Metro area profile · Louisiana
Houma-Bayou Cane-Thibodaux, LA metro area market data
How the Houma-Bayou Cane-Thibodaux metro area compares with other metro areas for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 199,668
- −3.5% since 2020
- Households
- 79,889
- Median household income
- $64,038
- +23.5% vs. 2015–2019, before inflation
- Median home value
- $189,700
- Jobs located here
- 82,319
- Highest market score
- 69
- Lawn, cleaning and pest control, #65 of 387 scored metro areas
A site report maps the competitors on map listings around any address in the Houma-Bayou Cane-Thibodaux metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Houma-Bayou Cane-Thibodaux metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Houma-Bayou Cane-Thibodaux metro area has an estimated 199,668 people and 79,889 households. Population estimates put the population change in the Houma-Bayou Cane-Thibodaux metro area from 2020 to 2025 at −3.5%, against +3.1% for the U.S. Median household income in the Houma-Bayou Cane-Thibodaux metro area is $64,038, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.5%, before inflation.
Relative to the U.S., household spending in the Houma-Bayou Cane-Thibodaux metro area runs highest on vehicle insurance (an index of 119, where 100 is the U.S. average) and lowest on memberships, classes and admissions (64).
Of the business types scored in the Houma-Bayou Cane-Thibodaux metro area, lawn care, cleaning and pest control companies (69); landscaping and lawn care companies (69); and property management companies (66) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #65 of 387 scored metro areas.
The Houma-Bayou Cane-Thibodaux metro area takes in 2 counties: Terrebonne Parish and Lafourche Parish. Against the U.S., map listings per household run highest for gas stations (54% above the U.S. rate) and lowest for real estate agents and brokers (61% below the U.S. rate).
All 56 business types in the Houma-Bayou Cane-Thibodaux metro area
Highest Groundwork market score first. Each score compares the Houma-Bayou Cane-Thibodaux metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among metro areas | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 69 | #65 of 387 | 34 | 4.3 | $3.2M | 192 | 84 |
| Landscaping and lawn care | 69 | #78 of 385 | 18 | 2.3 | $6.1M | 208 | 39 |
| Property management | 66 | #52 of 374 | 6 | 0.8 | Index only | 340 | 10 |
| Real estate agents and brokers | 64 | #65 of 387 | 94 | 11.8 | Index only | 221 | 29 |
| Real estate | 63 | #64 of 387 | 134 | 16.8 | Index only | 195 | 63 |
| Coffee shops and cafes | 59 | #115 of 387 | 40 | 5.0 | $6.9M | 187 | 33 |
| Pizza | 58 | #123 of 387 | 37 | 4.6 | $7.5M | 147 | 141 |
| Roofing and gutters | 56 | #138 of 381 | 22 | 2.8 | $9.6M | 114 | 5 |
| Pet businesses | 56 | #150 of 387 | 75 | 9.4 | $869K | 99 | 21 |
| Pet stores | 53 | #168 of 382 | 14 | 1.8 | $4.7M | 103 | 3 |
| Veterinarians | 53 | #170 of 384 | 24 | 3.0 | $2.7M | 100 | 12 |
| Pet grooming and boarding | 53 | #175 of 386 | 27 | 3.4 | $2.4M | 95 | 6 |
| Sit-down restaurants | 48 | #206 of 387 | 377 | 47.2 | $735K | 111 | 105 |
| Laundromats | 47 | #192 of 364 | 7 | 0.9 | $19.9M | 159 | Under 3 |
| Spas and skin care | 47 | #215 of 387 | 69 | 8.6 | $958K | 109 | 3 |
| Yoga, Pilates and fitness studios | 46 | #196 of 347 | 9 | 1.1 | $5.6M | 138 | 20 |
| Oil change and quick lube | 45 | #176 of 290 | 5 | 0.6 | $13.3M | 97 | 4 |
| Child care and preschools | 44 | #238 of 387 | 35 | 4.4 | $903K | 90 | 31 |
| Nail salons | 43 | #257 of 387 | 37 | 4.6 | $1.8M | 107 | 6 |
| Salons, barbers and spas | 43 | #269 of 387 | 312 | 39.1 | $212K | 100 | 29 |
| Chiropractors | 42 | #244 of 386 | 31 | 3.9 | $2.7M | 112 | 17 |
