Groundwork

Beauty and personal care · Metro area · Indiana

Nail salons in the Fort Wayne, IN metro area

The nail salons in the Fort Wayne, IN metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #17 of 387 scored metro areas
#1 of 12 scored metro areas based in Indiana

Listings
76
18 chain locations (24%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$175M
On personal care products and services · $961 a household
Spending per listing
$2.3M
38% above the U.S.
Listings per 10k households
4.2
30% below the U.S.
Population, 2025
466,258
+3.9% since 2020

See the nail salons around any address in the Fort Wayne metro area

The site report maps the nail salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Fort Wayne metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For nail salons, the Fort Wayne metro area has a Groundwork market score of 75 (high): #17 of 387 scored metro areas and #1 of 12 scored metro areas based in Indiana. That puts it in the top 10% of metro areas for nail salons.

Households in the Fort Wayne metro area spend about $175M a year on personal care products and services, or $961 per household, 4% below the U.S. average. That is about $2.3M of household spending for each salon on map listings, 38% above the U.S. figure of $1.7M. The spending figure covers all personal care products and services, not only nail salons.

The Fort Wayne metro area has 76 nail salons on map listings as of September 2026. Of those, 18 are chain locations, or 24%, against 27% across the U.S. That comes to 4.2 for every 10,000 households, 30% below the U.S. rate of 6.0.

The official count of businesses with payroll classed as nail salons in the Fort Wayne metro area was 12 in 2023. That is one for every 15,179 households, against one for every 3,754 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $175K has gone to businesses classed as nail salons in the Fort Wayne metro area. Population estimates show the Fort Wayne metro area grew 3.9% from 2020 to 2025, faster than the U.S. (+3.1%).

How the Fort Wayne metro area compares

The same measures for Indiana and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the nail salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Nail salons in Fort Wayne, IN metro area compared with Indiana and the U.S.
MeasureFort Wayne metro areaIndianaU.S.
Listings per 10k households4.24.56.0
Spending per listing$2.3M$2.2M$1.7M
Households per official establishment15,17914,0003,754
Official establishment growth, 2019–2023n/a+67.2%+23.2%
Population growth, 2020–2025+3.9%+2.7%+3.1%
Spending per household on personal care products and services$961$971$1,005
Median household income$71,213$71,957$80,734
Groundwork market score7563

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12
Employees, 2023
25
Annual payroll, 2023
$970K
One-person businesses, 2023
651Businesses with no payroll
Map listings, September 2026
7618 chain locations
Listings at the U.S. rate for this spending
105The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$175K

SBA-backed loans to businesses classed as nail salons in the Fort Wayne metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Fort Wayne metro area

Population, 2025 estimate
466,258+3.9% since 2020
Households
182,145
Median age
37.6
Homes lived in by their owners
70%
Vehicles per household
1.8
Land area
1,361 sq. mi.
People per square mile
335
Median household income
$71,213
Average household income
$93,321
Median home value
$214,100
Jobs located here
229,223
Daytime population
467,926Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Fort Wayne metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the nail salons on map listings by name and distance.

Or open the report at the center of the Fort Wayne metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Nail salons across Indiana

Every Indiana market ranked →

The highest-scoring metro areas in Indiana for nail salons, numbered among those based in Indiana (a market based in another state is listed without a number), with the Fort Wayne metro area marked.

Top metro areas in Indiana

Metro areas in Indiana ranked for nail salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fort Wayne, IN75764.2$2.3M+3.9%#17 of 387
2Indianapolis-Carmel-Greenwood, IN714915.8$1.8M+5.4%#36 of 387
3South Bend-Mishawaka, IN-MI69483.7$2.5M+0.1%#43 of 387
Cincinnati, OH-KY-IN683684.1$2.5M+2.7%#49 of 387
4Elkhart-Goshen, IN67212.9$3.3M+0.9%#54 of 387
5Lafayette-West Lafayette, IN67333.6$2.5M+2.1%#57 of 387
6Columbus, IN64185.4$1.9M+4.3%#73 of 387
7Evansville, IN60514.5$2.1M+1.6%#97 of 387
8Bloomington, IN56284.1$2.3M+2.0%#134 of 387
Louisville/Jefferson County, KY-IN562885.2$1.8M+2.9%#142 of 387

Other business types in the Fort Wayne metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many nail salons are in the Fort Wayne, IN metro area?

Map listings as of September 2026 show 76 nail salons in the Fort Wayne metro area. 18 of them (24%) are chain locations. The listings count nail salons. Official counts show 12 businesses with payroll classed as nail salons in 2023. Another 651 one-person businesses have no payroll, by official counts.

How much do households in the Fort Wayne, IN metro area spend on personal care products and services?

About $175M a year, or $961 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 76 nail salons on map listings, it comes to $2.3M per salon. That spending covers all personal care products and services, which nail salons share with other businesses in the trade. It is estimated from the incomes of the 182,145 households in the Fort Wayne metro area and national spending patterns by income.

How does the Fort Wayne, IN metro area compare with the U.S. for nail salons?

The Fort Wayne metro area has 4.2 nail salons per 10,000 households, 30% below the U.S. rate of 6.0. Spending per salon is $2.3M, 38% above the U.S. figure of $1.7M. At the U.S. ratio of nail salons to household spending, the Fort Wayne metro area would have about 105, against 76 on map listings. There is one business with payroll in the industry for every 15,179 households, against one for every 3,754 across the U.S.

How fast is the Fort Wayne, IN metro area growing?

Population estimates put the Fort Wayne metro area at 466,258 people in 2025, up 3.9% since 2020, faster than the U.S. (+3.1%). It has 182,145 households. Median household income in the Fort Wayne metro area is $71,213, 12% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Fort Wayne metro area scores 75 for nail salons (high), #17 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Fort Wayne metro area. It maps the nail salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for nail salons · All 56 business types in the Fort Wayne metro area

Screening a site or an acquisition in the Fort Wayne metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Fort Wayne metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.