Groundwork

Real estate · Small-town market · Iowa

Mortgage brokers and lenders in the Spirit Lake, IA area

How the Spirit Lake, IA area compares with other small-town markets and the U.S. for mortgage brokers and lenders: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$127.4M
On rent and homeowner costs · $14,405 a household
Housing spending per listing (U.S. = 100)
82
18% below the U.S.
Listings per 10k households
4.5
5% above the U.S.
Population, 2025
18,077
+1.7% since 2020

See the mortgage brokers and lenders around any address in the Spirit Lake area

The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Spirit Lake area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 4 mortgage brokers and lenders in the Spirit Lake area. That comes to 4.5 for every 10,000 households, 5% above the U.S. rate of 4.3.

At $14,405 per household (14% below the U.S. average), households in the Spirit Lake area spend about $127.4M a year on rent and homeowner costs. Housing spending per office is 18% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in.

There is no official count of businesses with payroll classed as mortgage brokers and real estate lenders in the Spirit Lake area: counts under 3 aren’t published.

Population estimates show the Spirit Lake area grew 1.7% from 2020 to 2025, slower than the U.S. (+3.1%). With 4 mortgage brokers and lenders on map listings, the Spirit Lake area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How the Spirit Lake area compares

The same measures for Iowa and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Mortgage brokers and lenders in Spirit Lake, IA area compared with Iowa and the U.S.
MeasureSpirit Lake areaIowaU.S.
Listings per 10k households4.52.04.3
Housing spending per listing (U.S. = 100)82180100
Households per official establishmentn/a10,8744,897
Official establishment growth, 2019–2023n/a+22.2%+9.5%
Population growth, 2020–2025+1.7%+1.5%+3.1%
Spending per household on rent and homeowner costs$14,405$14,016$16,661
Median household income$75,432$75,059$80,734
Groundwork market scoreNot scored63

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in the Spirit Lake area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Spirit Lake area

Population, 2025 estimate
18,077+1.7% since 2020
Households
8,845
Median age
48.9
Homes lived in by their owners
77%
Vehicles per household
2.0
Land area
381 sq. mi.
People per square mile
47
Median household income
$75,432+25.8% vs. 2015–2019, before inflation
Average household income
$102,164
Median home value
$270,700
Jobs located here
10,412
Daytime population
20,071Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Spirit Lake area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.

Or open the report at the center of the Spirit Lake area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Other business types in the Spirit Lake area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many mortgage brokers and lenders are in the Spirit Lake, IA area?

There are 4 mortgage brokers and lenders on map listings in the Spirit Lake area as of September 2026. The listings count mortgage brokers and mortgage lenders. No official count is published for mortgage brokers and real estate lenders in the Spirit Lake area: counts under 3 are left out.

How much do households in the Spirit Lake, IA area spend on rent and homeowner costs?

About $127.4M a year, or $14,405 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). For the 4 mortgage brokers and lenders on map listings, housing spending per office is 18% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in. It is estimated from the incomes of the 8,845 households in the Spirit Lake area and national spending patterns by income.

How does the Spirit Lake, IA area compare with the U.S. for mortgage brokers and lenders?

The Spirit Lake area has 4.5 mortgage brokers and lenders per 10,000 households, 5% above the U.S. rate of 4.3. The index of housing spending per office is 82, where 100 is the U.S. At the national ratio of mortgage brokers and lenders to household spending, the Spirit Lake area would have about 3, against 4 on map listings.

How fast is the Spirit Lake, IA area growing?

Population estimates put the Spirit Lake area at 18,077 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 8,845 households. The median household income in the Spirit Lake area is $75,432 a year, 7% below the U.S. median of $80,734. That rose 25.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Spirit Lake area has no market score for mortgage brokers and lenders: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Spirit Lake area. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for mortgage brokers and lenders · All 56 business types in the Spirit Lake area

Screening a site or an acquisition in the Spirit Lake area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Spirit Lake area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.