Groundwork

Health care · Metro area · Minnesota

Optometrists and eye clinics in the Rochester, MN metro area

The optometrists and eye clinics in the Rochester, MN metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 77 out of 100: High

Ranked #18 of 386 scored metro areas
#2 of 5 scored metro areas based in Minnesota

Listings
25
5 chain locations (20%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$146.2M
On medical and dental services · $1,574 a household
Spending per listing
$5.8M
87% above the U.S.
Listings per 10k households
2.7
34% below the U.S.
Population, 2025
231,184
+2.0% since 2020

See the optometrists and eye clinics around any address in the Rochester metro area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Rochester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for optometrists and eye clinics in the Rochester metro area is 77 (high), #18 of 386 scored metro areas and #2 of 5 scored metro areas based in Minnesota. That puts it in the top 10% of metro areas for optometrists and eye clinics.

Household spending on medical and dental services in the Rochester metro area comes to about $146.2M a year: $1,574 per household, 22% above the U.S. average. That is about $5.8M of household spending for each practice on map listings, 87% above the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

There are 25 optometrists and eye clinics on map listings in the Rochester metro area as of September 2026. Of those, 5 are chain locations, or 20%, against 20% across the U.S. That is 2.7 per 10,000 households, 34% below the U.S. rate of 4.1.

The official count of businesses with payroll classed as offices of optometrists in the Rochester metro area was 14 in 2023. That is one for every 6,634 households, against one for every 5,742 across the U.S. Population estimates put the population change in the Rochester metro area from 2020 to 2025 at +2.0%, slower than the U.S. (+3.1%).

How the Rochester metro area compares

The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Rochester, MN metro area compared with Minnesota and the U.S.
MeasureRochester metro areaMinnesotaU.S.
Listings per 10k households2.73.84.1
Spending per listing$5.8M$4.1M$3.1M
Households per official establishment6,6346,1065,742
Official establishment growth, 2019–2023n/a+8.0%+0.2%
Population growth, 2020–2025+2.0%+2.1%+3.1%
Spending per household on medical and dental services$1,574$1,550$1,288
Median household income$91,882$89,062$80,734
Groundwork market score7777

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14
Employees, 2023
110
Annual payroll, 2023
$4.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
255 chain locations
Listings at the U.S. rate for this spending
47The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in the Rochester metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Rochester metro area

Population, 2025 estimate
231,184+2.0% since 2020
Households
92,880
Median age
39.9
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
2,477 sq. mi.
People per square mile
92
Median household income
$91,882+24.7% vs. 2015–2019, before inflation
Average household income
$124,471
Median home value
$306,500
Jobs located here
129,873
Daytime population
235,233Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Rochester metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Rochester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Minnesota

Every Minnesota market ranked →

The highest-scoring metro areas in Minnesota for optometrists and eye clinics, numbered among those based in Minnesota (a market based in another state is listed without a number), with the Rochester metro area marked.

Top metro areas in Minnesota

Metro areas in Minnesota ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Mankato, MN81112.7$5.2M+1.2%#8 of 386
2Rochester, MN77252.7$5.8M+2.0%#18 of 386
3Minneapolis-St. Paul-Bloomington, MN-WI765723.9$4.2M+2.6%#24 of 386
La Crosse-Onalaska, WI-MN67192.6$5.3M+0.4%#65 of 386
Fargo, ND-MN65484.3$3.3M+7.7%#86 of 386
4Duluth, MN-WI59504.2$3.3M+0.2%#114 of 386
Sioux Falls, SD-MN45705.7$2.6M+9.5%#254 of 386
Grand Forks, ND-MN43194.4$3.1M+0.8%#262 of 386
5St. Cloud, MN37435.5$2.6M+3.0%#303 of 386

Other business types in the Rochester metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Rochester, MN metro area?

As of September 2026, map listings count 25 optometrists and eye clinics in the Rochester metro area. 5 of them (20%) are chain locations. The listings count optometrists and eye clinics. Official counts show 14 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the Rochester, MN metro area spend on medical and dental services?

About $146.2M a year, or $1,574 per household. That is 22% above the U.S. average (an index of 122, where 100 is the U.S. average). Spread across the 25 optometrists and eye clinics on map listings, it comes to $5.8M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 92,880 households in the Rochester metro area and national spending patterns by income.

How does the Rochester, MN metro area compare with the U.S. for optometrists and eye clinics?

The Rochester metro area has 2.7 optometrists and eye clinics per 10,000 households, 34% below the U.S. rate of 4.1. Spending per practice is $5.8M, 87% above the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, the Rochester metro area would have about 47, against 25 on map listings. There is one business with payroll in the industry for every 6,634 households, against one for every 5,742 across the U.S.

How fast is the Rochester, MN metro area growing?

Population estimates put the Rochester metro area at 231,184 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 92,880 households. Median household income in the Rochester metro area is $91,882, 14% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Rochester metro area scores 77 for optometrists and eye clinics (high), #18 of 386 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Rochester metro area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Rochester metro area

Screening a site or an acquisition in the Rochester metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Rochester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.