Beauty and personal care · County · Michigan
Hair salons in Genesee County, MI
The hair salons in Genesee County, MI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 43 out of 100: Lower middle
Ranked #1,520 of 2,339 scored counties
#58 of 73 scored counties in Michigan
- Listings
- 390
- 64 chain locations (16%)
- Official establishments
- 63
- −14.9% since 2019
- Household spending a year
- $151.9M
- On personal care products and services · $908 a household
- Spending per listing
- $390K
- 9% below the U.S.
- Listings per 10k households
- 23.3
- In line with the U.S.
- Population, 2025
- 401,093
- −1.1% since 2020
See the hair salons around any address in Genesee County
The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Genesee County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 390 hair salons in Genesee County. 64 of them (16%) are chain locations, against 14% across the U.S. That comes to 23.3 for every 10,000 households, in line with the U.S. rate of 23.4.
At $908 per household (10% below the U.S. average), households in Genesee County spend about $151.9M a year on personal care products and services. That works out to $390K per salon, 9% below the U.S. figure of $430K. That spending covers all personal care products and services, which hair salons share with other businesses in the trade.
In 2023, official counts showed 63 businesses with payroll in Genesee County classed as beauty salons, down 14.9% from 2019. That is one for every 2,656 households, against one for every 1,535 across the U.S. Official counts list 2,057 one-person businesses without payroll. Since fiscal 2022, 10 SBA-backed loans worth $1.5M have gone to businesses classed as beauty salons in Genesee County.
Population estimates put the population change in Genesee County from 2020 to 2025 at −1.1%, against +3.1% for the U.S. The Groundwork market score for hair salons in Genesee County is 43 (lower middle), #1,520 of 2,339 scored counties and #58 of 73 scored counties in Michigan.
How Genesee County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Genesee County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 23.3 | 21.2 | 23.4 |
| Spending per listing | $390K | $464K | $430K |
| Households per official establishment | 2,656 | 1,879 | 1,535 |
| Official establishment growth, 2019–2023 | −14.9% | +3.0% | +6.0% |
| Population growth, 2020–2025 | −1.1% | +0.6% | +3.1% |
| Spending per household on personal care products and services | $908 | $986 | $1,005 |
| Median household income | $62,281 | $72,875 | $80,734 |
| Groundwork market score | 43 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 74 → 63−14.9% over the period
- Employees, 2023
- 325
- Annual payroll, 2023
- $7.2M
- One-person businesses, 2023
- 2,057Businesses with no payroll
- Map listings, September 2026
- 39064 chain locations
- Listings at the U.S. rate for this spending
- 353The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 10
- Amount
- $1.5M
SBA-backed loans to businesses classed as beauty salons in Genesee County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Genesee County
- Population, 2025 estimate
- 401,093−1.1% since 2020
- Households
- 167,334
- Median age
- 41.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.7
- Land area
- 637 sq. mi.
- People per square mile
- 633
- Median household income
- $62,281+28.2% vs. 2015–2019, before inflation
- Average household income
- $84,062
- Median home value
- $182,400
- Jobs located here
- 125,696
- Daytime population
- 375,742Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Genesee County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.
Or open the report at the center of Genesee County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHair salons across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for hair salons, numbered among those based in Michigan, with Genesee County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Leelanau County, MI | 86 | 10 | 10.4 | $1.1M | +3.0% | #29 of 2,339 |
| 2Monroe County, MI | 81 | 75 | 11.9 | $845K | +0.7% | #66 of 2,339 |
| 3Barry County, MI | 81 | 34 | 13.9 | $718K | +2.2% | #69 of 2,339 |
| 4Cass County, MI | 79 | 20 | 9.4 | $1M | +0.2% | #86 of 2,339 |
| 5Allegan County, MI | 79 | 58 | 12.7 | $807K | +2.1% | #89 of 2,339 |
| 6Antrim County, MI | 75 | 19 | 17.1 | $561K | +5.3% | #159 of 2,339 |
| 7Kalkaska County, MI | 74 | 11 | 14.1 | $635K | +4.3% | #179 of 2,339 |
| 8Ottawa County, MI | 74 | 203 | 18.2 | $596K | +3.9% | #181 of 2,339 |
| 9Houghton County, MI | 73 | 21 | 14.7 | $610K | +1.6% | #208 of 2,339 |
| 10Clinton County, MI | 73 | 58 | 18.3 | $586K | +1.6% | #209 of 2,339 |
| 58Genesee County, MI | 43 | 390 | 23.3 | $390K | −1.1% | #1,520 of 2,339 |
Other business types in Genesee County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas41
- Hair salons43
- Barbershops33
- Nail salons63
- Spas and skin care47
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many hair salons are in Genesee County, MI?
Genesee County has 390 hair salons on map listings as of September 2026. 64 of them (16%) are chain locations. The listings count hair and beauty salons. Official counts show 63 businesses with payroll classed as beauty salons in 2023, down 14.9% from 2019. Official counts also show 2,057 one-person businesses without payroll.
How much do households in Genesee County, MI spend on personal care products and services?
About $151.9M a year, or $908 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 390 hair salons on map listings, it comes to $390K per salon. The spending figure covers all personal care products and services, not only hair salons. It is estimated from the incomes of the 167,334 households in Genesee County and national spending patterns by income.
How does Genesee County, MI compare with the U.S. for hair salons?
Genesee County has 23.3 hair salons per 10,000 households, in line with the U.S. rate of 23.4. Spending per salon is $390K, 9% below the U.S. figure of $430K. At the national ratio of hair salons to household spending, Genesee County would have about 353, against 390 on map listings. There is one business with payroll in the industry for every 2,656 households, against one for every 1,535 across the U.S. The official count fell 14.9% from 2019 to 2023, against +6.0% for the U.S.
How fast is Genesee County, MI growing?
Population estimates put Genesee County at 401,093 people in 2025, down 1.1% since 2020, against +3.1% for the U.S. It has 167,334 households. The median household income in Genesee County is $62,281 a year, 23% below the U.S. median of $80,734. That rose 28.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Genesee County scores 43 for hair salons (lower middle), #1,520 of 2,339 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Genesee County. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for hair salons · All 56 business types in Genesee County
Screening a site or an acquisition in Genesee County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Genesee County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.