Groundwork

Real estate · County · West Virginia

Mortgage brokers and lenders in Mercer County, WV

Competitor counts, household spending and official business counts for mortgage brokers and lenders in Mercer County, WV, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 3.

Listings
3
1 chain location (33%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$321.3M
On rent and homeowner costs · $13,265 a household
Housing spending per listing (U.S. = 100)
274
2.7 times the U.S.
Listings per 10k households
1.2
72% below the U.S.
Population, 2025
57,503
−3.4% since 2020

See the mortgage brokers and lenders around any address in Mercer County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 3 mortgage brokers and lenders in Mercer County. That is 1.2 per 10,000 households, 72% below the U.S. rate of 4.3.

Household spending on rent and homeowner costs in Mercer County comes to about $321.3M a year: $13,265 per household, 20% below the U.S. average. Housing spending per office is 2.7 times the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.

There is no official count of businesses with payroll classed as mortgage brokers and real estate lenders in Mercer County: counts under 3 aren’t published.

Population estimates put the population change in Mercer County from 2020 to 2025 at −3.4%, against +3.1% for the U.S. With 3 mortgage brokers and lenders on map listings, Mercer County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Mercer County compares

The same measures for West Virginia and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Mercer County, WV compared with West Virginia and the U.S.
MeasureMercer CountyWest VirginiaU.S.
Listings per 10k households1.21.94.3
Housing spending per listing (U.S. = 100)274192100
Households per official establishmentn/a13,2484,897
Official establishment growth, 2019–2023n/a−9.8%+9.5%
Population growth, 2020–2025−3.4%−1.4%+3.1%
Spending per household on rent and homeowner costs$13,265$13,873$16,661
Median household income$53,210$59,608$80,734
Groundwork market scoreNot scored58

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
31 chain location
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Mercer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mercer County

Population, 2025 estimate
57,503−3.4% since 2020
Households
24,224
Median age
43.1
Homes lived in by their owners
73%
Vehicles per household
1.8
Land area
419 sq. mi.
People per square mile
140
Median household income
$53,210+30.5% vs. 2015–2019, before inflation
Average household income
$71,510
Median home value
$121,700
Jobs located here
19,809
Daytime population
57,149Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mercer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for mortgage brokers and lenders, numbered among those based in West Virginia, with Mercer County marked.

Top counties in West Virginia

Counties in West Virginia ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Jefferson County, WV6162.6163+9.2%#231 of 887
2Kanawha County, WV57172.2161−4.3%#290 of 887
3Monongalia County, WV54153.4113+2.0%#357 of 887
4Berkeley County, WV54183.5111+13.7%#359 of 887
5Wood County, WV5051.4252−2.1%#432 of 887
6Harrison County, WV4951.9191−2.5%#454 of 887
7Cabell County, WV34153.892−3.2%#722 of 887
8Ohio County, WV3063.3109−4.4%#776 of 887
9Raleigh County, WV2593.1108−3.5%#834 of 887
10Putnam County, WV21166.958−1.0%#866 of 887
Mercer County, WVNot scored31.2274−3.4%

Other business types in Mercer County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Mercer County, WV?

There are 3 mortgage brokers and lenders on map listings in Mercer County as of September 2026. The listings count mortgage brokers and mortgage lenders. No official count is published for mortgage brokers and real estate lenders in Mercer County: counts under 3 are left out.

How much do households in Mercer County, WV spend on rent and homeowner costs?

About $321.3M a year, or $13,265 per household. That is 20% below the U.S. average (an index of 80, where 100 is the U.S. average). For the 3 mortgage brokers and lenders on map listings, housing spending per office is 2.7 times the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 24,224 households in Mercer County and national spending patterns by income.

How does Mercer County, WV compare with the U.S. for mortgage brokers and lenders?

Mercer County has 1.2 mortgage brokers and lenders per 10,000 households, 72% below the U.S. rate of 4.3. The index of housing spending per office is 274, where 100 is the U.S. At the national ratio of mortgage brokers and lenders to household spending, Mercer County would have about 8, against 3 on map listings.

How fast is Mercer County, WV growing?

Population estimates put Mercer County at 57,503 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 24,224 households. The median household income in Mercer County is $53,210 a year, 34% below the U.S. median of $80,734. That rose 30.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mercer County has no market score for mortgage brokers and lenders: the score needs at least 5 on map listings, and it has 3.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mercer County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Mercer County

Screening a site or an acquisition in Mercer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.