Auto · Small-town market · Iowa
Collision repair and body shops in the Spirit Lake, IA area
How the Spirit Lake, IA area compares with other small-town markets and the U.S. for collision repair and body shops: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 2.
- Listings
- 2
- 0 chain locations (0%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $10.6M
- On vehicle maintenance and repairs · $1,198 a household
- Spending per listing
- $5.3M
- Too few listings to compare
- Listings per 10k households
- 2.3
- Too few listings to compare
- Population, 2025
- 18,077
- +1.7% since 2020
See the collision repair and body shops around any address in the Spirit Lake area
The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Spirit Lake area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 2 collision repair and body shops in the Spirit Lake area. That is 2.3 per 10,000 households.
At $1,198 per household (25% above the U.S. average), households in the Spirit Lake area spend about $10.6M a year on vehicle maintenance and repairs. That is about $5.3M of household spending for each shop on map listings. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.
In 2023, official counts showed 5 businesses with payroll in the Spirit Lake area classed as automotive body, paint and interior repair. That is one for every 1,769 households, against one for every 3,689 across the U.S.
Between 2020 and 2025, the population of the Spirit Lake area grew 1.7%, slower than the U.S. (+3.1%). With 2 collision repair and body shops on map listings, the Spirit Lake area isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How the Spirit Lake area compares
The same measures for Iowa and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Spirit Lake area | Iowa | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.3 | 3.9 | 3.1 |
| Spending per listing | $5.3M | $2.9M | $3.1M |
| Households per official establishment | 1,769 | 2,805 | 3,689 |
| Official establishment growth, 2019–2023 | n/a | −6.0% | −0.8% |
| Population growth, 2020–2025 | +1.7% | +1.5% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $1,198 | $1,134 | $958 |
| Median household income | $75,432 | $75,059 | $80,734 |
| Groundwork market score | Not scored | 36 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5
- Employees, 2023
- 31
- Annual payroll, 2023
- $1.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 20 chain locations
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as automotive body, paint and interior repair in the Spirit Lake area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Spirit Lake area
- Population, 2025 estimate
- 18,077+1.7% since 2020
- Households
- 8,845
- Median age
- 48.9
- Homes lived in by their owners
- 77%
- Vehicles per household
- 2.0
- Land area
- 381 sq. mi.
- People per square mile
- 47
- Median household income
- $75,432+25.8% vs. 2015–2019, before inflation
- Average household income
- $102,164
- Median home value
- $270,700
- Jobs located here
- 10,412
- Daytime population
- 20,071Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Spirit Lake area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.
Or open the report at the center of the Spirit Lake area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCollision repair and body shops across Iowa
Every Iowa market ranked →The highest-scoring small-town markets in Iowa for collision repair and body shops, numbered among those based in Iowa, with the Spirit Lake area marked.
Top small-town markets in Iowa
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Marshalltown, IA | 65 | 5 | 3.2 | $3.6M | −0.5% | #86 of 387 |
| 2Fort Dodge, IA | 58 | 5 | 3.3 | $3.4M | −0.4% | #125 of 387 |
| 3Ottumwa, IA | 55 | 6 | 4.3 | $2.5M | −0.3% | #153 of 387 |
| 4Le Mars, IA | 45 | 5 | 4.8 | $2.6M | 0.0% | #233 of 387 |
| 5Clinton, IA | 44 | 8 | 4.1 | $2.7M | −0.9% | #240 of 387 |
| 6Muscatine, IA | 41 | 8 | 4.6 | $2.5M | −3.0% | #263 of 387 |
| 7Mason City, IA | 36 | 12 | 5.3 | $2.1M | −1.5% | #298 of 387 |
| 8Burlington, IA-IL | 31 | 10 | 5.0 | $2.1M | −2.5% | #321 of 387 |
| 9Fort Madison, IA | 27 | 10 | 7.0 | $1.6M | −3.6% | #343 of 387 |
| Spirit Lake, IA | Not scored | 2 | 2.3 | $5.3M | +1.7% |
Other business types in the Spirit Lake area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care66
- Auto repair shops70
- Collision repair and body shops
- Car washes and detailing50
- Tire shops
- Oil change and quick lube
- Gas stations48
- Insurance agencies34
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many collision repair and body shops are in the Spirit Lake, IA area?
The Spirit Lake area has 2 collision repair and body shops on map listings as of September 2026. The listings count collision repair and auto body shops. Official counts show 5 businesses with payroll classed as automotive body, paint and interior repair in 2023.
How much do households in the Spirit Lake, IA area spend on vehicle maintenance and repairs?
About $10.6M a year, or $1,198 per household. That is 25% above the U.S. average (an index of 125, where 100 is the U.S. average). Spread across the 2 collision repair and body shops on map listings, it comes to $5.3M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 8,845 households in the Spirit Lake area and national spending patterns by income.
How does the Spirit Lake, IA area compare with the U.S. for collision repair and body shops?
The Spirit Lake area has 2 collision repair and body shops on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of collision repair and body shops to household spending, the Spirit Lake area would have about 3, against 2 on map listings. There is one business with payroll in the industry for every 1,769 households, against one for every 3,689 across the U.S.
How fast is the Spirit Lake, IA area growing?
Population estimates put the Spirit Lake area at 18,077 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 8,845 households. The median household income in the Spirit Lake area is $75,432 a year, 7% below the U.S. median of $80,734. That rose 25.8% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Spirit Lake area has no market score for collision repair and body shops: the score needs at least 5 on map listings, and it has 2.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Spirit Lake area. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for collision repair and body shops · All 56 business types in the Spirit Lake area
Screening a site or an acquisition in the Spirit Lake area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Spirit Lake area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.