| Mortgage brokers and lenders | 42 | #245 of 373 | 29 | 3.6 | Index only | 100 | 6 |
| Hair salons | 42 | #265 of 387 | 162 | 20.3 | $408K | 95 | 18 |
| Home inspectors | 40 | #168 of 243 | 5 | 0.6 | Index only | 86 | 4 |
| Restaurants and cafes | 38 | #276 of 387 | 796 | 99.6 | $348K | 94 | 292 |
| Car washes and detailing | 38 | #290 of 387 | 33 | 4.1 | $2M | 80 | 4 |
| Doctors, dentists and clinics | 37 | #300 of 387 | 516 | 64.6 | $161K | 105 | 254 |
| Insurance agencies | 36 | #271 of 387 | 140 | 17.5 | $1.3M | 106 | 104 |
| Auto repair and car care | 34 | #311 of 387 | 277 | 34.7 | $241K | 90 | 103 |
| Primary care and pediatrics | 33 | #312 of 387 | 44 | 5.5 | $1.9M | 106 | 120 |
| Auto repair shops | 31 | #325 of 387 | 160 | 20.0 | $417K | 94 | 77 |
| Pest control | 30 | #297 of 345 | 12 | 1.5 | $9.1M | 89 | 21 |
| Funeral homes | 30 | #309 of 377 | 19 | 2.4 | $546K | 80 | 9 |
| Clothing, shoes and laundry | 29 | #320 of 387 | 168 | 21.0 | $830K | 94 | 70 |
| Dentists and orthodontists | 28 | #349 of 387 | 88 | 11.0 | $941K | 96 | 65 |
| Fast food and sandwich shops | 27 | #331 of 387 | 135 | 16.9 | $2.1M | 67 | 141 |
| Collision repair and body shops | 26 | #335 of 381 | 20 | 2.5 | $3.3M | 108 | 25 |
| Convenience stores | 26 | #339 of 387 | 83 | 10.4 | $5.5M | 70 | 17 |
| Bakeries and dessert shops | 26 | #364 of 387 | 84 | 10.5 | $3.3M | 80 | 43 |
| Home repair trades | 26 | #368 of 387 | 114 | 14.3 | $1.9M | 76 | 131 |
| Tire shops | 25 | #338 of 386 | 33 | 4.1 | $2M | 81 | 13 |
| Gyms | 25 | #370 of 387 | 57 | 7.1 | $883K | 68 | 20 |
| Physical therapy | 24 | #363 of 386 | 41 | 5.1 | $2M | 84 | 32 |
| Optometrists and eye care | 24 | #363 of 386 | 33 | 4.1 | $2.5M | 80 | 12 |
| Grocery stores | 23 | #354 of 387 | 57 | 7.1 | $8M | 86 | 31 |
| Clothing and shoe stores | 22 | #351 of 387 | 135 | 16.9 | $1M | 81 | 67 |
| Electricians | 22 | #366 of 383 | 30 | 3.8 | $7.1M | 59 | 47 |
| Grocery and convenience stores | 21 | #359 of 387 | 199 | 24.9 | $2.3M | 68 | 48 |
| Barbershops | 21 | #364 of 387 | 39 | 4.9 | $1.7M | 90 | Under 3 |
| Gyms, studios and classes | 19 | #384 of 387 | 117 | 14.6 | $430K | 65 | 38 |
| HVAC and plumbing | 17 | #381 of 387 | 62 | 7.8 | $3.4M | 72 | 79 |
| Martial arts and dance studios | 16 | #385 of 387 | 51 | 6.4 | $987K | 49 | 18 |
| Gas stations | 15 | #376 of 387 | 134 | 16.8 | $1.6M | 68 | 114 |
| Dry cleaners | Not scored | Not scored | 4 | 0.5 | $34.8M | 222 | 3 |
| House cleaning | Not scored | Not scored | 4 | 0.5 | $27.4M | 428 | 24 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 0.3 | $41.4M | Too few | 8 |
Household spending in the Houma-Bayou Cane-Thibodaux metro area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $66.7M | $835 | 87 |
| Gasoline and other fuels | $217.8M | $2,727 | 105 |
| Food away from home | $277.1M | $3,469 | 85 |
| Groceries | $457.4M | $5,725 | 91 |
| Personal care products and services | $66.1M | $827 | 82 |
| Child care and other personal services | $31.6M | $396 | 68 |
| Memberships, classes and admissions | $50.3M | $630 | 64 |
| Medical and dental services | $82.8M | $1,037 | 80 |
| Pets | $65.2M | $816 | 90 |
| Clothing, shoes and related services | $139.4M | $1,745 | 85 |
| Vehicle insurance | $186.2M | $2,331 | 119 |
| Home repairs, maintenance and insurance | $211.7M | $2,650 | 88 |
| Lawn care, cleaning and other household services | $109.4M | $1,370 | 97 |
| Rent and homeowner costs | $1.1B | $14,194 | 85 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Houma-Bayou Cane-Thibodaux metro area
- Population, 2025 estimate
- 199,668−3.5% since 2020
- Households
- 79,889
- Median age
- 39.5
- Homes lived in by their owners
- 77%
- Vehicles per household
- 1.8
- Land area
- 2,300 sq. mi.
