Small-town market profile · Georgia
Tifton, GA area market data
Population, household spending and competition for 56 business types in the Tifton area, each scored against other small-town markets.
- Population, 2025
- 51,237
- +1.7% since 2020
- Households
- 18,935
- Median household income
- $49,785
- Median home value
- $151,300
- Jobs located here
- 23,474
- Highest market score
- 70
- Landscaping and lawn care, #64 of 399 scored small-town markets
A site report maps the competitors on map listings around any address in the Tifton area by name and distance, and the households and spending within reach. Or open the report at the center of the Tifton area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 51,237 people live in the Tifton area, in 18,935 households. Between 2020 and 2025, the population of the Tifton area grew 1.7%, slower than the U.S. (+3.1%). The median household income in the Tifton area is $49,785 a year, 38% below the U.S. median of $80,734.
Set against the U.S., households in the Tifton area spend the most on vehicle insurance (an index of 119, where 100 is the U.S. average) and the least on memberships, classes and admissions (54).
The highest Groundwork market scores in the Tifton area are for landscaping and lawn care companies (70), pet businesses (68) and pet grooming and boarding businesses (67). The Tifton area ranks #64 of 399 scored small-town markets for landscaping and lawn care companies.
The Tifton area takes in 2 counties: Tift County and Turner County. For its number of households, the Tifton area has the most map listings, relative to the U.S., for primary care and pediatric clinics (3.6 times the U.S. rate) and the fewest for real estate agents and brokers (58% below the U.S. rate).
All 56 business types in the Tifton area
Highest Groundwork market score first. Each score compares the Tifton area with other small-town markets for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among small-town markets | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Landscaping and lawn care | 70 | #64 of 399 | 8 | 4.2 | $3M | 103 | 9 |
| Pet businesses | 68 | #71 of 527 | 19 | 10.0 | $737K | 84 | 3 |
| Pet grooming and boarding | 67 | #64 of 387 | 5 | 2.6 | $2.8M | 110 | Under 3 |
| House cleaning | 64 | #36 of 142 | 5 | 2.6 | $4.8M | 75 | 3 |
| Real estate agents and brokers | 64 | #91 of 533 | 24 | 12.7 | Index only | 192 | 6 |
| Veterinarians | 63 | #106 of 398 | 7 | 3.7 | $2M | 74 | 3 |
| Lawn, cleaning and pest control | 61 | #130 of 481 | 16 | 8.4 | $1.5M | 90 | 15 |
| Physical therapy | 55 | #174 of 400 | 7 | 3.7 | $2.6M | 108 | 4 |
| Real estate | 53 | #226 of 536 | 33 | 17.4 | Index only | 176 | 20 |
| Coffee shops and cafes | 52 | #251 of 529 | 18 | 9.5 | $3.3M | 89 | 5 |
| Mortgage brokers and lenders | 48 | #96 of 177 | 5 | 2.6 | Index only | 129 | Under 3 |
| Child care and preschools | 45 | #274 of 454 | 8 | 4.2 | $802K | 80 | 13 |
| Home repair trades | 45 | #329 of 526 | 25 | 13.2 | $1.8M | 76 | 24 |
| Bakeries and dessert shops | 44 | #317 of 507 | 16 | 8.4 | $3.7M | 90 | 8 |
| Chiropractors | 42 | #279 of 426 | 11 | 5.8 | $1.6M | 69 | 4 |
| Collision repair and body shops | 40 | #271 of 387 | 8 | 4.2 | $1.9M | 63 | 4 |
| HVAC and plumbing | 39 | #347 of 476 | 13 | 6.9 | $3.5M | 75 | 17 |
| Laundromats | 37 | #112 of 150 | 5 | 2.6 | $6.1M | 49 | Under 3 |
| Nail salons | 37 | #286 of 387 | 11 | 5.8 | $1.3M | 78 | 3 |
| Car washes and detailing | 36 | #334 of 441 | 10 | 5.3 | $1.6M | 62 | 3 |
| Auto repair shops | 36 | #417 of 538 | 63 | 33.3 | $247K | 56 | 15 |
| Hair salons | 36 | #431 of 538 | 55 | 29.0 | $260K | 60 | 5 |
| Dentists and orthodontists | 34 | #413 of 526 | 21 | 11.1 | $863K | 88 | 12 |
| Funeral homes | 33 | #297 of 365 | 12 | 6.3 | $210K | 31 | 4 |
| Gyms, studios and classes | 33 | #452 of 535 | 29 | 15.3 | $349K | 53 | 5 |
| Roofing and gutters | 32 | #240 of 288 | 8 | 4.2 | $5.8M | 68 | Under 3 |
| Martial arts and dance studios | 32 | #311 of 378 | 7 | 3.7 | $1.4M | 72 | Under 3 |
| Barbershops | 31 | #304 of 377 | 10 | 5.3 | $1.4M | 76 | Under 3 |
| Optometrists and eye care | 31 | #334 of 400 | 8 | 4.2 | $2.3M | 72 | Under 3 |
| Insurance agencies | 31 | #432 of 537 | 49 | 25.9 | $901K | 72 | 46 |
| Salons, barbers and spas | 31 | #480 of 538 | 97 | 51.2 | $148K | 69 | 10 |
| Gyms | 28 | #457 of 506 | 19 | 10.0 | $532K | 41 | 5 |
| Auto repair and car care | 27 | #476 of 538 | 104 | 54.9 | $150K | 56 | 30 |
| Spas and skin care | 25 | #469 of 504 | 20 | 10.6 | $715K | 82 | Under 3 |
| Clothing, shoes and laundry | 23 | #490 of 536 | 71 | 37.5 | $432K | 49 | 22 |
| Sit-down restaurants | 23 | #510 of 538 | 161 | 85.0 | $370K | 56 | 42 |
| Clothing and shoe stores | 22 | #501 of 536 | 57 | 30.1 | $538K | 42 | 22 |
| Doctors, dentists and clinics | 21 | #506 of 538 | 272 | 143.6 | $67K | 44 | 64 |
| Grocery stores | 20 | #472 of 506 | 26 | 13.7 | $3.9M | 42 | 13 |
| Restaurants and cafes | 20 | #518 of 538 | 259 | 136.8 | $230K | 62 | 110 |
