Groundwork

Pets · County · West Virginia

Pet stores in Mercer County, WV

The pet stores in Mercer County, WV, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 18 out of 100: Low

Ranked #910 of 974 scored counties
#8 of 8 scored counties in West Virginia

Listings
6
1 chain location (17%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$17.7M
On pets · $732 a household
Spending per listing
$3M
35% below the U.S.
Listings per 10k households
2.5
25% above the U.S.
Population, 2025
57,503
−3.4% since 2020

See the pet stores around any address in Mercer County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pet stores in Mercer County is 18 (low), #910 of 974 scored counties and #8 of 8 scored counties in West Virginia. That puts it in the bottom quarter of counties.

Household spending on pets in Mercer County comes to about $17.7M a year: $732 per household, 19% below the U.S. average. That works out to $3M per store, 35% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.

There are 6 pet stores on map listings in Mercer County as of September 2026. One of them (17%) is a chain location, against 38% across the U.S. That comes to 2.5 for every 10,000 households, 25% above the U.S. rate of 2.0.

Official counts don’t publish a figure for pet and pet supplies stores in Mercer County, since they leave out counts under 3. Population estimates show Mercer County declined 3.4% from 2020 to 2025, against +3.1% for the U.S.

How Mercer County compares

The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Mercer County, WV compared with West Virginia and the U.S.
MeasureMercer CountyWest VirginiaU.S.
Listings per 10k households2.51.52.0
Spending per listing$3M$5.4M$4.5M
Households per official establishmentn/a29,14613,024
Official establishment growth, 2019–2023n/a0.0%−1.6%
Population growth, 2020–2025−3.4%−1.4%+3.1%
Spending per household on pets$732$788$909
Median household income$53,210$59,608$80,734
Groundwork market score1858

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
61 chain location
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Mercer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Mercer County

Population, 2025 estimate
57,503−3.4% since 2020
Households
24,224
Median age
43.1
Homes lived in by their owners
73%
Vehicles per household
1.8
Land area
419 sq. mi.
People per square mile
140
Median household income
$53,210+30.5% vs. 2015–2019, before inflation
Average household income
$71,510
Median home value
$121,700
Jobs located here
19,809
Daytime population
57,149Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Mercer County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across West Virginia

Every West Virginia market ranked →

The highest-scoring counties in West Virginia for pet stores, numbered among those based in West Virginia, with Mercer County marked.

Top counties in West Virginia

Counties in West Virginia ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Berkeley County, WV8861.2$7.7M+13.7%#12 of 974
2Kanawha County, WV57121.6$5.1M−4.3%#364 of 974
3Wood County, WV5151.4$5.6M−2.1%#451 of 974
4Monongalia County, WV51102.2$3.9M+2.0%#463 of 974
5Harrison County, WV4051.9$4.3M−2.5%#646 of 974
6Cabell County, WV3771.8$4.3M−3.2%#678 of 974
7Raleigh County, WV3251.7$4.2M−3.5%#748 of 974
8Mercer County, WV1862.5$3M−3.4%#910 of 974

Other business types in Mercer County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Mercer County, WV?

As of September 2026, map listings count 6 pet stores in Mercer County. One of them (17%) is a chain location. The listings count pet stores. No official count is published for pet and pet supplies stores in Mercer County: counts under 3 are left out.

How much do households in Mercer County, WV spend on pets?

About $17.7M a year, or $732 per household. That is 19% below the U.S. average (an index of 81, where 100 is the U.S. average). Spread across the 6 pet stores on map listings, it comes to $3M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 24,224 households in Mercer County and national spending patterns by income.

How does Mercer County, WV compare with the U.S. for pet stores?

Mercer County has 2.5 pet stores per 10,000 households, 25% above the U.S. rate of 2.0. Spending per store is $3M, 35% below the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Mercer County would have about 4, against 6 on map listings.

How fast is Mercer County, WV growing?

Population estimates put Mercer County at 57,503 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 24,224 households. The median household income in Mercer County is $53,210 a year, 34% below the U.S. median of $80,734. That rose 30.5% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Mercer County scores 18 for pet stores (low), #910 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Mercer County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Mercer County

Screening a site or an acquisition in Mercer County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Mercer County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.