Groundwork

Home services · County · Virginia

Landscaping and lawn care companies in Norfolk city, VA

Competitor counts, household spending and official business counts for landscaping and lawn care companies in Norfolk city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 72 out of 100: Upper middle

Ranked #191 of 1,493 scored counties
#12 of 68 scored counties in Virginia

Listings
23
2 chain locations (9%)
Official establishments
41
+13.9% since 2019
Household spending a year
$134.1M
On lawn care, cleaning and other household services · $1,412 a household
Spending per listing
$5.8M
99% above the U.S.
Listings per 10k households
2.4
50% below the U.S.
Population, 2025
231,013
−2.9% since 2020

See the landscaping and lawn care companies around any address in Norfolk city

The site report maps the landscaping and lawn care companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Norfolk city. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Norfolk city spend about $134.1M a year on lawn care, cleaning and other household services, or $1,412 per household, in line with the U.S. average. Spread across 23 landscaping and lawn care companies, that is $5.8M per company, 99% above the U.S. figure of $2.9M. The spending figure covers all lawn care, cleaning and other household services, not only landscaping and lawn care companies.

Norfolk city has 23 landscaping and lawn care companies on map listings as of September 2026. Of those, 2 are chain locations, or 9%, against 4% across the U.S. That comes to 2.4 for every 10,000 households, 50% below the U.S. rate of 4.8.

In 2023, official counts showed 41 businesses with payroll in Norfolk city classed as landscaping services, up 13.9% from 2019. That is one for every 2,316 households, against one for every 1,095 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $705K have gone to businesses classed as landscaping services in Norfolk city.

Population estimates put the population change in Norfolk city from 2020 to 2025 at −2.9%, against +3.1% for the U.S. Norfolk city scores 72 (upper middle) on the Groundwork market score for landscaping and lawn care companies, ranking #191 of 1,493 scored counties and #12 of 68 scored counties in Virginia. That puts it in the top quarter of counties.

How Norfolk city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the landscaping and lawn care companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Landscaping and lawn care in Norfolk city, VA compared with Virginia and the U.S.
MeasureNorfolk cityVirginiaU.S.
Listings per 10k households2.45.04.8
Spending per listing$5.8M$3.4M$2.9M
Households per official establishment2,3161,0871,095
Official establishment growth, 2019–2023+13.9%+8.9%+9.2%
Population growth, 2020–2025−2.9%+2.8%+3.1%
Spending per household on lawn care, cleaning and other household services$1,412$1,683$1,414
Median household income$66,109$93,170$80,734
Groundwork market score7268

Official counts and lending

Businesses

Official establishments, 2019 to 2023
36 → 41+13.9% over the period
Employees, 2023
1,455
Annual payroll, 2023
$74.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
232 chain locations
Listings at the U.S. rate for this spending
46The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$705K

SBA-backed loans to businesses classed as landscaping services in Norfolk city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Norfolk city

Population, 2025 estimate
231,013−2.9% since 2020
Households
94,965
Median age
35.1
Homes lived in by their owners
46%
Vehicles per household
1.6
Land area
53 sq. mi.
People per square mile
4,385
Median household income
$66,109+28.1% vs. 2015–2019, before inflation
Average household income
$91,610
Median home value
$289,900
Jobs located here
130,869
Daytime population
273,887Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Norfolk city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the landscaping and lawn care companies on map listings by name and distance.

Or open the report at the center of Norfolk city. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Landscaping and lawn care across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for landscaping and lawn care companies, numbered among those based in Virginia, with Norfolk city marked.

Top counties in Virginia

Counties in Virginia ranked for landscaping and lawn care companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Arlington County, VA89191.7$12M+2.1%#8 of 1,493
2Alexandria city, VA86101.3$14.4M+1.0%#25 of 1,493
3Richmond city, VA86302.9$5M+4.6%#30 of 1,493
4Fairfax County, VA811674.0$5.3M+1.7%#59 of 1,493
5Henrico County, VA79453.3$5M+2.3%#85 of 1,493
6Chesterfield County, VA79594.2$4.1M+8.7%#88 of 1,493
7Suffolk city, VA79174.5$3.6M+10.4%#92 of 1,493
8Stafford County, VA78336.3$3.2M+8.3%#104 of 1,493
9Fredericksburg city, VA7676.0$2.7M+8.6%#130 of 1,493
10Prince William County, VA73835.3$3.7M+4.2%#178 of 1,493
12Norfolk city, VA72232.4$5.8M−2.9%#191 of 1,493

Other business types in Norfolk city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many landscaping and lawn care companies are in Norfolk city, VA?

Map listings as of September 2026 show 23 landscaping and lawn care companies in Norfolk city. 2 of them (9%) are chain locations. The listings count landscapers, lawn care, tree services and gardeners. Official counts show 41 businesses with payroll classed as landscaping services in 2023, up 13.9% from 2019.

How much do households in Norfolk city, VA spend on lawn care, cleaning and other household services?

About $134.1M a year, or $1,412 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 23 landscaping and lawn care companies on map listings, it comes to $5.8M per company. That spending covers all lawn care, cleaning and other household services, which landscaping and lawn care companies share with other businesses in the trade. It is estimated from the incomes of the 94,965 households in Norfolk city and national spending patterns by income.

How does Norfolk city, VA compare with the U.S. for landscaping and lawn care companies?

Norfolk city has 2.4 landscaping and lawn care companies per 10,000 households, 50% below the U.S. rate of 4.8. Spending per company is $5.8M, 99% above the U.S. figure of $2.9M. At the U.S. ratio of landscaping and lawn care companies to household spending, Norfolk city would have about 46, against 23 on map listings. There is one business with payroll in the industry for every 2,316 households, against one for every 1,095 across the U.S. The official count rose 13.9% from 2019 to 2023, against +9.2% for the U.S.

How fast is Norfolk city, VA growing?

Population estimates put Norfolk city at 231,013 people in 2025, down 2.9% since 2020, against +3.1% for the U.S. It has 94,965 households. Median household income in Norfolk city is $66,109, 18% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Norfolk city scores 72 for landscaping and lawn care companies (upper middle), #191 of 1,493 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Norfolk city. It maps the landscaping and lawn care companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for landscaping and lawn care companies · All 56 business types in Norfolk city

Screening a site or an acquisition in Norfolk city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Norfolk city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.