Groundwork

Beauty and personal care · County · Utah

Spas and skin care studios in Salt Lake County, UT

How Salt Lake County, UT compares with other counties and the U.S. for spas and skin care studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #1,369 of 1,769 scored counties
#14 of 15 scored counties in Utah

Listings
672
100 chain locations (15%)
Official establishments
212
+48.3% since 2019
Household spending a year
$477M
On personal care products and services · $1,119 a household
Spending per listing
$710K
19% below the U.S.
Listings per 10k households
15.8
37% above the U.S.
Population, 2025
1,220,916
+2.9% since 2020

See the spas and skin care studios around any address in Salt Lake County

The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For spas and skin care studios, Salt Lake County has a Groundwork market score of 37 (lower middle): #1,369 of 1,769 scored counties and #14 of 15 scored counties in Utah. That puts it in the bottom quarter of counties.

Households in Salt Lake County spend about $477M a year on personal care products and services, or $1,119 per household, 11% above the U.S. average. That is about $710K of household spending for each studio on map listings, 19% below the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.

There are 672 spas and skin care studios on map listings in Salt Lake County as of September 2026. Chain locations make up 15% of them, against 10% across the U.S. That is 15.8 per 10,000 households, 37% above the U.S. rate of 11.5.

In 2023, official counts showed 212 businesses with payroll in Salt Lake County classed as other personal care services, up 48.3% from 2019. That is one for every 2,011 households, against one for every 4,055 across the U.S. Since fiscal 2022, 31 SBA-backed loans worth $14.4M have gone to businesses classed as other personal care services in Salt Lake County. Population estimates show Salt Lake County grew 2.9% from 2020 to 2025, in step with the U.S. (+3.1%).

How Salt Lake County compares

The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Spas and skin care in Salt Lake County, UT compared with Utah and the U.S.
MeasureSalt Lake CountyUtahU.S.
Listings per 10k households15.814.211.5
Spending per listing$710K$773K$876K
Households per official establishment2,0112,4294,055
Official establishment growth, 2019–2023+48.3%+62.5%+29.8%
Population growth, 2020–2025+2.9%+7.8%+3.1%
Spending per household on personal care products and services$1,119$1,100$1,005
Median household income$97,494$95,166$80,734
Groundwork market score3741

Official counts and lending

Businesses

Official establishments, 2019 to 2023
143 → 212+48.3% over the period
Employees, 2023
1,316
Annual payroll, 2023
$39.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
672100 chain locations
Listings at the U.S. rate for this spending
545The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
31
Amount
$14.4M

SBA-backed loans to businesses classed as other personal care services in Salt Lake County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Salt Lake County

Population, 2025 estimate
1,220,916+2.9% since 2020
Households
426,245
Median age
35.0
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
753 sq. mi.
People per square mile
1,590
Median household income
$97,494+30.2% vs. 2015–2019, before inflation
Average household income
$124,987
Median home value
$525,700
Jobs located here
775,993
Daytime population
1,357,402Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Salt Lake County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.

Or open the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

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Spas and skin care across Utah

Every Utah market ranked →

The highest-scoring counties in Utah for spas and skin care studios, numbered among those based in Utah, with Salt Lake County marked.

Top counties in Utah

Counties in Utah ranked for spas and skin care studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sanpete County, UT7955.6$1.6M+10.3%#76 of 1,769
2Tooele County, UT75187.5$1.5M+19.2%#123 of 1,769
3Sevier County, UT7356.7$1.4M+5.9%#161 of 1,769
4Cache County, UT68378.3$1.2M+8.5%#279 of 1,769
5Box Elder County, UT59189.2$1.1M+12.7%#559 of 1,769
6Duchesne County, UT54811.6$850K+6.3%#750 of 1,769
7Wasatch County, UT492015.5$807K+9.9%#933 of 1,769
8Davis County, UT4815213.1$899K+4.8%#964 of 1,769
9Utah County, UT4829714.6$776K+14.5%#972 of 1,769
10Weber County, UT4711312.0$879K+5.8%#998 of 1,769
14Salt Lake County, UT3767215.8$710K+2.9%#1,369 of 1,769

Other business types in Salt Lake County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many spas and skin care studios are in Salt Lake County, UT?

As of September 2026, map listings count 672 spas and skin care studios in Salt Lake County. 100 of them (15%) are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 212 businesses with payroll classed as other personal care services in 2023, up 48.3% from 2019.

How much do households in Salt Lake County, UT spend on personal care products and services?

About $477M a year, or $1,119 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 672 spas and skin care studios on map listings, it comes to $710K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 426,245 households in Salt Lake County and national spending patterns by income.

How does Salt Lake County, UT compare with the U.S. for spas and skin care studios?

Salt Lake County has 15.8 spas and skin care studios per 10,000 households, 37% above the U.S. rate of 11.5. Spending per studio is $710K, 19% below the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Salt Lake County would have about 545, against 672 on map listings. There is one business with payroll in the industry for every 2,011 households, against one for every 4,055 across the U.S. The official count rose 48.3% from 2019 to 2023, against +29.8% for the U.S.

How fast is Salt Lake County, UT growing?

Population estimates put Salt Lake County at 1,220,916 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 426,245 households. The median household income in Salt Lake County is $97,494 a year, 21% above the U.S. median of $80,734. That rose 30.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Salt Lake County scores 37 for spas and skin care studios (lower middle), #1,369 of 1,769 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Salt Lake County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for spas and skin care studios · All 56 business types in Salt Lake County

Screening a site or an acquisition in Salt Lake County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.