Fitness and classes · Small-town market · Idaho
Gyms and studios in the Sandpoint, ID area
The gyms and studios in the Sandpoint, ID area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 54 out of 100: Upper middle
Ranked #230 of 535 scored small-town markets
#6 of 7 scored small-town markets based in Idaho
- Listings
- 35
- 2 chain locations (6%)
- Official establishments
- 15
- Businesses with payroll, 2023
- Household spending a year
- $19.5M
- On memberships, classes and admissions · $962 a household
- Spending per listing
- $558K
- 16% below the U.S.
- Listings per 10k households
- 17.3
- 16% above the U.S.
- Population, 2025
- 54,420
- +14.8% since 2020
See the gyms and studios around any address in the Sandpoint area
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Sandpoint area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on memberships, classes and admissions in the Sandpoint area comes to about $19.5M a year: $962 per household, 2% below the U.S. average. That is about $558K of household spending for each location on map listings, 16% below the U.S. figure of $662K.
The Sandpoint area has 35 gyms and studios on map listings as of September 2026. 2 of them (6%) are chain locations, against 20% across the U.S. That is 17.3 per 10,000 households, 16% above the U.S. rate of 14.9.
The official count of businesses with payroll classed as fitness centers and recreation instruction in the Sandpoint area was 15 in 2023. That is one for every 1,352 households, against one for every 1,641 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $1.1M have gone to businesses classed as fitness centers and recreation instruction in the Sandpoint area.
Between 2020 and 2025, the population of the Sandpoint area grew 14.8%, faster than the U.S. (+3.1%). The Groundwork market score for gyms and studios in the Sandpoint area is 54 (upper middle), #230 of 535 scored small-town markets and #6 of 7 scored small-town markets based in Idaho.
How the Sandpoint area compares
The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sandpoint area | Idaho | U.S. |
|---|---|---|---|
| Listings per 10k households | 17.3 | 16.7 | 14.9 |
| Spending per listing | $558K | $623K | $662K |
| Households per official establishment | 1,352 | 1,609 | 1,641 |
| Official establishment growth, 2019–2023 | n/a | +28.8% | +8.2% |
| Population growth, 2020–2025 | +14.8% | +9.8% | +3.1% |
| Spending per household on memberships, classes and admissions | $962 | $1,038 | $983 |
| Median household income | $66,979 | $77,800 | $80,734 |
| Groundwork market score | 54 | 57 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 15
- Employees, 2023
- 159
- Annual payroll, 2023
- $2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 352 chain locations
- Listings at the U.S. rate for this spending
- 30The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $1.1M
SBA-backed loans to businesses classed as fitness centers and recreation instruction in the Sandpoint area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Sandpoint area
- Population, 2025 estimate
- 54,420+14.8% since 2020
- Households
- 20,283
- Median age
- 47.4
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.1
- Land area
- 1,733 sq. mi.
- People per square mile
- 29
- Median household income
- $66,979+33.3% vs. 2015–2019, before inflation
- Average household income
- $98,751
- Median home value
- $487,900
- Jobs located here
- 16,328
- Daytime population
- 48,152Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Sandpoint area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of the Sandpoint area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Idaho
Every Idaho market ranked →The highest-scoring small-town markets in Idaho for gyms and studios, numbered among those based in Idaho (a market based in another state is listed without a number), with the Sandpoint area marked.
Top small-town markets in Idaho
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Blackfoot, ID | 87 | 19 | 11.8 | $839K | +6.4% | #5 of 535 |
| 2Mountain Home, ID | 65 | 15 | 13.6 | $620K | +2.8% | #98 of 535 |
| 3Moscow, ID | 62 | 19 | 11.7 | $755K | +5.6% | #127 of 535 |
| 4Hailey, ID | 62 | 22 | 17.4 | $675K | +6.1% | #131 of 535 |
| 5Burley, ID | 58 | 23 | 13.9 | $636K | +6.2% | #175 of 535 |
| Brigham City, UT-ID | 56 | 39 | 18.2 | $566K | +12.6% | #201 of 535 |
| Ontario, OR-ID | 56 | 31 | 15.5 | $527K | +5.0% | #203 of 535 |
| 6Sandpoint, ID | 54 | 35 | 17.3 | $558K | +14.8% | #230 of 535 |
| 7Rexburg, ID | 44 | 31 | 17.2 | $497K | +4.5% | #353 of 535 |
| Jackson, WY-ID | 41 | 58 | 40.0 | $419K | +4.2% | #376 of 535 |
Other business types in the Sandpoint area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes54
- Gyms67
- Yoga, Pilates and fitness studios49
- Martial arts and dance studios65
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in the Sandpoint, ID area?
Map listings as of September 2026 show 35 gyms and studios in the Sandpoint area. 2 of them (6%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 15 businesses with payroll classed as fitness centers and recreation instruction in 2023.
How much do households in the Sandpoint, ID area spend on memberships, classes and admissions?
About $19.5M a year, or $962 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 35 gyms and studios on map listings, it comes to $558K per location. It is estimated from the incomes of the 20,283 households in the Sandpoint area and national spending patterns by income.
How does the Sandpoint, ID area compare with the U.S. for gyms and studios?
The Sandpoint area has 17.3 gyms and studios per 10,000 households, 16% above the U.S. rate of 14.9. Spending per location is $558K, 16% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, the Sandpoint area would have about 30, against 35 on map listings. There is one business with payroll in the industry for every 1,352 households, against one for every 1,641 across the U.S.
How fast is the Sandpoint, ID area growing?
Population estimates put the Sandpoint area at 54,420 people in 2025, up 14.8% since 2020, faster than the U.S. (+3.1%). It has 20,283 households. The median household income in the Sandpoint area is $66,979 a year, 17% below the U.S. median of $80,734. That rose 33.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Sandpoint area scores 54 for gyms and studios (upper middle), #230 of 535 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Sandpoint area. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in the Sandpoint area
Screening a site or an acquisition in the Sandpoint area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Sandpoint area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.