Groundwork

Real estate · County · South Carolina

Mortgage brokers and lenders in Florence County, SC

Competitor counts, household spending and official business counts for mortgage brokers and lenders in Florence County, SC, set against other counties and the U.S.

Groundwork market score · out of 100

Score 28 out of 100: Lower middle

Ranked #808 of 887 scored counties
#19 of 19 scored counties in South Carolina

Listings
24
6 chain locations (25%)
Official establishments
12
Businesses with payroll, 2023
Household spending a year
$732.1M
On rent and homeowner costs · $13,850 a household
Housing spending per listing (U.S. = 100)
78
22% below the U.S.
Listings per 10k households
4.5
5% above the U.S.
Population, 2025
138,504
+1.2% since 2020

See the mortgage brokers and lenders around any address in Florence County

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Florence County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For mortgage brokers and lenders, Florence County has a Groundwork market score of 28 (lower middle): #808 of 887 scored counties and #19 of 19 scored counties in South Carolina. That puts it in the bottom quarter of counties.

Households in Florence County spend about $732.1M a year on rent and homeowner costs, or $13,850 per household, 17% below the U.S. average. Housing spending per office is 22% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.

There are 24 mortgage brokers and lenders on map listings in Florence County as of September 2026. Chain locations make up 25% of them, against 21% across the U.S. That is 4.5 per 10,000 households, 5% above the U.S. rate of 4.3.

In 2023, official counts showed 12 businesses with payroll in Florence County classed as mortgage brokers and real estate lenders. That is one for every 4,405 households, against one for every 4,897 across the U.S. Population estimates put the population change in Florence County from 2020 to 2025 at +1.2%, slower than the U.S. (+3.1%).

How Florence County compares

The same measures for South Carolina and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Florence County, SC compared with South Carolina and the U.S.
MeasureFlorence CountySouth CarolinaU.S.
Listings per 10k households4.54.94.3
Housing spending per listing (U.S. = 100)7878100
Households per official establishment4,4054,5944,897
Official establishment growth, 2019–2023n/a+25.6%+9.5%
Population growth, 2020–2025+1.2%+8.5%+3.1%
Spending per household on rent and homeowner costs$13,850$14,791$16,661
Median household income$58,305$69,324$80,734
Groundwork market score2838

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 12
Employees, 2023
35
Annual payroll, 2023
$2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
246 chain locations
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Florence County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Florence County

Population, 2025 estimate
138,504+1.2% since 2020
Households
52,856
Median age
39.5
Homes lived in by their owners
65%
Vehicles per household
1.8
Land area
801 sq. mi.
People per square mile
171
Median household income
$58,305+23.9% vs. 2015–2019, before inflation
Average household income
$81,478
Median home value
$177,900
Jobs located here
69,647
Daytime population
148,526Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Florence County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of Florence County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Mortgage brokers and lenders across South Carolina

Every South Carolina market ranked →

The highest-scoring counties in South Carolina for mortgage brokers and lenders, numbered among those based in South Carolina, with Florence County marked.

Top counties in South Carolina

Counties in South Carolina ranked for mortgage brokers and lenders by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Spartanburg County, SC71332.5147+15.6%#110 of 887
2Aiken County, SC70172.4156+7.3%#122 of 887
3Pickens County, SC64112.1172+5.7%#186 of 887
4Anderson County, SC54232.7134+7.7%#347 of 887
5York County, SC54433.8111+8.1%#360 of 887
6Berkeley County, SC46434.687+18.7%#514 of 887
7Georgetown County, SC46155.569+3.8%#521 of 887
8Dorchester County, SC43335.276+10.1%#572 of 887
9Lexington County, SC42645.274+7.7%#595 of 887
10Orangeburg County, SC4072.1154−0.9%#612 of 887
19Florence County, SC28244.578+1.2%#808 of 887

Other business types in Florence County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in Florence County, SC?

As of September 2026, map listings count 24 mortgage brokers and lenders in Florence County. 6 of them (25%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 12 businesses with payroll classed as mortgage brokers and real estate lenders in 2023.

How much do households in Florence County, SC spend on rent and homeowner costs?

About $732.1M a year, or $13,850 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). For the 24 mortgage brokers and lenders on map listings, housing spending per office is 22% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 52,856 households in Florence County and national spending patterns by income.

How does Florence County, SC compare with the U.S. for mortgage brokers and lenders?

Florence County has 4.5 mortgage brokers and lenders per 10,000 households, 5% above the U.S. rate of 4.3. The index of housing spending per office is 78, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, Florence County would have about 19, against 24 on map listings. There is one business with payroll in the industry for every 4,405 households, against one for every 4,897 across the U.S.

How fast is Florence County, SC growing?

Population estimates put Florence County at 138,504 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 52,856 households. Median household income in Florence County is $58,305, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Florence County scores 28 for mortgage brokers and lenders (lower middle), #808 of 887 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Florence County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Florence County

Screening a site or an acquisition in Florence County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Florence County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.