Groundwork

Funeral services · County · Michigan

Funeral homes in Genesee County, MI

The funeral homes in Genesee County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #552 of 1,472 scored counties
#17 of 49 scored counties in Michigan

Listings
33
4 chain locations (12%)
Official establishments
20
0.0% since 2019
Household spending a year
$24M
On funerals · $144 a household
Spending per listing
$728K
7% above the U.S.
Listings per 10k households
2.0
5% below the U.S.
Population, 2025
401,093
−1.1% since 2020

See the funeral homes around any address in Genesee County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Genesee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on funerals in Genesee County comes to about $24M a year: $144 per household, in line with the U.S. average. That is about $728K of household spending for each home on map listings, 7% above the U.S. figure of $679K.

Genesee County has 33 funeral homes on map listings as of September 2026. Chain locations make up 12% of them, against 10% across the U.S. That comes to 2.0 for every 10,000 households, 5% below the U.S. rate of 2.1.

Official counts show 20 businesses with payroll classed as funeral homes and funeral services in Genesee County in 2023, unchanged from 2019. That is one for every 8,367 households, against one for every 8,510 across the U.S.

Between 2020 and 2025, the population of Genesee County declined 1.1%, against +3.1% for the U.S. For funeral homes, Genesee County has a Groundwork market score of 56 (upper middle): #552 of 1,472 scored counties and #17 of 49 scored counties in Michigan.

How Genesee County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Genesee County, MI compared with Michigan and the U.S.
MeasureGenesee CountyMichiganU.S.
Listings per 10k households2.02.22.1
Spending per listing$728K$661K$679K
Households per official establishment8,3677,6198,510
Official establishment growth, 2019–20230.0%−0.2%−1.7%
Population growth, 2020–2025−1.1%+0.6%+3.1%
Spending per household on funerals$144$144$143
Median household income$62,281$72,875$80,734
Groundwork market score5648

Official counts and lending

Businesses

Official establishments, 2019 to 2023
20 → 200.0% over the period
Employees, 2023
294
Annual payroll, 2023
$11.9M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
334 chain locations
Listings at the U.S. rate for this spending
35The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Genesee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Genesee County

Population, 2025 estimate
401,093−1.1% since 2020
Households
167,334
Median age
41.3
Homes lived in by their owners
71%
Vehicles per household
1.7
Land area
637 sq. mi.
People per square mile
633
Median household income
$62,281+28.2% vs. 2015–2019, before inflation
Average household income
$84,062
Median home value
$182,400
Jobs located here
125,696
Daytime population
375,742Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Genesee County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Genesee County. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for funeral homes, numbered among those based in Michigan, with Genesee County marked.

Top counties in Michigan

Counties in Michigan ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Livingston County, MI7791.2$1.3M+1.7%#103 of 1,472
2Ottawa County, MI74171.5$966K+3.9%#162 of 1,472
3Grand Traverse County, MI7292.2$721K+1.4%#205 of 1,472
4Oakland County, MI69651.2$1.2M+1.2%#243 of 1,472
5Midland County, MI6951.4$1.1M+0.3%#246 of 1,472
6Macomb County, MI66591.6$885K+0.7%#324 of 1,472
7Gladwin County, MI6354.4$412K+2.8%#427 of 1,472
8Monroe County, MI62121.9$791K+0.7%#430 of 1,472
9Kent County, MI62421.6$768K+2.5%#431 of 1,472
10Allegan County, MI62112.4$598K+2.1%#444 of 1,472
17Genesee County, MI56332.0$728K−1.1%#552 of 1,472

Other business types in Genesee County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Genesee County, MI?

Map listings as of September 2026 show 33 funeral homes in Genesee County. 4 of them (12%) are chain locations. The listings count funeral homes, mortuaries and cremation services. Official counts show 20 businesses with payroll classed as funeral homes and funeral services in 2023, unchanged from 2019.

How much do households in Genesee County, MI spend on funerals?

About $24M a year, or $144 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 33 funeral homes on map listings, it comes to $728K per home. It is estimated from the incomes of the 167,334 households in Genesee County and national spending patterns by income.

How does Genesee County, MI compare with the U.S. for funeral homes?

Genesee County has 2.0 funeral homes per 10,000 households, 5% below the U.S. rate of 2.1. Spending per home is $728K, 7% above the U.S. figure of $679K. At the U.S. ratio of funeral homes to household spending, Genesee County would have about 35, against 33 on map listings. There is one business with payroll in the industry for every 8,367 households, against one for every 8,510 across the U.S. The official count held level from 2019 to 2023, against −1.7% for the U.S.

How fast is Genesee County, MI growing?

Population estimates put Genesee County at 401,093 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 167,334 households. The median household income in Genesee County is $62,281 a year, 23% below the U.S. median of $80,734. That rose 28.2% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Genesee County scores 56 for funeral homes (upper middle), #552 of 1,472 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Genesee County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Genesee County

Screening a site or an acquisition in Genesee County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Genesee County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.