Groundwork

Fitness and classes · County · Florida

Gyms and studios in Orange County, FL

How Orange County, FL compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #1,603 of 2,088 scored counties
#46 of 58 scored counties in Florida

Listings
967
211 chain locations (22%)
Official establishments
410
+14.9% since 2019
Household spending a year
$426.9M
On memberships, classes and admissions · $809 a household
Spending per listing
$442K
33% below the U.S.
Listings per 10k households
18.3
23% above the U.S.
Population, 2025
1,528,002
+6.7% since 2020

See the gyms and studios around any address in Orange County

The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Orange County scores 37 (lower middle) on the Groundwork market score for gyms and studios, ranking #1,603 of 2,088 scored counties and #46 of 58 scored counties in Florida. That puts it in the bottom quarter of counties.

Household spending on memberships, classes and admissions in Orange County comes to about $426.9M a year: $809 per household, 18% below the U.S. average. That is about $442K of household spending for each location on map listings, 33% below the U.S. figure of $662K.

There are 967 gyms and studios on map listings in Orange County as of September 2026. 211 of them (22%) are chain locations, against 20% across the U.S. That is 18.3 per 10,000 households, 23% above the U.S. rate of 14.9.

Official counts show 410 businesses with payroll classed as fitness centers and recreation instruction in Orange County in 2023, up 14.9% from 2019. That is one for every 1,287 households, against one for every 1,641 across the U.S. Since fiscal 2022, 41 SBA-backed loans worth $27.2M have gone to businesses classed as fitness centers and recreation instruction in Orange County. Population estimates show Orange County grew 6.7% from 2020 to 2025, faster than the U.S. (+3.1%).

How Orange County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gyms, studios and classes in Orange County, FL compared with Florida and the U.S.
MeasureOrange CountyFloridaU.S.
Listings per 10k households18.316.014.9
Spending per listing$442K$477K$662K
Households per official establishment1,2871,6071,641
Official establishment growth, 2019–2023+14.9%+15.6%+8.2%
Population growth, 2020–2025+6.7%+8.7%+3.1%
Spending per household on memberships, classes and admissions$809$764$983
Median household income$79,719$74,568$80,734
Groundwork market score3734

Official counts and lending

Businesses

Official establishments, 2019 to 2023
357 → 410+14.9% over the period
Employees, 2023
4,128
Annual payroll, 2023
$83.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
967211 chain locations
Listings at the U.S. rate for this spending
645The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
41
Amount
$27.2M

SBA-backed loans to businesses classed as fitness centers and recreation instruction in Orange County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Orange County

Population, 2025 estimate
1,528,002+6.7% since 2020
Households
527,776
Median age
37.8
Homes lived in by their owners
57%
Vehicles per household
1.8
Land area
903 sq. mi.
People per square mile
1,630
Median household income
$79,719+36.9% vs. 2015–2019, before inflation
Average household income
$111,351
Median home value
$390,100
Jobs located here
1,016,060
Daytime population
1,785,933Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Orange County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.

Or open the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.

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Gyms, studios and classes across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for gyms and studios, numbered among those based in Florida, with Orange County marked.

Top counties in Florida

Counties in Florida ranked for gyms and studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL88294.1$1.7M+21.1%#16 of 2,088
2Wakulla County, FL77107.8$913K+12.3%#109 of 2,088
3Baker County, FL7477.6$967K+5.8%#158 of 2,088
4Citrus County, FL70557.7$745K+11.1%#260 of 2,088
5Charlotte County, FL70879.6$695K+15.5%#263 of 2,088
6Levy County, FL69137.0$775K+12.7%#288 of 2,088
7Flagler County, FL666011.4$676K+21.0%#384 of 2,088
8Polk County, FL622729.4$675K+19.8%#536 of 2,088
9Hendry County, FL62139.2$660K+21.5%#538 of 2,088
10Nassau County, FL595614.2$613K+17.4%#650 of 2,088
46Orange County, FL3796718.3$442K+6.7%#1,603 of 2,088

Other business types in Orange County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gyms and studios are in Orange County, FL?

As of September 2026, map listings count 967 gyms and studios in Orange County. 211 of them (22%) are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 410 businesses with payroll classed as fitness centers and recreation instruction in 2023, up 14.9% from 2019.

How much do households in Orange County, FL spend on memberships, classes and admissions?

About $426.9M a year, or $809 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 967 gyms and studios on map listings, it comes to $442K per location. It is estimated from the incomes of the 527,776 households in Orange County and national spending patterns by income.

How does Orange County, FL compare with the U.S. for gyms and studios?

Orange County has 18.3 gyms and studios per 10,000 households, 23% above the U.S. rate of 14.9. Spending per location is $442K, 33% below the U.S. figure of $662K. At the U.S. ratio of gyms and studios to household spending, Orange County would have about 645, against 967 on map listings. There is one business with payroll in the industry for every 1,287 households, against one for every 1,641 across the U.S. The official count rose 14.9% from 2019 to 2023, against +8.2% for the U.S.

How fast is Orange County, FL growing?

Population estimates put Orange County at 1,528,002 people in 2025, up 6.7% since 2020, faster than the U.S. (+3.1%). It has 527,776 households. The median household income in Orange County is $79,719 a year, in line with the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Orange County scores 37 for gyms and studios (lower middle), #1,603 of 2,088 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Orange County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gyms and studios · All 56 business types in Orange County

Screening a site or an acquisition in Orange County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Orange County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.