| Gas stations | 19 | #509 of 536 | 59 | 31.2 | $874K | 37 | 49 |
| Convenience stores | 18 | #495 of 529 | 41 | 21.7 | $2.5M | 32 | 21 |
| Primary care and pediatrics | 17 | #439 of 458 | 49 | 25.9 | $370K | 21 | 44 |
| Grocery and convenience stores | 17 | #508 of 538 | 84 | 44.4 | $1.2M | 36 | 34 |
| Fast food and sandwich shops | 17 | #511 of 537 | 49 | 25.9 | $1.2M | 40 | 61 |
| Pizza | 17 | #512 of 520 | 39 | 20.6 | $1.5M | 30 | 61 |
| Tire shops | 15 | #413 of 431 | 22 | 11.6 | $707K | 28 | 10 |
| Electricians | Not scored | Not scored | 4 | 2.1 | $11.5M | 96 | 7 |
| Property management | Not scored | Not scored | 4 | 2.1 | Index only | 113 | 6 |
| Dry cleaners | Not scored | Not scored | 3 | 1.6 | $10.2M | 65 | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 3 | 1.6 | $5.2M | 38 | Under 3 |
| Pest control | Not scored | Not scored | 3 | 1.6 | $8M | 78 | 3 |
| Pet stores | Not scored | Not scored | 3 | 1.6 | $4.7M | 103 | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 3 | 1.6 | $3.4M | 83 | 5 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 1.1 | $9.1M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in the Tifton area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15.5M | $821 | 86 |
| Gasoline and other fuels | $51.6M | $2,724 | 105 |
| Food away from home | $59.5M | $3,144 | 77 |
| Groceries | $102.3M | $5,401 | 85 |
| Personal care products and services | $14.3M | $756 | 75 |
| Child care and other personal services | $6.4M | $339 | 58 |
| Memberships, classes and admissions | $10.1M | $534 | 54 |
| Medical and dental services | $18.1M | $957 | 74 |
| Pets | $14M | $740 | 81 |
| Clothing, shoes and related services | $30.7M | $1,619 | 79 |
| Vehicle insurance | $44.1M | $2,331 | 119 |
| Home repairs, maintenance and insurance | $46.1M | $2,434 | 81 |
| Lawn care, cleaning and other household services | $24M | $1,270 | 90 |
| Rent and homeowner costs | $251M | $13,257 | 80 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Tifton area
- Population, 2025 estimate
- 51,237+1.7% since 2020
- Households
- 18,935
- Median age
- 37.2
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.8
- Land area
- 546 sq. mi.
- People per square mile
- 92
- Median household income
- $49,785
- Average household income
- $73,300
- Median home value
- $151,300
- Jobs located here
- 23,474
- Daytime population
- 54,798Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Tifton area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Tifton area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Tifton area 2
- Tift County, GA41,438 people
- Turner County, GA8,939 people
Other markets based in Georgia 12
- Atlanta-Sandy Springs-Roswell, GA metro area6,256,377 people
- Augusta-Richmond County, GA-SC metro area624,181 people
- Savannah, GA metro area418,285 people
- Columbus, GA-AL metro area325,615 people
- Macon-Bibb County, GA metro area234,943 people
- Athens-Clarke County, GA metro area220,197 people
- Gainesville, GA metro area212,705 people
- Warner Robins, GA metro area198,209 people
- Valdosta, GA metro area150,188 people
- Albany, GA metro area146,018 people
- Dalton, GA metro area144,160 people
- Brunswick-St. Simons, GA metro area115,074 people
Questions
How fast is the Tifton, GA area growing?
Population estimates put the Tifton area at 51,237 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 18,935 households.
How much do households in the Tifton, GA area spend?
Households in the Tifton area spend about $251M a year on rent and homeowner costs, $102.3M on groceries and $59.5M on food away from home. Relative to the U.S., household spending in the Tifton area runs highest on vehicle insurance (an index of 119, where 100 is the U.S. average) and lowest on memberships, classes and admissions (54).
Which business types have the highest market scores in the Tifton, GA area?
Of the business types scored in the Tifton area, landscaping and lawn care companies (70), pet businesses (68) and pet grooming and boarding businesses (67) have the highest Groundwork market scores. For landscaping and lawn care companies, that ranks #64 of 399 scored small-town markets.
How does the Tifton, GA area compare with the U.S.?
Median household income in the Tifton area is $49,785, 38% below the U.S. median of $80,734. The population rose 1.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $151,300, against $332,700 for the U.S. Against the U.S., map listings per household run highest for primary care and pediatric clinics (3.6 times the U.S. rate) and lowest for real estate agents and brokers (58% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 47 of the 56 business types have a score in the Tifton area, each ranked against other small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Tifton area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in the Tifton area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Tifton area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.