County profile · Georgia
Gordon County, GA market data
How Gordon County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 61,701
- +6.9% since 2020
- Households
- 21,348
- Median household income
- $63,650
- +38.8% vs. 2015–2019, before inflation
- Median home value
- $222,900
- Jobs located here
- 24,064
- Highest market score
- 76
- Collision repair and body shops, #123 of 1,327 scored counties
A site report maps the competitors on map listings around any address in Gordon County by name and distance, and the households and spending within reach. Or open the report at the center of Gordon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Gordon County has an estimated 61,701 people and 21,348 households. Population estimates show Gordon County grew 6.9% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Gordon County is $63,650, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.8%, before inflation.
Relative to the U.S., household spending in Gordon County runs highest on vehicle insurance (an index of 137, where 100 is the U.S. average) and lowest on memberships, classes and admissions (65).
Of the business types scored in Gordon County, collision repair and body shops (76), insurance agencies (76) and home repair companies (74) have the highest Groundwork market scores. For collision repair and body shops, that ranks #123 of 1,327 scored counties.
Gordon County is part of the Calhoun area. Against the U.S., map listings per household run highest for convenience stores (2.3 times the U.S. rate) and lowest for bakeries and dessert shops (43% below the U.S. rate).
All 56 business types in Gordon County
Highest Groundwork market score first. Each score compares Gordon County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Collision repair and body shops | 76 | #123 of 1,327 | 5 | 2.3 | $4.1M | 134 | 4 |
| Insurance agencies | 76 | #324 of 2,272 | 29 | 13.6 | $2M | 157 | 17 |
| Home repair trades | 74 | #123 of 2,057 | 18 | 8.4 | $3.2M | 133 | 30 |
| Bakeries and dessert shops | 74 | #183 of 1,889 | 12 | 5.6 | $6.3M | 151 | 8 |
| Child care and preschools | 74 | #185 of 1,611 | 8 | 3.7 | $1.1M | 106 | 6 |
| Pet businesses | 72 | #234 of 2,200 | 24 | 11.2 | $743K | 85 | 6 |
| HVAC and plumbing | 70 | #213 of 1,707 | 11 | 5.2 | $5.3M | 111 | 16 |
| Real estate agents and brokers | 70 | #226 of 2,176 | 40 | 18.7 | Index only | 141 | 4 |
| Optometrists and eye care | 69 | #213 of 1,302 | 5 | 2.3 | $4.5M | 143 | Under 3 |
| Coffee shops and cafes | 69 | #334 of 2,063 | 16 | 7.5 | $4.7M | 127 | 8 |
| Real estate | 66 | #360 of 2,229 | 48 | 22.5 | Index only | 148 | 13 |
| Mortgage brokers and lenders | 65 | #167 of 887 | 5 | 2.3 | Index only | 157 | Under 3 |
| Veterinarians | 65 | #387 of 1,485 | 7 | 3.3 | $2.5M | 94 | 6 |
| Physical therapy | 64 | #337 of 1,422 | 7 | 3.3 | $3.2M | 134 | 7 |
| Sit-down restaurants | 62 | #689 of 2,405 | 107 | 50.1 | $702K | 106 | 27 |
| Restaurants and cafes | 62 | #693 of 2,405 | 188 | 88.1 | $400K | 108 | 76 |
| Car washes and detailing | 61 | #447 of 1,451 | 9 | 4.2 | $2.3M | 91 | 3 |
| Landscaping and lawn care | 58 | #514 of 1,493 | 16 | 7.5 | $1.9M | 64 | 15 |
| Lawn, cleaning and pest control | 58 | #582 of 1,771 | 23 | 10.8 | $1.3M | 77 | 25 |
| Barbershops | 53 | #626 of 1,356 | 9 | 4.2 | $2M | 106 | Under 3 |
| Pet grooming and boarding | 53 | #667 of 1,461 | 11 | 5.2 | $1.6M | 64 | Under 3 |
| Primary care and pediatrics | 53 | #757 of 1,656 | 16 | 7.5 | $1.4M | 79 | 17 |
| Auto repair shops | 53 | #1,079 of 2,378 | 57 | 26.7 | $362K | 81 | 17 |
| Auto repair and car care | 53 | #1,113 of 2,401 | 92 | 43.1 | $224K | 83 | 26 |
| Pizza | 52 | #954 of 2,090 | 19 | 8.9 | $4M | 78 | 41 |
| Dentists and orthodontists | 51 | #910 of 1,886 | 21 | 9.8 | $1.1M | 109 | 14 |
| Gyms, studios and classes | 51 | #1,033 of 2,088 | 29 | 13.6 | $472K | 71 | 4 |
| Grocery stores | 47 | #1,117 of 2,070 | 16 | 7.5 | $7.7M | 83 | 13 |
| Hair salons | 47 | #1,349 of 2,339 | 57 | 26.7 | $315K | 73 | 7 |
| Gas stations | 45 | #1,416 of 2,358 | 46 | 21.5 | $1.5M | 61 | 39 |
| Gyms | 44 | #1,151 of 1,792 | 22 | 10.3 | $622K | 48 | 4 |
| Doctors, dentists and clinics | 43 | #1,551 of 2,394 | 164 | 76.8 | $137K | 90 | 50 |
| Salons, barbers and spas | 42 | #1,650 of 2,385 | 104 | 48.7 | $173K | 81 | 15 |
| Fast food and sandwich shops | 41 | #1,478 of 2,222 | 40 | 18.7 | $1.9M | 62 | 41 |
| Spas and skin care | 40 | #1,252 of 1,769 | 23 | 10.8 | $782K | 89 | Under 3 |
| Convenience stores | 40 | #1,501 of 2,261 | 39 | 18.3 | $3.2M | 40 | 8 |
| Grocery and convenience stores | 39 | #1,648 of 2,402 | 63 | 29.5 | $2M | 58 | 21 |
| Tire shops | 37 | #1,109 of 1,530 | 17 | 8.0 | $1.2M | 48 | 5 |
| Nail salons | 36 | #1,031 of 1,328 | 14 | 6.6 | $1.3M | 77 | 6 |
