County profile · Florida
Orange County, FL market data
Population, household spending and competition for 56 business types in Orange County, each scored against other counties.
- Population, 2025
- 1,528,002
- +6.7% since 2020
- Households
- 527,776
- Median household income
- $79,719
- +36.9% vs. 2015–2019, before inflation
- Median home value
- $390,100
- Jobs located here
- 1,016,060
- Highest market score
- 76
- Veterinarians, #158 of 1,485 scored counties
A site report maps the competitors on map listings around any address in Orange County by name and distance, and the households and spending within reach. Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 1,528,002 people live in Orange County, in 527,776 households. Population estimates show Orange County grew 6.7% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Orange County is $79,719 a year, in line with the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Orange County spend the most on vehicle insurance (an index of 119, where 100 is the U.S. average) and the least on memberships, classes and admissions (82).
The highest Groundwork market scores in Orange County are for veterinarians (76), pet grooming and boarding businesses (75) and gas stations (75). Orange County ranks #158 of 1,485 scored counties for veterinarians.
Orange County is part of the Orlando-Kissimmee-Sanford metro area. For its number of households, Orange County has the most map listings, relative to the U.S., for real estate agents and brokers (twice the U.S. rate) and the fewest for funeral homes (52% below the U.S. rate).
All 56 business types in Orange County
Highest Groundwork market score first. Each score compares Orange County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Veterinarians | 76 | #158 of 1,485 | 183 | 3.5 | $2.7M | 101 | 126 |
| Pet grooming and boarding | 75 | #119 of 1,461 | 156 | 3.0 | $3.2M | 126 | 118 |
| Gas stations | 75 | #254 of 2,358 | 433 | 8.2 | $3.3M | 139 | 375 |
| Funeral homes | 74 | #158 of 1,472 | 54 | 1.0 | $1.2M | 178 | 36 |
| Laundromats | 73 | #129 of 785 | 59 | 1.1 | $17.7M | 142 | 32 |
| Pet businesses | 73 | #197 of 2,200 | 517 | 9.8 | $971K | 111 | 304 |
| Electricians | 71 | #151 of 1,160 | 112 | 2.1 | $14.2M | 119 | 358 |
| Landscaping and lawn care | 71 | #228 of 1,493 | 245 | 4.6 | $3.3M | 114 | 577 |
| Convenience stores | 66 | #559 of 2,261 | 498 | 9.4 | $6.6M | 83 | 160 |
| Grocery and convenience stores | 65 | #598 of 2,402 | 1,021 | 19.3 | $3.2M | 95 | 406 |
| HVAC and plumbing | 64 | #375 of 1,707 | 367 | 7.0 | $4.3M | 91 | 454 |
| Grocery stores | 63 | #595 of 2,070 | 357 | 6.8 | $9.2M | 99 | 246 |
| Pet stores | 58 | #352 of 974 | 117 | 2.2 | $4.3M | 95 | 60 |
| Oil change and quick lube | 57 | #191 of 479 | 37 | 0.7 | $12.3M | 90 | 33 |
| Lawn, cleaning and pest control | 57 | #611 of 1,771 | 521 | 9.9 | $1.6M | 93 | 1,216 |
| Physical therapy | 56 | #555 of 1,422 | 241 | 4.6 | $2.5M | 106 | 215 |
| Pest control | 55 | #290 of 699 | 102 | 1.9 | $8M | 78 | 102 |
| Home repair trades | 55 | #807 of 2,057 | 793 | 15.0 | $2M | 83 | 966 |
| Pizza | 55 | #832 of 2,090 | 452 | 8.6 | $4.6M | 91 | 1,351 |
| Child care and preschools | 52 | #778 of 1,611 | 368 | 7.0 | $725K | 72 | 351 |
| Optometrists and eye care | 50 | #681 of 1,302 | 211 | 4.0 | $2.9M | 93 | 116 |
| Insurance agencies | 49 | #1,151 of 2,272 | 919 | 17.4 | $1.3M | 106 | 677 |
| Fast food and sandwich shops | 47 | #1,280 of 2,222 | 854 | 16.2 | $2.5M | 81 | 1,351 |
| Nail salons | 46 | #822 of 1,328 | 465 | 8.8 | $1.1M | 64 | 97 |
| Coffee shops and cafes | 45 | #1,224 of 2,063 | 754 | 14.3 | $2.8M | 75 | 401 |
| Home inspectors | 44 | #256 of 415 | 52 | 1.0 | Index only | 61 | 44 |
| House cleaning | 44 | #538 of 847 | 174 | 3.3 | $4.7M | 73 | 537 |
| Roofing and gutters | 44 | #731 of 1,177 | 314 | 5.9 | $5.1M | 60 | 154 |
| Chiropractors | 44 | #909 of 1,490 | 333 | 6.3 | $1.8M | 77 | 204 |
| Yoga, Pilates and fitness studios | 42 | #534 of 777 | 138 | 2.6 | $3.1M | 76 | 208 |
| Collision repair and body shops | 42 | #856 of 1,327 | 190 | 3.6 | $2.4M | 78 | 163 |
| Gyms | 42 | #1,201 of 1,792 | 494 | 9.4 | $864K | 66 | 208 |
| Bakeries and dessert shops | 42 | #1,232 of 1,889 | 721 | 13.7 | $2.9M | 70 | 436 |
| Urgent care and walk-in clinics | 41 | #219 of 325 | 31 | 0.6 | $19.8M | 81 | 77 |
| Tire shops | 39 | #1,056 of 1,530 | 276 | 5.2 | $1.7M | 66 | 118 |
| Dry cleaners | 38 | #374 of 507 | 108 | 2.0 | $9.7M | 62 | 68 |
| Clothing and shoe stores | 38 | #1,486 of 2,087 | 1,299 | 24.6 | $806K | 63 | 772 |
| Restaurants and cafes | 38 | #1,722 of 2,405 | 8,050 | 152.5 | $261K | 70 | 3,148 |
