Groundwork

Beauty and personal care · Metro area · Indiana

Nail salons in the Terre Haute, IN metro area

The nail salons in the Terre Haute, IN metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 48 out of 100: Lower middle

Ranked #210 of 387 scored metro areas
#10 of 12 scored metro areas based in Indiana

Listings
37
14 chain locations (38%)
Official establishments
3
Businesses with payroll, 2023
Household spending a year
$58.1M
On personal care products and services · $862 a household
Spending per listing
$1.6M
6% below the U.S.
Listings per 10k households
5.5
8% below the U.S.
Population, 2025
169,241
+0.3% since 2020

See the nail salons around any address in the Terre Haute metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Terre Haute metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in the Terre Haute metro area comes to about $58.1M a year: $862 per household, 14% below the U.S. average. That works out to $1.6M per salon, 6% below the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Terre Haute metro area has 37 nail salons on map listings as of September 2026. 14 of them (38%) are chain locations, against 27% across the U.S. Per 10,000 households, that is 5.5, 8% below the U.S. rate of 6.0.

Official counts show 3 businesses with payroll classed as nail salons in the Terre Haute metro area in 2023. That is one for every 22,458 households, against one for every 3,754 across the U.S. Official counts list 92 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $260K have gone to businesses classed as nail salons in the Terre Haute metro area.

Population estimates show the Terre Haute metro area grew 0.3% from 2020 to 2025, slower than the U.S. (+3.1%). For nail salons, the Terre Haute metro area has a Groundwork market score of 48 (lower middle): #210 of 387 scored metro areas and #10 of 12 scored metro areas based in Indiana.

How the Terre Haute metro area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Terre Haute, IN metro area compared with Indiana and the U.S.
MeasureTerre Haute metro areaIndianaU.S.
Listings per 10k households5.54.56.0
Spending per listing$1.6M$2.2M$1.7M
Households per official establishment22,45814,0003,754
Official establishment growth, 2019–2023n/a+67.2%+23.2%
Population growth, 2020–2025+0.3%+2.7%+3.1%
Spending per household on personal care products and services$862$971$1,005
Median household income$56,594$71,957$80,734
Groundwork market score4863

Official counts and lending

Businesses

Official establishments, 2019 to 2023
3
Employees, 2023
3
Annual payroll, 2023
$91K
One-person businesses, 2023
92Businesses with no payroll
Map listings, September 2026
3714 chain locations
Listings at the U.S. rate for this spending
35The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$260K

SBA-backed loans to businesses classed as nail salons in the Terre Haute metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Terre Haute metro area

Population, 2025 estimate
169,241+0.3% since 2020
Households
67,374
Median age
39.2
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
1,465 sq. mi.
People per square mile
115
Median household income
$56,594
Average household income
$78,125
Median home value
$143,500
Jobs located here
62,390
Daytime population
165,337Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Terre Haute metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Terre Haute metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Indiana

Every Indiana market ranked →

The highest-scoring metro areas in Indiana for nail salons, numbered among those based in Indiana (a market based in another state is listed without a number), with the Terre Haute metro area marked.

Top metro areas in Indiana

Metro areas in Indiana ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fort Wayne, IN75764.2$2.3M+3.9%#17 of 387
2Indianapolis-Carmel-Greenwood, IN714915.8$1.8M+5.4%#36 of 387
3South Bend-Mishawaka, IN-MI69483.7$2.5M+0.1%#43 of 387
Cincinnati, OH-KY-IN683684.1$2.5M+2.7%#49 of 387
4Elkhart-Goshen, IN67212.9$3.3M+0.9%#54 of 387
5Lafayette-West Lafayette, IN67333.6$2.5M+2.1%#57 of 387
6Columbus, IN64185.4$1.9M+4.3%#73 of 387
7Evansville, IN60514.5$2.1M+1.6%#97 of 387
8Bloomington, IN56284.1$2.3M+2.0%#134 of 387
Louisville/Jefferson County, KY-IN562885.2$1.8M+2.9%#142 of 387
10Terre Haute, IN48375.5$1.6M+0.3%#210 of 387

Other business types in the Terre Haute metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Terre Haute, IN metro area?

Map listings as of September 2026 show 37 nail salons in the Terre Haute metro area. 14 of them (38%) are chain locations. The listings count nail salons. Official counts show 3 businesses with payroll classed as nail salons in 2023. Official counts also show 92 one-person businesses without payroll.

How much do households in the Terre Haute, IN metro area spend on personal care products and services?

About $58.1M a year, or $862 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 37 nail salons on map listings, it comes to $1.6M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 67,374 households in the Terre Haute metro area and national spending patterns by income.

How does the Terre Haute, IN metro area compare with the U.S. for nail salons?

The Terre Haute metro area has 5.5 nail salons per 10,000 households, 8% below the U.S. rate of 6.0. Spending per salon is $1.6M, 6% below the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Terre Haute metro area would have about 35, against 37 on map listings. There is one business with payroll in the industry for every 22,458 households, against one for every 3,754 across the U.S.

How fast is the Terre Haute, IN metro area growing?

Population estimates put the Terre Haute metro area at 169,241 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 67,374 households. Median household income in the Terre Haute metro area is $56,594, 30% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Terre Haute metro area scores 48 for nail salons (lower middle), #210 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Terre Haute metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Terre Haute metro area

Screening a site or an acquisition in the Terre Haute metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Terre Haute metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.