- People per square mile
- 88
- Median household income
- $64,038+23.5% vs. 2015–2019, before inflation
- Average household income
- $85,114
- Median home value
- $189,700
- Jobs located here
- 82,319
- Daytime population
- 199,758Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Houma-Bayou Cane-Thibodaux metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Houma-Bayou Cane-Thibodaux metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Houma-Bayou Cane-Thibodaux metro area 2
- Terrebonne Parish, LA106,186 people
- Lafourche Parish, LA96,252 people
Other markets based in Louisiana 12
- New Orleans-Metairie, LA metro area981,662 people
- Baton Rouge, LA metro area875,313 people
- Lafayette, LA metro area413,428 people
- Shreveport-Bossier City, LA metro area386,819 people
- Slidell-Mandeville-Covington, LA metro area272,421 people
- Lake Charles, LA metro area244,027 people
- Monroe, LA metro area223,674 people
- Alexandria, LA metro area149,622 people
- Hammond, LA metro area136,738 people
- Opelousas, LA area81,670 people
- New Iberia, LA area68,599 people
- Ruston, LA area48,174 people
Questions
How fast is the Houma-Bayou Cane-Thibodaux, LA metro area growing?
Population estimates put the Houma-Bayou Cane-Thibodaux metro area at 199,668 people in 2025, down 3.5% since 2020, against +3.1% for the U.S. It has 79,889 households. Median household income rose 23.5% from the 2015–2019 survey, before inflation.
How much do households in the Houma-Bayou Cane-Thibodaux, LA metro area spend?
Households in the Houma-Bayou Cane-Thibodaux metro area spend about $1.1B a year on rent and homeowner costs, $457.4M on groceries and $277.1M on food away from home. Set against the U.S., households in the Houma-Bayou Cane-Thibodaux metro area spend the most on vehicle insurance (an index of 119, where 100 is the U.S. average) and the least on memberships, classes and admissions (64).
Which business types have the highest market scores in the Houma-Bayou Cane-Thibodaux, LA metro area?
The highest Groundwork market scores in the Houma-Bayou Cane-Thibodaux metro area are for lawn care, cleaning and pest control companies (69); landscaping and lawn care companies (69); and property management companies (66). The Houma-Bayou Cane-Thibodaux metro area ranks #65 of 387 scored metro areas for lawn care, cleaning and pest control companies.
How does the Houma-Bayou Cane-Thibodaux, LA metro area compare with the U.S.?
The median household income in the Houma-Bayou Cane-Thibodaux metro area is $64,038 a year, 21% below the U.S. median of $80,734. The population fell 3.5% from 2020 to 2025, against +3.1% for the U.S. The median home value is $189,700, against $332,700 for the U.S. For its number of households, the Houma-Bayou Cane-Thibodaux metro area has the most map listings, relative to the U.S., for gas stations (54% above the U.S. rate) and the fewest for real estate agents and brokers (61% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 53 of the 56 business types have a score in the Houma-Bayou Cane-Thibodaux metro area, each ranked against other metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Houma-Bayou Cane-Thibodaux metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in the Houma-Bayou Cane-Thibodaux metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Houma-Bayou Cane-Thibodaux metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.