

The site report maps the sit-down restaurants on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 123 sit-down restaurants in Salem County. 27 of them (22%) are chain locations, against 29% across the U.S. That is 49.5 per 10,000 households, 19% below the U.S. rate of 61.3.

At $3,947 per household (3% below the U.S. average), households in Salem County spend about $98.1M a year on food away from home. That is about $797K of household spending for each restaurant on map listings, 20% above the U.S. figure of $664K. That spending covers all food away from home, which sit-down restaurants share with other businesses in the trade.

The official count of businesses with payroll classed as full-service restaurants in Salem County was 27 in 2023, up 8.0% from 2019. That is one for every 920 households, against one for every 500 across the U.S. Official counts list 6 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $149K has gone to businesses classed as full-service restaurants in Salem County.

Between 2020 and 2025, the population of Salem County grew 2.3%, slower than the U.S. (+3.1%). The Groundwork market score for sit-down restaurants in Salem County is 71 (upper middle), #352 of 2,405 scored counties and #3 of 21 scored counties in New Jersey. That puts it in the top quarter of counties.

How Salem County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the sit-down restaurants counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Sit-down restaurants in Salem County, NJ compared with New Jersey and the U.S.
MeasureSalem CountyNew JerseyU.S.
Listings per 10k households49.577.961.3
Spending per listing$797K$601K$664K
Households per official establishment920435500
Official establishment growth, 2019–2023+8.0%+2.1%+1.5%
Population growth, 2020–2025+2.3%+3.0%+3.1%
Spending per household on food away from home$3,947$4,680$4,070
Median household income$79,960$103,556$80,734
Groundwork market score7144

Official counts and lending

Businesses

Official establishments, 2019 to 2023
25 → 27+8.0% over the period
Employees, 2023
479
Annual payroll, 2023
$8.7M
One-person businesses, 2023
6Businesses with no payroll
Map listings, September 2026
12327 chain locations
Listings at the U.S. rate for this spending
148The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$149K

SBA-backed loans to businesses classed as full-service restaurants in Salem County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Salem County

Population, 2025 estimate
66,280+2.3% since 2020
Households
24,846
Median age
41.7
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
332 sq. mi.
People per square mile
197
Median household income
$79,960+19.6% vs. 2015–2019, before inflation
Average household income
$101,600
Median home value
$239,500
Jobs located here
21,251
Daytime population
51,699Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Salem County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the sit-down restaurants on map listings by name and distance.

Or open the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.

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Sit-down restaurants across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for sit-down restaurants, numbered among those based in New Jersey, with Salem County marked.

Top counties in New Jersey

Counties in New Jersey ranked for sit-down restaurants by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Burlington County, NJ7398955.8$853K+4.3%#307 of 2,405
2Gloucester County, NJ7161554.6$847K+3.3%#350 of 2,405
3Salem County, NJ7112349.5$797K+2.3%#352 of 2,405
4Sussex County, NJ6730252.3$935K+2.9%#460 of 2,405
5Warren County, NJ6225255.5$794K+3.2%#677 of 2,405
6Somerset County, NJ5894472.2$761K+3.5%#825 of 2,405
7Hunterdon County, NJ5734267.2$814K+2.3%#859 of 2,405
8Ocean County, NJ571,51362.0$690K+5.6%#874 of 2,405
9Camden County, NJ531,34866.6$635K+2.4%#1,058 of 2,405
10Morris County, NJ511,48576.8$706K+3.2%#1,138 of 2,405

Other business types in Salem County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many sit-down restaurants are in Salem County, NJ?

There are 123 sit-down restaurants on map listings in Salem County as of September 2026. 27 of them (22%) are chain locations. The listings count restaurants of every cuisine, pizza included. Official counts show 27 businesses with payroll classed as full-service restaurants in 2023, up 8.0% from 2019. Official counts also show 6 one-person businesses without payroll.

How much do households in Salem County, NJ spend on food away from home?

About $98.1M a year, or $3,947 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 123 sit-down restaurants on map listings, it comes to $797K per restaurant. The spending figure covers all food away from home, not only sit-down restaurants. It is estimated from the incomes of the 24,846 households in Salem County and national spending patterns by income.

How does Salem County, NJ compare with the U.S. for sit-down restaurants?

Salem County has 49.5 sit-down restaurants per 10,000 households, 19% below the U.S. rate of 61.3. Spending per restaurant is $797K, 20% above the U.S. figure of $664K. At the national ratio of sit-down restaurants to household spending, Salem County would have about 148, against 123 on map listings. There is one business with payroll in the industry for every 920 households, against one for every 500 across the U.S. The official count rose 8.0% from 2019 to 2023, against +1.5% for the U.S.

How fast is Salem County, NJ growing?

Population estimates put Salem County at 66,280 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 24,846 households. The median household income in Salem County is $79,960 a year, in line with the U.S. median of $80,734. That rose 19.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Salem County scores 71 for sit-down restaurants (upper middle), #352 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Salem County. It maps the sit-down restaurants on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for sit-down restaurants · All 56 business types in Salem County

Screening a site or an acquisition in Salem County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.