Fitness and classes · County · South Carolina
Gyms in Florence County, SC
Competitor counts, household spending and official business counts for gyms in Florence County, SC, set against other counties and the U.S.
Groundwork market score · out of 100
Score 53 out of 100: Upper middle
Ranked #804 of 1,792 scored counties
#13 of 32 scored counties in South Carolina
- Listings
- 26
- 9 chain locations (35%)
- Official establishments
- 10
- All fitness and recreational sports centers
- Household spending a year
- $31.6M
- On memberships, classes and admissions · $598 a household
- Spending per listing
- $1.2M
- 7% below the U.S.
- Listings per 10k households
- 4.9
- 36% below the U.S.
- Population, 2025
- 138,504
- +1.2% since 2020
See the gyms around any address in Florence County
The site report maps the gyms on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Florence County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Florence County spend about $31.6M a year on memberships, classes and admissions, or $598 per household, 39% below the U.S. average. That works out to $1.2M per gym, 7% below the U.S. figure of $1.3M. The spending figure covers all memberships, classes and admissions, not only gyms.
Florence County has 26 gyms on map listings as of September 2026. Of those, 9 are chain locations, or 35%, against 28% across the U.S. That comes to 4.9 for every 10,000 households, 36% below the U.S. rate of 7.6.
Official counts show 10 businesses with payroll classed as fitness and recreational sports centers in Florence County in 2023. That is one for every 5,286 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (yoga, Pilates and fitness studios included), not only gyms. Since fiscal 2022, 1 SBA-backed loan worth $350K has gone to businesses classed as fitness and recreational sports centers in Florence County.
Between 2020 and 2025, the population of Florence County grew 1.2%, slower than the U.S. (+3.1%). The Groundwork market score for gyms in Florence County is 53 (upper middle), #804 of 1,792 scored counties and #13 of 32 scored counties in South Carolina.
How Florence County compares
The same measures for South Carolina and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Florence County | South Carolina | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.9 | 7.1 | 7.6 |
| Spending per listing | $1.2M | $986K | $1.3M |
| Households per official establishment (all fitness and recreational sports centers) | 5,286 | 3,690 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +8.5% | +5.8% |
| Population growth, 2020–2025 | +1.2% | +8.5% | +3.1% |
| Spending per household on memberships, classes and admissions | $598 | $700 | $983 |
| Median household income | $58,305 | $69,324 | $80,734 |
| Groundwork market score | 53 | 47 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 12 → 10All fitness and recreational sports centers
- Employees, 2023
- 176
- Annual payroll, 2023
- $2.4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 269 chain locations
- Listings at the U.S. rate for this spending
- 24The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $350K
SBA-backed loans to businesses classed as fitness and recreational sports centers in Florence County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only gyms.
Population and households in Florence County
- Population, 2025 estimate
- 138,504+1.2% since 2020
- Households
- 52,856
- Median age
- 39.5
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.8
- Land area
- 801 sq. mi.
- People per square mile
- 171
- Median household income
- $58,305+23.9% vs. 2015–2019, before inflation
- Average household income
- $81,478
- Median home value
- $177,900
- Jobs located here
- 69,647
- Daytime population
- 148,526Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Florence County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms on map listings by name and distance.
Or open the report at the center of Florence County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms across South Carolina
Every South Carolina market ranked →The highest-scoring counties in South Carolina for gyms, numbered among those based in South Carolina, with Florence County marked.
Top counties in South Carolina
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Kershaw County, SC | 77 | 11 | 4.1 | $1.6M | +11.6% | #105 of 1,792 |
| 2Georgetown County, SC | 73 | 13 | 4.8 | $1.5M | +3.8% | #168 of 1,792 |
| 3Dorchester County, SC | 71 | 37 | 5.9 | $1.3M | +10.1% | #215 of 1,792 |
| 4Berkeley County, SC | 71 | 61 | 6.5 | $1.2M | +18.7% | #218 of 1,792 |
| 5Laurens County, SC | 69 | 10 | 3.7 | $1.4M | +6.2% | #255 of 1,792 |
| 6Jasper County, SC | 66 | 6 | 4.6 | $1.4M | +32.2% | #324 of 1,792 |
| 7Lancaster County, SC | 66 | 29 | 7.2 | $1.1M | +18.3% | #335 of 1,792 |
| 8Aiken County, SC | 65 | 37 | 5.3 | $1.3M | +7.3% | #367 of 1,792 |
| 9Oconee County, SC | 59 | 20 | 5.8 | $1.1M | +6.3% | #579 of 1,792 |
| 10York County, SC | 58 | 85 | 7.5 | $1.2M | +8.1% | #617 of 1,792 |
| 13Florence County, SC | 53 | 26 | 4.9 | $1.2M | +1.2% | #804 of 1,792 |
Other business types in Florence County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms are in Florence County, SC?
Map listings as of September 2026 show 26 gyms in Florence County. 9 of them (35%) are chain locations. The listings count gyms and fitness centers. Official counts show 10 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only gyms: yoga, Pilates and fitness studios are counted too.
How much do households in Florence County, SC spend on memberships, classes and admissions?
About $31.6M a year, or $598 per household. That is 39% below the U.S. average (an index of 61, where 100 is the U.S. average). Spread across the 26 gyms on map listings, it comes to $1.2M per gym. That spending covers all memberships, classes and admissions, which gyms share with other businesses in the trade. It is estimated from the incomes of the 52,856 households in Florence County and national spending patterns by income.
How does Florence County, SC compare with the U.S. for gyms?
Florence County has 4.9 gyms per 10,000 households, 36% below the U.S. rate of 7.6. Spending per gym is $1.2M, 7% below the U.S. figure of $1.3M. At the U.S. ratio of gyms to household spending, Florence County would have about 24, against 26 on map listings. There is one business with payroll in the industry for every 5,286 households, against one for every 3,109 across the U.S.
How fast is Florence County, SC growing?
Population estimates put Florence County at 138,504 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 52,856 households. Median household income in Florence County is $58,305, 28% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Florence County scores 53 for gyms (upper middle), #804 of 1,792 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Florence County. It maps the gyms on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms · All 56 business types in Florence County
Screening a site or an acquisition in Florence County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Florence County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.