Auto · County · Georgia
Insurance agencies in Gordon County, GA
The insurance agencies in Gordon County, GA, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 76 out of 100: High
Ranked #324 of 2,272 scored counties
#32 of 114 scored counties in Georgia
- Listings
- 29
- 10 chain locations (34%)
- Official establishments
- 17
- −22.7% since 2019
- Household spending a year
- $57.3M
- On vehicle insurance · $2,686 a household
- Spending per listing
- $2M
- 57% above the U.S.
- Listings per 10k households
- 13.6
- 13% below the U.S.
- Population, 2025
- 61,701
- +6.9% since 2020
See the insurance agencies around any address in Gordon County
The site report maps the insurance agencies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gordon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $2,686 per household (37% above the U.S. average), households in Gordon County spend about $57.3M a year on vehicle insurance. That works out to $2M per agency, 57% above the U.S. figure of $1.3M.
Gordon County has 29 insurance agencies on map listings as of September 2026. Chain locations make up 34% of them, against 21% across the U.S. Per 10,000 households, that is 13.6, 13% below the U.S. rate of 15.6.
The official count of businesses with payroll classed as insurance agencies and brokerages in Gordon County was 17 in 2023, down 22.7% from 2019. That is one for every 1,256 households, against one for every 966 across the U.S.
Population estimates show Gordon County grew 6.9% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for insurance agencies in Gordon County is 76 (high), #324 of 2,272 scored counties and #32 of 114 scored counties in Georgia. That puts it in the top quarter of counties.
How Gordon County compares
The same measures for Georgia and the whole U.S. Spending per listing divides a year of household spending on all vehicle insurance by the insurance agencies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Gordon County | Georgia | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.6 | 17.7 | 15.6 |
| Spending per listing | $2M | $1.4M | $1.3M |
| Households per official establishment | 1,256 | 879 | 966 |
| Official establishment growth, 2019–2023 | −22.7% | +4.5% | −1.0% |
| Population growth, 2020–2025 | +6.9% | +5.3% | +3.1% |
| Spending per household on vehicle insurance | $2,686 | $2,494 | $1,957 |
| Median household income | $63,650 | $77,353 | $80,734 |
| Groundwork market score | 76 | 63 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 22 → 17−22.7% over the period
- Employees, 2023
- 70
- Annual payroll, 2023
- $5.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 2910 chain locations
- Listings at the U.S. rate for this spending
- 46The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as insurance agencies and brokerages in Gordon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Gordon County
- Population, 2025 estimate
- 61,701+6.9% since 2020
- Households
- 21,348
- Median age
- 39.5
- Homes lived in by their owners
- 74%
- Vehicles per household
- 2.0
- Land area
- 357 sq. mi.
- People per square mile
- 166
- Median household income
- $63,650+38.8% vs. 2015–2019, before inflation
- Average household income
- $86,559
- Median home value
- $222,900
- Jobs located here
- 24,064
- Daytime population
- 58,314Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Gordon County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the insurance agencies on map listings by name and distance.
Or open the report at the center of Gordon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardInsurance agencies across Georgia
Every Georgia market ranked →The highest-scoring counties in Georgia for insurance agencies, numbered among those based in Georgia, with Gordon County marked.
Top counties in Georgia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Harris County, GA | 96 | 9 | 6.9 | $4.4M | +6.8% | #9 of 2,272 |
| 2Pike County, GA | 95 | 5 | 7.4 | $4.5M | +10.5% | #16 of 2,272 |
| 3Murray County, GA | 94 | 7 | 4.6 | $6.5M | +4.0% | #21 of 2,272 |
| 4Newton County, GA | 92 | 37 | 9.0 | $3.1M | +11.2% | #35 of 2,272 |
| 5Pierce County, GA | 90 | 6 | 7.9 | $3.4M | +5.1% | #57 of 2,272 |
| 6Lamar County, GA | 90 | 8 | 11.2 | $2.5M | +12.9% | #62 of 2,272 |
| 7Jasper County, GA | 90 | 8 | 13.4 | $2.2M | +20.2% | #64 of 2,272 |
| 8Gilmer County, GA | 89 | 15 | 11.5 | $2.4M | +7.9% | #76 of 2,272 |
| 9Liberty County, GA | 88 | 20 | 8.3 | $3M | +7.6% | #82 of 2,272 |
| 10Monroe County, GA | 88 | 12 | 11.4 | $2.8M | +14.1% | #86 of 2,272 |
| 32Gordon County, GA | 76 | 29 | 13.6 | $2M | +6.9% | #324 of 2,272 |
Other business types in Gordon County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many insurance agencies are in Gordon County, GA?
Map listings as of September 2026 show 29 insurance agencies in Gordon County. 10 of them (34%) are chain locations. The listings count insurance agencies. Official counts show 17 businesses with payroll classed as insurance agencies and brokerages in 2023, down 22.7% from 2019.
How much do households in Gordon County, GA spend on vehicle insurance?
About $57.3M a year, or $2,686 per household. That is 37% above the U.S. average (an index of 137, where 100 is the U.S. average). Spread across the 29 insurance agencies on map listings, it comes to $2M per agency. It is estimated from the incomes of the 21,348 households in Gordon County and national spending patterns by income.
How does Gordon County, GA compare with the U.S. for insurance agencies?
Gordon County has 13.6 insurance agencies per 10,000 households, 13% below the U.S. rate of 15.6. Spending per agency is $2M, 57% above the U.S. figure of $1.3M. At the U.S. ratio of insurance agencies to household spending, Gordon County would have about 46, against 29 on map listings. There is one business with payroll in the industry for every 1,256 households, against one for every 966 across the U.S. The official count fell 22.7% from 2019 to 2023, against −1.0% for the U.S.
How fast is Gordon County, GA growing?
Population estimates put Gordon County at 61,701 people in 2025, up 6.9% since 2020, faster than the U.S. (+3.1%). It has 21,348 households. Median household income in Gordon County is $63,650, 21% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gordon County scores 76 for insurance agencies (high), #324 of 2,272 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Gordon County. It maps the insurance agencies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for insurance agencies · All 56 business types in Gordon County
Screening a site or an acquisition in Gordon County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Gordon County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.