| Chiropractors | 36 | #1,125 of 1,490 | 15 | 7.0 | $1.5M | 63 | 8 |
| Clothing, shoes and laundry | 32 | #1,807 of 2,210 | 64 | 30.0 | $593K | 67 | 30 |
| Clothing and shoe stores | 30 | #1,729 of 2,087 | 56 | 26.2 | $678K | 53 | 30 |
| Electricians | Not scored | Not scored | 4 | 1.9 | $14.5M | 121 | 11 |
| Funeral homes | Not scored | Not scored | 4 | 1.9 | $724K | 107 | Under 3 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 1.9 | $3.4M | 170 | Under 3 |
| Pest control | Not scored | Not scored | 4 | 1.9 | $7.5M | 73 | 3 |
| House cleaning | Not scored | Not scored | 3 | 1.4 | $10M | 156 | 7 |
| Laundromats | Not scored | Not scored | 3 | 1.4 | $12.6M | 101 | Under 3 |
| Roofing and gutters | Not scored | Not scored | 3 | 1.4 | $19.3M | 229 | 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 3 | 1.4 | $4.6M | 112 | 4 |
| Pet stores | Not scored | Not scored | 2 | 0.9 | $8.9M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 0.9 | Index only | Too few | 5 |
| Dry cleaners | Not scored | Not scored | 1 | 0.5 | $37.9M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 0.5 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.5 | $20.6M | Too few | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | 4 |
Household spending in Gordon County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $20.6M | $965 | 101 |
| Gasoline and other fuels | $66.9M | $3,133 | 121 |
| Food away from home | $75.1M | $3,519 | 86 |
| Groceries | $123.7M | $5,797 | 92 |
| Personal care products and services | $18M | $842 | 84 |
| Child care and other personal services | $8.5M | $397 | 68 |
| Memberships, classes and admissions | $13.7M | $641 | 65 |
| Medical and dental services | $22.5M | $1,052 | 82 |
| Pets | $17.8M | $836 | 92 |
| Clothing, shoes and related services | $37.9M | $1,777 | 86 |
| Vehicle insurance | $57.3M | $2,686 | 137 |
| Home repairs, maintenance and insurance | $58M | $2,719 | 90 |
| Lawn care, cleaning and other household services | $29.9M | $1,401 | 99 |
| Rent and homeowner costs | $307.1M | $14,386 | 86 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Gordon County
- Population, 2025 estimate
- 61,701+6.9% since 2020
- Households
- 21,348
- Median age
- 39.5
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.0
- Land area
- 357 sq. mi.
- People per square mile
- 166
- Median household income
- $63,650+38.8% vs. 2015–2019, before inflation
- Average household income
- $86,559
- Median home value
- $222,900
- Jobs located here
- 24,064
- Daytime population
- 58,314Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Gordon County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Gordon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Georgia 8
- Bartow County, GA113,113 people
- Murray County, GA40,562 people
- Whitfield County, GA103,598 people
- Floyd County, GA99,693 people
- Chattooga County, GA25,036 people
- Pickens County, GA34,951 people
- Gilmer County, GA32,426 people
- Walker County, GA68,762 people
Questions
How fast is Gordon County, GA growing?
Population estimates put Gordon County at 61,701 people in 2025, up 6.9% since 2020, faster than the U.S. (+3.1%). It has 21,348 households. Median household income rose 38.8% from the 2015–2019 survey, before inflation.
How much do households in Gordon County, GA spend?
Households in Gordon County spend about $307.1M a year on rent and homeowner costs, $123.7M on groceries and $75.1M on food away from home. Set against the U.S., households in Gordon County spend the most on vehicle insurance (an index of 137, where 100 is the U.S. average) and the least on memberships, classes and admissions (65).
Which business types have the highest market scores in Gordon County, GA?
The highest Groundwork market scores in Gordon County are for collision repair and body shops (76), insurance agencies (76) and home repair companies (74). Gordon County ranks #123 of 1,327 scored counties for collision repair and body shops.
How does Gordon County, GA compare with the U.S.?
The median household income in Gordon County is $63,650 a year, 21% below the U.S. median of $80,734. The population rose 6.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $222,900, against $332,700 for the U.S. For its number of households, Gordon County has the most map listings, relative to the U.S., for convenience stores (2.3 times the U.S. rate) and the fewest for bakeries and dessert shops (43% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 42 of the 56 business types have a score in Gordon County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Gordon County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Gordon County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Gordon County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.