Groundwork

Auto · Small-town market · Georgia

Insurance agencies in the Tifton, GA area

How the Tifton, GA area compares with other small-town markets and the U.S. for insurance agencies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #432 of 537 scored small-town markets
#23 of 23 scored small-town markets based in Georgia

Listings
49
11 chain locations (22%)
Official establishments
46
+27.8% since 2019
Household spending a year
$44.1M
On vehicle insurance · $2,331 a household
Spending per listing
$901K
28% below the U.S.
Listings per 10k households
25.9
66% above the U.S.
Population, 2025
51,237
+1.7% since 2020

See the insurance agencies around any address in the Tifton area

The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Tifton area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For insurance agencies, the Tifton area has a Groundwork market score of 31 (lower middle): #432 of 537 scored small-town markets and #23 of 23 scored small-town markets based in Georgia. That puts it in the bottom quarter of small-town markets.

Map listings as of September 2026 show 49 insurance agencies in the Tifton area. 11 of them (22%) are chain locations, against 21% across the U.S. Per 10,000 households, that is 25.9, 66% above the U.S. rate of 15.6.

At $2,331 per household (19% above the U.S. average), households in the Tifton area spend about $44.1M a year on vehicle insurance. That is about $901K of household spending for each agency on map listings, 28% below the U.S. figure of $1.3M.

In 2023, official counts showed 46 businesses with payroll in the Tifton area classed as insurance agencies and brokerages, up 27.8% from 2019. That is one for every 412 households, against one for every 966 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $347K has gone to businesses classed as insurance agencies and brokerages in the Tifton area. Population estimates put the population change in the Tifton area from 2020 to 2025 at +1.7%, slower than the U.S. (+3.1%).

How the Tifton area compares

The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Insurance agencies in Tifton, GA area compared with Georgia and the U.S.
MeasureTifton areaGeorgiaU.S.
Listings per 10k households25.917.715.6
Spending per listing$901K$1.4M$1.3M
Households per official establishment412879966
Official establishment growth, 2019–2023+27.8%+4.5%−1.0%
Population growth, 2020–2025+1.7%+5.3%+3.1%
Spending per household on vehicle insurance$2,331$2,494$1,957
Median household income$49,785$77,353$80,734
Groundwork market score3163

Official counts and lending

Businesses

Official establishments, 2019 to 2023
46+27.8% over the period
Employees, 2023
174
Annual payroll, 2023
$7.5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
4911 chain locations
Listings at the U.S. rate for this spending
35The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$347K

SBA-backed loans to businesses classed as insurance agencies and brokerages in the Tifton area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Tifton area

Population, 2025 estimate
51,237+1.7% since 2020
Households
18,935
Median age
37.2
Homes lived in by their owners
62%
Vehicles per household
1.8
Land area
546 sq. mi.
People per square mile
92
Median household income
$49,785
Average household income
$73,300
Median home value
$151,300
Jobs located here
23,474
Daytime population
54,798Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Tifton area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.

Or open the report at the center of the Tifton area. Signed out, you see a blurred preview; on an account, each report is one action.

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Insurance agencies across Georgia

Every Georgia market ranked →

The highest-scoring small-town markets in Georgia for insurance agencies, numbered among those based in Georgia, with the Tifton area marked.

Top small-town markets in Georgia

Small-town markets in Georgia ranked for insurance agencies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kingsland, GA92219.7$2.6M+9.5%#8 of 537
2Jesup, GA8698.1$3.2M+7.8%#27 of 537
3Calhoun, GA832913.6$2M+6.9%#41 of 537
4Jefferson, GA824214.8$2.1M+29.3%#45 of 537
5Summerville, GA8066.6$3.9M+1.5%#48 of 537
6Toccoa, GA741413.3$2.1M+3.8%#75 of 537
7Cedartown, GA742515.7$1.7M+6.0%#78 of 537
8LaGrange, GA-AL715914.6$1.7M+3.0%#95 of 537
9Douglas, GA712614.0$1.7M+2.9%#96 of 537
10Waycross, GA683115.1$1.5M+3.0%#124 of 537
23Tifton, GA314925.9$901K+1.7%#432 of 537

Other business types in the Tifton area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many insurance agencies are in the Tifton, GA area?

There are 49 insurance agencies on map listings in the Tifton area as of September 2026. 11 of them (22%) are chain locations. The listings count insurance agencies. Official counts show 46 businesses with payroll classed as insurance agencies and brokerages in 2023, up 27.8% from 2019.

How much do households in the Tifton, GA area spend on vehicle insurance?

About $44.1M a year, or $2,331 per household. That is 19% above the U.S. average (an index of 119, where 100 is the U.S. average). Spread across the 49 insurance agencies on map listings, it comes to $901K per agency. It is estimated from the incomes of the 18,935 households in the Tifton area and national spending patterns by income.

How does the Tifton, GA area compare with the U.S. for insurance agencies?

The Tifton area has 25.9 insurance agencies per 10,000 households, 66% above the U.S. rate of 15.6. Spending per agency is $901K, 28% below the U.S. figure of $1.3M. At the national ratio of insurance agencies to household spending, the Tifton area would have about 35, against 49 on map listings. There is one business with payroll in the industry for every 412 households, against one for every 966 across the U.S. The official count rose 27.8% from 2019 to 2023, against −1.0% for the U.S.

How fast is the Tifton, GA area growing?

Population estimates put the Tifton area at 51,237 people in 2025, up 1.7% since 2020, slower than the U.S. (+3.1%). It has 18,935 households. The median household income in the Tifton area is $49,785 a year, 38% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Tifton area scores 31 for insurance agencies (lower middle), #432 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Tifton area. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for insurance agencies · All 56 business types in the Tifton area

Screening a site or an acquisition in the Tifton area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Tifton area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.