Groundwork

County profile · New Jersey

Hudson County, NJ market data

Population, household spending and competition for 56 business types in Hudson County, each scored against other counties.

Population, 2025
735,033
+1.8% since 2020
Households
299,682
Median household income
$91,795
+29.0% vs. 2015–2019, before inflation
Median home value
$539,700
Jobs located here
293,100
Highest market score
88
Home repair trades, #5 of 2,057 scored counties

A site report maps the competitors on map listings around any address in Hudson County by name and distance, and the households and spending within reach. Or open the report at the center of Hudson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

An estimated 735,033 people live in Hudson County, in 299,682 households. Population estimates put the population change in Hudson County from 2020 to 2025 at +1.8%, slower than the U.S. (+3.1%). The median household income in Hudson County is $91,795 a year, 14% above the U.S. median of $80,734. That rose 29.0% from the 2015–2019 survey, before inflation.

Set against the U.S., households in Hudson County spend the most on child care and other personal services (an index of 129, where 100 is the U.S. average) and the least on gasoline and other fuels (42).

The highest Groundwork market scores in Hudson County are for home repair companies (88), HVAC and plumbing companies (88) and roofing and gutter companies (87). Hudson County ranks #5 of 2,057 scored counties for home repair companies.

Hudson County is part of the New York-Newark-Jersey City metro area. For its number of households, Hudson County has the most map listings, relative to the U.S., for laundromats (2.6 times the U.S. rate) and the fewest for landscaping and lawn care companies (83% below the U.S. rate).

All 56 business types in Hudson County

Highest Groundwork market score first. Each score compares Hudson County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Hudson County, NJ, highest Groundwork market score first, with its rank among counties, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among countiesListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Home repair trades88#5 of 2,0571153.8$9.2M380173
HVAC and plumbing88#12 of 1,707592.0$18M37890
Roofing and gutters87#6 of 1,177280.9$37.9M44910
Electricians87#12 of 1,160280.9$37.9M31673
Landscaping and lawn care84#35 of 1,493230.8$18.7M63940
Home inspectors83#3 of 41590.3Index only2514
Mortgage brokers and lenders83#14 of 887481.6Index only31720
Lawn, cleaning and pest control83#29 of 1,771923.1$4.7M279179
Pest control78#33 of 699190.6$22.7M22214
Urgent care and walk-in clinics77#16 of 32580.3$49.9M2037
Chiropractors77#99 of 1,4901003.3$4M16749
Martial arts and dance studios74#94 of 1,3341183.9$3M14867
Optometrists and eye care74#130 of 1,302782.6$5.1M16343
Veterinarians73#207 of 1,485301.0$7.4M27122
Pet businesses72#213 of 2,2001705.7$1.3M14877
House cleaning70#102 of 847501.7$8.6M135125
Gyms70#222 of 1,7921916.4$1.8M14297
Convenience stores70#419 of 2,2611204.0$17.9M228142
Spas and skin care68#270 of 1,7692237.4$1.5M17267
Real estate agents and brokers68#282 of 2,17663521.2Index only171162
Gyms, studios and classes67#337 of 2,08839013.0$902K136164
Pet stores66#225 of 974401.3$5.5M12212
Fast food and sandwich shops66#507 of 2,22235511.8$3.8M124597
Primary care and pediatrics64#393 of 1,6561364.5$2.9M165428
Pet grooming and boarding63#400 of 1,461802.7$2.8M10943
Hair salons63#525 of 2,33954718.3$613K143237
Pizza63#549 of 2,0902508.3$5.4M106597
Grocery and convenience stores63#650 of 2,40251417.2$4.2M124378
Real estate62#506 of 2,22976725.6Index only179408
Clothing and shoe stores62#614 of 2,08744014.7$1.8M138219
Property management61#274 of 910752.5Index only142185
Tire shops61#488 of 1,530481.6$3.1M12417
Physical therapy60#448 of 1,4221474.9$2.7M113104
Auto repair and car care60#730 of 2,40145915.3$324K121258
Yoga, Pilates and fitness studios58#236 of 777812.7$4.3M10797
Child care and preschools58#597 of 1,6112006.7$1.1M112273
Gas stations58#836 of 2,3581454.8$2.3M95117
Insurance agencies57#875 of 2,2721474.9$1.7M139103
Doctors, dentists and clinics56#910 of 2,3941,65655.3$241K158894
Salons, barbers and spas55#883 of 2,3851,15938.7$289K136476
Auto repair shops53#1,057 of 2,37831410.5$473K106193
Collision repair and body shops52#619 of 1,327511.7$2.9M9542
Funeral homes52#655 of 1,472571.9$543K8028
Car washes and detailing52#675 of 1,451551.8$2.7M10742
Dentists and orthodontists51#898 of 1,88632710.9$1.2M124263
Clothing, shoes and laundry51#1,102 of 2,21075725.3$1M116350
Barbershops50#696 of 1,3561745.8$1.9M10230
Coffee shops and cafes50#1,003 of 2,06335511.8$3.8M102241
Bakeries and dessert shops49#963 of 1,88931510.5$4.3M103277
Restaurants and cafes48#1,279 of 2,4053,716124.0$362K981,473
Dry cleaners47#289 of 507501.7$15.4M9858
Grocery stores47#1,119 of 2,0702829.4$7.6M82236
Nail salons46#805 of 1,3281916.4$1.8M105141
Sit-down restaurants42#1,564 of 2,4052,34378.2$573K86630
Laundromats33#587 of 7851274.2$6.1M4973
Oil change and quick lubeNot scoredNot scored40.1$37.2M270Under 3

