Groundwork

Pets · County · Utah

Pet businesses in Salt Lake County, UT

The pet businesses in Salt Lake County, UT, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #190 of 2,200 scored counties
#6 of 17 scored counties in Utah

Listings
413
87 chain locations (21%)
Official establishments
248
+37.0% since 2019
Household spending a year
$471.8M
On pets · $1,107 a household
Spending per listing
$1.1M
30% above the U.S.
Listings per 10k households
9.7
7% below the U.S.
Population, 2025
1,220,916
+2.9% since 2020

See the pet businesses around any address in Salt Lake County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pet businesses, Salt Lake County has a Groundwork market score of 73 (upper middle): #190 of 2,200 scored counties and #6 of 17 scored counties in Utah. That puts it in the top 10% of counties for pet businesses.

Map listings as of September 2026 show 413 pet businesses in Salt Lake County. Chain locations make up 21% of them, against 17% across the U.S. That comes to 9.7 for every 10,000 households, 7% below the U.S. rate of 10.4.

At $1,107 per household (22% above the U.S. average), households in Salt Lake County spend about $471.8M a year on pets. Spread across 413 pet businesses, that is $1.1M per business, 30% above the U.S. figure of $878K.

In 2023, official counts showed 248 businesses with payroll in Salt Lake County classed as pet care, veterinarians and pet stores, up 37.0% from 2019. That is one for every 1,719 households, against one for every 1,852 across the U.S. Since fiscal 2022, 19 SBA-backed loans worth $18.8M have gone to businesses classed as pet care, veterinarians and pet stores in Salt Lake County. Population estimates put the population change in Salt Lake County from 2020 to 2025 at +2.9%, in step with the U.S. (+3.1%).

How Salt Lake County compares

The same measures for Utah and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Salt Lake County, UT compared with Utah and the U.S.
MeasureSalt Lake CountyUtahU.S.
Listings per 10k households9.710.610.4
Spending per listing$1.1M$1M$878K
Households per official establishment1,7191,7171,852
Official establishment growth, 2019–2023+37.0%+34.8%+11.4%
Population growth, 2020–2025+2.9%+7.8%+3.1%
Spending per household on pets$1,107$1,083$909
Median household income$97,494$95,166$80,734
Groundwork market score7375

Official counts and lending

Businesses

Official establishments, 2019 to 2023
181 → 248+37.0% over the period
Employees, 2023
3,096
Annual payroll, 2023
$141.2M
One-person businesses, 2023
675Businesses with no payroll
Map listings, September 2026
41387 chain locations
Listings at the U.S. rate for this spending
537The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
19
Amount
$18.8M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Salt Lake County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Salt Lake County

Population, 2025 estimate
1,220,916+2.9% since 2020
Households
426,245
Median age
35.0
Homes lived in by their owners
66%
Vehicles per household
2.0
Land area
753 sq. mi.
People per square mile
1,590
Median household income
$97,494+30.2% vs. 2015–2019, before inflation
Average household income
$124,987
Median home value
$525,700
Jobs located here
775,993
Daytime population
1,357,402Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Salt Lake County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Utah

Every Utah market ranked →

The highest-scoring counties in Utah for pet businesses, numbered among those based in Utah, with Salt Lake County marked.

Top counties in Utah

Counties in Utah ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Utah County, UT871919.4$1.2M+14.5%#15 of 2,200
2Weber County, UT83879.2$1.1M+5.8%#43 of 2,200
3Tooele County, UT813213.4$833K+19.2%#64 of 2,200
4Cache County, UT78378.3$1.2M+8.5%#103 of 2,200
5Duchesne County, UT77811.6$814K+6.3%#125 of 2,200
6Salt Lake County, UT734139.7$1.1M+2.9%#190 of 2,200
7Davis County, UT7113811.9$990K+4.8%#245 of 2,200
8Washington County, UT717310.5$937K+17.4%#249 of 2,200
9Wasatch County, UT691814.0$906K+9.9%#320 of 2,200
10Iron County, UT672311.4$774K+16.4%#403 of 2,200

Other business types in Salt Lake County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Salt Lake County, UT?

There are 413 pet businesses on map listings in Salt Lake County as of September 2026. 87 of them (21%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 248 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, up 37.0% from 2019. Official counts list 675 one-person businesses without payroll.

How much do households in Salt Lake County, UT spend on pets?

About $471.8M a year, or $1,107 per household. That is 22% above the U.S. average (an index of 122, where 100 is the U.S. average). Spread across the 413 pet businesses on map listings, it comes to $1.1M per business. It is estimated from the incomes of the 426,245 households in Salt Lake County and national spending patterns by income.

How does Salt Lake County, UT compare with the U.S. for pet businesses?

Salt Lake County has 9.7 pet businesses per 10,000 households, 7% below the U.S. rate of 10.4. Spending per business is $1.1M, 30% above the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Salt Lake County would have about 537, against 413 on map listings. There is one business with payroll in the industry for every 1,719 households, against one for every 1,852 across the U.S. The official count rose 37.0% from 2019 to 2023, against +11.4% for the U.S.

How fast is Salt Lake County, UT growing?

Population estimates put Salt Lake County at 1,220,916 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 426,245 households. The median household income in Salt Lake County is $97,494 a year, 21% above the U.S. median of $80,734. That rose 30.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Salt Lake County scores 73 for pet businesses (upper middle), #190 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Salt Lake County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Salt Lake County

Screening a site or an acquisition in Salt Lake County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Salt Lake County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.