| Sit-down restaurants | 38 | #1,746 of 2,405 | 4,691 | 88.9 | $448K | 67 | 1,365 |
| Martial arts and dance studios | 37 | #1,009 of 1,334 | 335 | 6.3 | $1.3M | 63 | 202 |
| Gyms, studios and classes | 37 | #1,603 of 2,088 | 967 | 18.3 | $442K | 67 | 410 |
| Clothing, shoes and laundry | 37 | #1,645 of 2,210 | 1,824 | 34.6 | $574K | 65 | 872 |
| Auto repair shops | 37 | #1,787 of 2,378 | 1,372 | 26.0 | $333K | 75 | 608 |
| Hair salons | 37 | #1,804 of 2,339 | 1,581 | 30.0 | $314K | 73 | 474 |
| Dentists and orthodontists | 36 | #1,464 of 1,886 | 726 | 13.8 | $846K | 86 | 532 |
| Barbershops | 33 | #1,062 of 1,356 | 499 | 9.5 | $995K | 53 | 72 |
| Auto repair and car care | 33 | #1,928 of 2,401 | 2,288 | 43.4 | $199K | 74 | 932 |
| Car washes and detailing | 32 | #1,168 of 1,451 | 252 | 4.8 | $1.8M | 72 | 151 |
| Real estate agents and brokers | 32 | #1,986 of 2,176 | 3,286 | 62.3 | Index only | 46 | 1,672 |
| Real estate | 32 | #2,026 of 2,229 | 4,036 | 76.5 | Index only | 47 | 2,843 |
| Salons, barbers and spas | 32 | #2,086 of 2,385 | 3,835 | 72.7 | $129K | 61 | 876 |
| Mortgage brokers and lenders | 31 | #770 of 887 | 391 | 7.4 | Index only | 54 | 197 |
| Property management | 31 | #780 of 910 | 307 | 5.8 | Index only | 49 | 619 |
| Primary care and pediatrics | 31 | #1,373 of 1,656 | 712 | 13.5 | $863K | 48 | 1,292 |
| Spas and skin care | 31 | #1,517 of 1,769 | 1,179 | 22.3 | $421K | 48 | 218 |
| Doctors, dentists and clinics | 30 | #2,104 of 2,394 | 6,017 | 114.0 | $102K | 67 | 2,436 |
Household spending in Orange County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $456.2M | $864 | 90 |
| Gasoline and other fuels | $1.4B | $2,727 | 105 |
| Food away from home | $2.1B | $3,981 | 98 |
| Groceries | $3.3B | $6,207 | 98 |
| Personal care products and services | $496.4M | $941 | 94 |
| Child care and other personal services | $266.8M | $505 | 87 |
| Memberships, classes and admissions | $426.9M | $809 | 82 |
| Medical and dental services | $614.5M | $1,164 | 90 |
| Pets | $502M | $951 | 105 |
| Clothing, shoes and related services | $1B | $1,983 | 96 |
| Vehicle insurance | $1.2B | $2,322 | 119 |
| Home repairs, maintenance and insurance | $1.6B | $3,020 | 100 |
| Lawn care, cleaning and other household services | $816.8M | $1,548 | 109 |
| Rent and homeowner costs | $8.3B | $15,714 | 94 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Orange County
- Population, 2025 estimate
- 1,528,002+6.7% since 2020
- Households
- 527,776
- Median age
- 37.8
- Homes lived in by their owners
- 57%
- Vehicles per household
- 1.8
- Land area
- 903 sq. mi.
- People per square mile
- 1,630
- Median household income
- $79,719+36.9% vs. 2015–2019, before inflation
- Average household income
- $111,351
- Median home value
- $390,100
- Jobs located here
- 1,016,060
- Daytime population
- 1,785,933Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Orange County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Orange County, FL growing?
Population estimates put Orange County at 1,528,002 people in 2025, up 6.7% since 2020, faster than the U.S. (+3.1%). It has 527,776 households. Against the 2015–2019 survey, median household income rose 36.9%, before inflation.
How much do households in Orange County, FL spend?
Households in Orange County spend about $8.3B a year on rent and homeowner costs, $3.3B on groceries and $2.1B on food away from home. Relative to the U.S., household spending in Orange County runs highest on vehicle insurance (an index of 119, where 100 is the U.S. average) and lowest on memberships, classes and admissions (82).
Which business types have the highest market scores in Orange County, FL?
Of the business types scored in Orange County, veterinarians (76), pet grooming and boarding businesses (75) and gas stations (75) have the highest Groundwork market scores. For veterinarians, that ranks #158 of 1,485 scored counties.
How does Orange County, FL compare with the U.S.?
Median household income in Orange County is $79,719, in line with the U.S. median of $80,734. The population rose 6.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $390,100, against $332,700 for the U.S. Against the U.S., map listings per household run highest for real estate agents and brokers (twice the U.S. rate) and lowest for funeral homes (52% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Orange County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Orange County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Florida · Every U.S. market · How we measure
Screening a site or an acquisition in Orange County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.