Groceries and convenience · Metro area · Minnesota
Grocery and convenience stores in the Rochester, MN metro area
The grocery and convenience stores in the Rochester, MN metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 74 out of 100: Upper middle
Ranked #37 of 387 scored metro areas
#2 of 5 scored metro areas based in Minnesota
- Listings
- 151
- 76 chain locations (50%)
- Official establishments
- 40
- −9.5% since 2019
- Household spending a year
- $603.9M
- On groceries · $6,502 a household
- Spending per listing
- $4M
- 18% above the U.S.
- Listings per 10k households
- 16.3
- 13% below the U.S.
- Population, 2025
- 231,184
- +2.0% since 2020
See the grocery and convenience stores around any address in the Rochester metro area
The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rochester metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for grocery and convenience stores in the Rochester metro area is 74 (upper middle), #37 of 387 scored metro areas and #2 of 5 scored metro areas based in Minnesota. That puts it in the top 10% of metro areas for grocery and convenience stores.
Map listings as of September 2026 show 151 grocery and convenience stores in the Rochester metro area. Chain locations make up 50% of them, against 42% across the U.S. Per 10,000 households, that is 16.3, 13% below the U.S. rate of 18.7.
Household spending on groceries in the Rochester metro area comes to about $603.9M a year: $6,502 per household, 3% above the U.S. average. Spread across 151 grocery and convenience stores, that is $4M per store, 18% above the U.S. figure of $3.4M.
In 2023, official counts showed 40 businesses with payroll in the Rochester metro area classed as grocery and convenience stores, down 9.5% from 2019. That is one for every 2,322 households, against one for every 1,293 across the U.S. Between 2020 and 2025, the population of the Rochester metro area grew 2.0%, slower than the U.S. (+3.1%).
How the Rochester metro area compares
The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rochester metro area | Minnesota | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.3 | 17.5 | 18.7 |
| Spending per listing | $4M | $3.7M | $3.4M |
| Households per official establishment | 2,322 | 2,009 | 1,293 |
| Official establishment growth, 2019–2023 | −9.5% | +1.6% | +7.2% |
| Population growth, 2020–2025 | +2.0% | +2.1% | +3.1% |
| Spending per household on groceries | $6,502 | $6,414 | $6,319 |
| Median household income | $91,882 | $89,062 | $80,734 |
| Groundwork market score | 74 | 67 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 40−9.5% over the period
- Employees, 2023
- 2,752
- Annual payroll, 2023
- $52.7M
- One-person businesses, 2023
- 34Businesses with no payroll
- Map listings, September 2026
- 15176 chain locations
- Listings at the U.S. rate for this spending
- 178The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as grocery and convenience stores in the Rochester metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Rochester metro area
- Population, 2025 estimate
- 231,184+2.0% since 2020
- Households
- 92,880
- Median age
- 39.9
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.9
- Land area
- 2,477 sq. mi.
- People per square mile
- 92
- Median household income
- $91,882+24.7% vs. 2015–2019, before inflation
- Average household income
- $124,471
- Median home value
- $306,500
- Jobs located here
- 129,873
- Daytime population
- 235,233Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Rochester metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.
Or open the report at the center of the Rochester metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery and convenience stores across Minnesota
Every Minnesota market ranked →The highest-scoring metro areas in Minnesota for grocery and convenience stores, numbered among those based in Minnesota (a market based in another state is listed without a number), with the Rochester metro area marked.
Top metro areas in Minnesota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| Fargo, ND-MN | 84 | 159 | 14.4 | $4.2M | +7.7% | #13 of 387 |
| 1Minneapolis-St. Paul-Bloomington, MN-WI | 81 | 2,105 | 14.2 | $4.7M | +2.6% | #17 of 387 |
| 2Rochester, MN | 74 | 151 | 16.3 | $4M | +2.0% | #37 of 387 |
| 3Mankato, MN | 72 | 60 | 14.8 | $4.1M | +1.2% | #49 of 387 |
| Sioux Falls, SD-MN | 67 | 242 | 19.8 | $3.2M | +9.5% | #80 of 387 |
| La Crosse-Onalaska, WI-MN | 53 | 142 | 19.7 | $3M | +0.4% | #183 of 387 |
| 4Duluth, MN-WI | 48 | 235 | 19.5 | $3M | +0.2% | #214 of 387 |
| 5St. Cloud, MN | 42 | 187 | 23.9 | $2.5M | +3.0% | #255 of 387 |
| Grand Forks, ND-MN | 37 | 102 | 23.4 | $2.5M | +0.8% | #290 of 387 |
Other business types in the Rochester metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores74
- Grocery stores69
- Convenience stores76
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery and convenience stores are in the Rochester, MN metro area?
There are 151 grocery and convenience stores on map listings in the Rochester metro area as of September 2026. 76 of them (50%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 40 businesses with payroll classed as grocery and convenience stores in 2023, down 9.5% from 2019. Official counts list 34 one-person businesses without payroll.
How much do households in the Rochester, MN metro area spend on groceries?
About $603.9M a year, or $6,502 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 151 grocery and convenience stores on map listings, it comes to $4M per store. It is estimated from the incomes of the 92,880 households in the Rochester metro area and national spending patterns by income.
How does the Rochester, MN metro area compare with the U.S. for grocery and convenience stores?
The Rochester metro area has 16.3 grocery and convenience stores per 10,000 households, 13% below the U.S. rate of 18.7. Spending per store is $4M, 18% above the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, the Rochester metro area would have about 178, against 151 on map listings. There is one business with payroll in the industry for every 2,322 households, against one for every 1,293 across the U.S. The official count fell 9.5% from 2019 to 2023, against +7.2% for the U.S.
How fast is the Rochester, MN metro area growing?
Population estimates put the Rochester metro area at 231,184 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 92,880 households. Median household income in the Rochester metro area is $91,882, 14% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rochester metro area scores 74 for grocery and convenience stores (upper middle), #37 of 387 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Rochester metro area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery and convenience stores · All 56 business types in the Rochester metro area
Screening a site or an acquisition in the Rochester metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Rochester metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.