Household spending in Hudson County

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Hudson County, NJ by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$148.6M$49652
Gasoline and other fuels$329.9M$1,10142
Food away from home$1.3B$4,484110
Groceries$2.2B$7,182114
Personal care products and services$335.5M$1,119111
Child care and other personal services$225M$751129
Memberships, classes and admissions$351.9M$1,174119
Medical and dental services$399.4M$1,333103
Pets$221.6M$73981
Clothing, shoes and related services$770.9M$2,573125
Vehicle insurance$256.6M$85644
Home repairs, maintenance and insurance$1.1B$3,545117
Lawn care, cleaning and other household services$430.4M$1,436102
Rent and homeowner costs$5.9B$19,798119

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in Hudson County

Population, 2025 estimate
735,033+1.8% since 2020
Households
299,682
Median age
37.3
Homes lived in by their owners
31%
Vehicles per household
1.0
Land area
46 sq. mi.
People per square mile
15,549
Median household income
$91,795+29.0% vs. 2015–2019, before inflation
Average household income
$135,835
Median home value
$539,700
Jobs located here
293,100
Daytime population
659,569Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hudson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of Hudson County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Hudson County is part of the New York-Newark-Jersey City, NY-NJ metro area.

Questions

How fast is Hudson County, NJ growing?

Population estimates put Hudson County at 735,033 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 299,682 households. Against the 2015–2019 survey, median household income rose 29.0%, before inflation.

How much do households in Hudson County, NJ spend?

Households in Hudson County spend about $5.9B a year on rent and homeowner costs, $2.2B on groceries and $1.3B on food away from home. Relative to the U.S., household spending in Hudson County runs highest on child care and other personal services (an index of 129, where 100 is the U.S. average) and lowest on gasoline and other fuels (42).

Which business types have the highest market scores in Hudson County, NJ?

Of the business types scored in Hudson County, home repair companies (88), HVAC and plumbing companies (88) and roofing and gutter companies (87) have the highest Groundwork market scores. For home repair companies, that ranks #5 of 2,057 scored counties.

How does Hudson County, NJ compare with the U.S.?

Median household income in Hudson County is $91,795, 14% above the U.S. median of $80,734. The population rose 1.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $539,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for laundromats (2.6 times the U.S. rate) and lowest for landscaping and lawn care companies (83% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 55 of the 56 business types have a score in Hudson County, each ranked against other counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hudson County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in Hudson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hudson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.