Groundwork

Real estate · County · Utah

Mortgage brokers and lenders in Salt Lake County, UT

How Salt Lake County, UT compares with other counties and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #800 of 887 scored counties
#13 of 13 scored counties in Utah

Listings
593
61 chain locations (10%)
Official establishments
263
+4.0% since 2019
Household spending a year
$8.3B
On rent and homeowner costs · $19,474 a household
Housing spending per listing (U.S. = 100)
36
64% below the U.S.
Listings per 10k households
13.9
3.2 times the U.S.
Population, 2025
1,220,916
+2.9% since 2020

See the mortgage brokers and lenders around any address in Salt Lake County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Salt Lake County scores 29 (lower middle) on the Groundwork market score for mortgage brokers and lenders, ranking #800 of 887 scored counties and #13 of 13 scored counties in Utah. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 593 mortgage brokers and lenders in Salt Lake County. Chain locations make up 10% of them, against 21% across the U.S. That is 13.9 per 10,000 households, 3.2 times the U.S. rate of 4.3.

At $19,474 per household (17% above the U.S. average), households in Salt Lake County spend about $8.3B a year on rent and homeowner costs. Housing spending per office is 64% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.

Official counts show 263 businesses with payroll classed as mortgage brokers and real estate lenders in Salt Lake County in 2023, up 4.0% from 2019. That is one for every 1,621 households, against one for every 4,897 across the U.S. Since fiscal 2022, 8 SBA-backed loans worth $5.6M have gone to businesses classed as mortgage brokers and real estate lenders in Salt Lake County. Between 2020 and 2025, the population of Salt Lake County grew 2.9%, in step with the U.S. (+3.1%).

How Salt Lake County compares

The same measures for Utah and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Salt Lake County, UT compared with Utah and the U.S.
MeasureSalt Lake CountyUtahU.S.
Listings per 10k households13.99.74.3
Housing spending per listing (U.S. = 100)3651100
Households per official establishment1,6212,0494,897
Official establishment growth, 2019–2023+4.0%+8.1%+9.5%
Population growth, 2020–2025+2.9%+7.8%+3.1%
Spending per household on rent and homeowner costs$19,474$19,198$16,661
Median household income$97,494$95,166$80,734
Groundwork market score2935

Official counts and lending

Businesses

Official establishments, 2019 to 2023
253 → 263+4.0% over the period
Employees, 2023
3,129
Annual payroll, 2023
$274.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
59361 chain locations
Listings at the U.S. rate for this spending
213The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$5.6M

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Salt Lake County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Salt Lake County

Population, 2025 estimate
1,220,916+2.9% since 2020
Households
426,245
Median age
35.0
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
753 sq. mi.
People per square mile
1,590
Median household income
$97,494+30.2% vs. 2015–2019, before inflation
Average household income
$124,987
Median home value
$525,700
Jobs located here
775,993
Daytime population
1,357,402Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Salt Lake County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across Utah

Every Utah market ranked →

The highest-scoring counties in Utah for mortgage brokers and lenders, numbered among those based in Utah, with Salt Lake County marked.

Top counties in Utah

Counties in Utah ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Uintah County, UT6354.1107+7.3%#208 of 887
2Tooele County, UT59114.6109+19.2%#269 of 887
3Wasatch County, UT4986.288+9.9%#463 of 887
4Utah County, UT461457.171+14.5%#520 of 887
5Weber County, UT45778.258+5.8%#537 of 887
6Sevier County, UT4456.766+5.9%#560 of 887
7Cache County, UT42276.176+8.5%#594 of 887
8Box Elder County, UT42147.264+12.7%#600 of 887
9Davis County, UT40867.470+4.8%#625 of 887
10Iron County, UT40157.458+16.4%#627 of 887
13Salt Lake County, UT2959313.936+2.9%#800 of 887

Other business types in Salt Lake County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Salt Lake County, UT?

There are 593 mortgage brokers and lenders on map listings in Salt Lake County as of September 2026. 61 of them (10%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 263 businesses with payroll classed as mortgage brokers and real estate lenders in 2023, up 4.0% from 2019.

How much do households in Salt Lake County, UT spend on rent and homeowner costs?

About $8.3B a year, or $19,474 per household. That is 17% above the U.S. average (an index of 117, where 100 is the U.S. average). For the 593 mortgage brokers and lenders on map listings, housing spending per office is 64% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 426,245 households in Salt Lake County and national spending patterns by income.

How does Salt Lake County, UT compare with the U.S. for mortgage brokers and lenders?

Salt Lake County has 13.9 mortgage brokers and lenders per 10,000 households, 3.2 times the U.S. rate of 4.3. The index of housing spending per office is 36, where 100 is the U.S. At the national ratio of mortgage brokers and lenders to household spending, Salt Lake County would have about 213, against 593 on map listings. There is one business with payroll in the industry for every 1,621 households, against one for every 4,897 across the U.S. The official count rose 4.0% from 2019 to 2023, against +9.5% for the U.S.

How fast is Salt Lake County, UT growing?

Population estimates put Salt Lake County at 1,220,916 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 426,245 households. The median household income in Salt Lake County is $97,494 a year, 21% above the U.S. median of $80,734. That rose 30.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Salt Lake County scores 29 for mortgage brokers and lenders (lower middle), #800 of 887 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Salt Lake County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Salt Lake County

Screening a site or an acquisition in Salt Lake County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.