Food and drink · County · Alabama
Coffee shops and cafes in Marshall County, AL
How Marshall County, AL compares with other counties and the U.S. for coffee shops and cafes: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 67 out of 100: Upper middle
Ranked #386 of 2,063 scored counties
#12 of 46 scored counties in Alabama
- Listings
- 28
- 11 chain locations (39%)
- Official establishments
- 12
- All snack and nonalcoholic beverage bars
- Household spending a year
- $126.4M
- On food away from home · $3,466 a household
- Spending per listing
- $4.5M
- 22% above the U.S.
- Listings per 10k households
- 7.7
- 30% below the U.S.
- Population, 2025
- 103,537
- +6.0% since 2020
See the coffee shops and cafes around any address in Marshall County
The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 28 coffee shops and cafes in Marshall County. Chain locations make up 39% of them, against 39% across the U.S. That is 7.7 per 10,000 households, 30% below the U.S. rate of 11.0.
Households in Marshall County spend about $126.4M a year on food away from home, or $3,466 per household, 15% below the U.S. average. That works out to $4.5M per cafe, 22% above the U.S. figure of $3.7M. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade.
In 2023, official counts showed 12 businesses with payroll in Marshall County classed as snack and nonalcoholic beverage bars. That is one for every 3,038 households, against one for every 1,518 across the U.S. The official count takes in all snack and nonalcoholic beverage bars, not only coffee shops and cafes: bakeries and dessert shops are counted too. Official counts list 12 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $550K have gone to businesses classed as snack and nonalcoholic beverage bars in Marshall County.
Population estimates put the population change in Marshall County from 2020 to 2025 at +6.0%, faster than the U.S. (+3.1%). For coffee shops and cafes, Marshall County has a Groundwork market score of 67 (upper middle): #386 of 2,063 scored counties and #12 of 46 scored counties in Alabama. That puts it in the top quarter of counties.
How Marshall County compares
The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Marshall County | Alabama | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.7 | 7.7 | 11.0 |
| Spending per listing | $4.5M | $4.6M | $3.7M |
| Households per official establishment (all snack and nonalcoholic beverage bars) | 3,038 | 2,548 | 1,518 |
| Official establishment growth, 2019–2023 | n/a | +61.3% | +24.3% |
| Population growth, 2020–2025 | +6.0% | +3.2% | +3.1% |
| Spending per household on food away from home | $3,466 | $3,519 | $4,070 |
| Median household income | $62,571 | $63,999 | $80,734 |
| Groundwork market score | 67 | 67 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 12All snack and nonalcoholic beverage bars
- Employees, 2023
- 114
- Annual payroll, 2023
- $1.9M
- One-person businesses, 2023
- 12All snack and nonalcoholic beverage bars with no payroll
- Map listings, September 2026
- 2811 chain locations
- Listings at the U.S. rate for this spending
- 34The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $550K
SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in Marshall County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.
Population and households in Marshall County
- Population, 2025 estimate
- 103,537+6.0% since 2020
- Households
- 36,459
- Median age
- 38.8
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.1
- Land area
- 566 sq. mi.
- People per square mile
- 176
- Median household income
- $62,571+36.1% vs. 2015–2019, before inflation
- Average household income
- $84,886
- Median home value
- $201,500
- Jobs located here
- 40,328
- Daytime population
- 98,763Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Marshall County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.
Or open the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCoffee shops and cafes across Alabama
Every Alabama market ranked →The highest-scoring counties in Alabama for coffee shops and cafes, numbered among those based in Alabama, with Marshall County marked.
Top counties in Alabama
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Limestone County, AL | 88 | 29 | 7.1 | $5.7M | +18.0% | #34 of 2,063 |
| 2St. Clair County, AL | 87 | 15 | 4.3 | $8.6M | +7.1% | #39 of 2,063 |
| 3Shelby County, AL | 79 | 56 | 6.4 | $6.9M | +6.5% | #115 of 2,063 |
| 4Elmore County, AL | 78 | 21 | 6.4 | $5.9M | +4.2% | #139 of 2,063 |
| 5Chilton County, AL | 77 | 8 | 4.5 | $7.5M | +5.9% | #149 of 2,063 |
| 6Jackson County, AL | 74 | 8 | 3.7 | $8.5M | +3.3% | #196 of 2,063 |
| 7Autauga County, AL | 74 | 13 | 5.7 | $6.6M | +5.1% | #201 of 2,063 |
| 8Blount County, AL | 71 | 12 | 5.4 | $6.3M | +1.8% | #268 of 2,063 |
| 9Talladega County, AL | 69 | 8 | 2.4 | $13.3M | +0.3% | #313 of 2,063 |
| 10Tuscaloosa County, AL | 69 | 63 | 7.0 | $5.1M | +3.8% | #330 of 2,063 |
| 12Marshall County, AL | 67 | 28 | 7.7 | $4.5M | +6.0% | #386 of 2,063 |
Other business types in Marshall County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes43
- Sit-down restaurants46
- Fast food and sandwich shops37
- Pizza42
- Coffee shops and cafes67
- Bakeries and dessert shops55
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many coffee shops and cafes are in Marshall County, AL?
There are 28 coffee shops and cafes on map listings in Marshall County as of September 2026. 11 of them (39%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. Official counts show 12 businesses with payroll classed as snack and nonalcoholic beverage bars in 2023. That count covers all snack and nonalcoholic beverage bars (bakeries and dessert shops included), not only coffee shops and cafes. Official counts also show 12 one-person businesses without payroll.
How much do households in Marshall County, AL spend on food away from home?
About $126.4M a year, or $3,466 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 28 coffee shops and cafes on map listings, it comes to $4.5M per cafe. The spending figure covers all food away from home, not only coffee shops and cafes. It is estimated from the incomes of the 36,459 households in Marshall County and national spending patterns by income.
How does Marshall County, AL compare with the U.S. for coffee shops and cafes?
Marshall County has 7.7 coffee shops and cafes per 10,000 households, 30% below the U.S. rate of 11.0. Spending per cafe is $4.5M, 22% above the U.S. figure of $3.7M. At the national ratio of coffee shops and cafes to household spending, Marshall County would have about 34, against 28 on map listings. There is one business with payroll in the industry for every 3,038 households, against one for every 1,518 across the U.S.
How fast is Marshall County, AL growing?
Population estimates put Marshall County at 103,537 people in 2025, up 6.0% since 2020, faster than the U.S. (+3.1%). It has 36,459 households. The median household income in Marshall County is $62,571 a year, 22% below the U.S. median of $80,734. That rose 36.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Marshall County scores 67 for coffee shops and cafes (upper middle), #386 of 2,063 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Marshall County. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for coffee shops and cafes · All 56 business types in Marshall County
Screening a site or an acquisition in Marshall County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Marshall County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.