Home services · County · Alabama
Home repair companies in Marshall County, AL
How Marshall County, AL compares with other counties and the U.S. for home repair companies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #1,091 of 2,057 scored counties
#30 of 44 scored counties in Alabama
- Listings
- 51
- 5 chain locations (10%)
- Official establishments
- 58
- +23.4% since 2019
- Household spending a year
- $97.1M
- On home repairs, maintenance and insurance · $2,664 a household
- Spending per listing
- $1.9M
- 22% below the U.S.
- Listings per 10k households
- 14.0
- 13% above the U.S.
- Population, 2025
- 103,537
- +6.0% since 2020
See the home repair companies around any address in Marshall County
The site report maps the home repair companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Marshall County spend about $97.1M a year on home repairs, maintenance and insurance, or $2,664 per household, 12% below the U.S. average. Spread across 51 home repair companies, that is $1.9M per company, 22% below the U.S. figure of $2.4M.
Marshall County has 51 home repair companies on map listings as of September 2026. Of those, 5 are chain locations, or 10%, against 4% across the U.S. That comes to 14.0 for every 10,000 households, 13% above the U.S. rate of 12.4.
In 2023, official counts showed 58 businesses with payroll in Marshall County classed as plumbing, HVAC, electrical and roofing contractors, up 23.4% from 2019. That is one for every 629 households, against one for every 587 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $500K has gone to businesses classed as plumbing, HVAC, electrical and roofing contractors in Marshall County.
Population estimates put the population change in Marshall County from 2020 to 2025 at +6.0%, faster than the U.S. (+3.1%). Marshall County scores 49 (lower middle) on the Groundwork market score for home repair companies, ranking #1,091 of 2,057 scored counties and #30 of 44 scored counties in Alabama.
How Marshall County compares
The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the home repair companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Marshall County | Alabama | U.S. |
|---|---|---|---|
| Listings per 10k households | 14.0 | 12.4 | 12.4 |
| Spending per listing | $1.9M | $2.2M | $2.4M |
| Households per official establishment | 629 | 674 | 587 |
| Official establishment growth, 2019–2023 | +23.4% | +18.4% | +9.6% |
| Population growth, 2020–2025 | +6.0% | +3.2% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $2,664 | $2,699 | $3,018 |
| Median household income | $62,571 | $63,999 | $80,734 |
| Groundwork market score | 49 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 47 → 58+23.4% over the period
- Employees, 2023
- 329
- Annual payroll, 2023
- $15.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 515 chain locations
- Listings at the U.S. rate for this spending
- 40The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $500K
SBA-backed loans to businesses classed as plumbing, HVAC, electrical and roofing contractors in Marshall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Marshall County
- Population, 2025 estimate
- 103,537+6.0% since 2020
- Households
- 36,459
- Median age
- 38.8
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.1
- Land area
- 566 sq. mi.
- People per square mile
- 176
- Median household income
- $62,571+36.1% vs. 2015–2019, before inflation
- Average household income
- $84,886
- Median home value
- $201,500
- Jobs located here
- 40,328
- Daytime population
- 98,763Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Marshall County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the home repair companies on map listings by name and distance.
Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHome repair trades across Alabama
Every Alabama market ranked →The highest-scoring counties in Alabama for home repair companies, numbered among those based in Alabama, with Marshall County marked.
Top counties in Alabama
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Coffee County, AL | 81 | 17 | 8.1 | $3.3M | +6.3% | #37 of 2,057 |
| 2Autauga County, AL | 74 | 23 | 10.0 | $2.9M | +5.1% | #127 of 2,057 |
| 3Cherokee County, AL | 73 | 7 | 6.9 | $3.7M | +5.8% | #137 of 2,057 |
| 4Chilton County, AL | 73 | 15 | 8.4 | $3.1M | +5.9% | #143 of 2,057 |
| 5Madison County, AL | 72 | 220 | 13.3 | $2.3M | +11.0% | #169 of 2,057 |
| 6Lawrence County, AL | 71 | 8 | 5.9 | $4.5M | +2.3% | #173 of 2,057 |
| 7Dale County, AL | 69 | 9 | 4.6 | $5.4M | +1.3% | #223 of 2,057 |
| 8Covington County, AL | 68 | 8 | 5.5 | $4.5M | +1.2% | #253 of 2,057 |
| 9Jackson County, AL | 66 | 11 | 5.0 | $4.9M | +3.3% | #315 of 2,057 |
| 10Winston County, AL | 65 | 7 | 7.4 | $3.3M | +1.4% | #353 of 2,057 |
| 30Marshall County, AL | 49 | 51 | 14.0 | $1.9M | +6.0% | #1,091 of 2,057 |
Other business types in Marshall County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
- Home repair trades49
- HVAC and plumbing48
- Electricians62
- Roofing and gutters60
- Lawn, cleaning and pest control58
- Landscaping and lawn care60
- House cleaning77
- Pest control48
Real estate
Funeral services
Questions
How many home repair companies are in Marshall County, AL?
Map listings as of September 2026 show 51 home repair companies in Marshall County. 5 of them (10%) are chain locations. The listings count HVAC, plumbing, electrical, roofing and gutter companies. Official counts show 58 businesses with payroll classed as plumbing, HVAC, electrical and roofing contractors in 2023, up 23.4% from 2019.
How much do households in Marshall County, AL spend on home repairs, maintenance and insurance?
About $97.1M a year, or $2,664 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 51 home repair companies on map listings, it comes to $1.9M per company. It is estimated from the incomes of the 36,459 households in Marshall County and national spending patterns by income.
How does Marshall County, AL compare with the U.S. for home repair companies?
Marshall County has 14.0 home repair companies per 10,000 households, 13% above the U.S. rate of 12.4. Spending per company is $1.9M, 22% below the U.S. figure of $2.4M. At the U.S. ratio of home repair companies to household spending, Marshall County would have about 40, against 51 on map listings. There is one business with payroll in the industry for every 629 households, against one for every 587 across the U.S. The official count rose 23.4% from 2019 to 2023, against +9.6% for the U.S.
How fast is Marshall County, AL growing?
Population estimates put Marshall County at 103,537 people in 2025, up 6.0% since 2020, faster than the U.S. (+3.1%). It has 36,459 households. The median household income in Marshall County is $62,571 a year, 22% below the U.S. median of $80,734. That rose 36.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marshall County scores 49 for home repair companies (lower middle), #1,091 of 2,057 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Marshall County. It maps the home repair companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for home repair companies · All 56 business types in Marshall County
Screening a site or an acquisition in Marshall County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.