County profile · Florida
Brevard County, FL market data
How Brevard County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 663,982
- +9.1% since 2020
- Households
- 257,695
- Median household income
- $78,476
- +38.2% vs. 2015–2019, before inflation
- Median home value
- $339,600
- Jobs located here
- 240,501
- Highest market score
- 94
- Funeral homes, #12 of 1,472 scored counties
A site report maps the competitors on map listings around any address in Brevard County by name and distance, and the households and spending within reach. Or open the report at the center of Brevard County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Brevard County has an estimated 663,982 people and 257,695 households. Population estimates show Brevard County grew 9.1% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Brevard County is $78,476, 3% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.2%, before inflation.
Relative to the U.S., household spending in Brevard County runs highest on vehicle insurance (an index of 120, where 100 is the U.S. average) and lowest on memberships, classes and admissions (80).
Of the business types scored in Brevard County, funeral homes (94), child care centers and preschools (80) and grocery stores (80) have the highest Groundwork market scores. For funeral homes, that ranks #12 of 1,472 scored counties.
Brevard County is part of the Palm Bay-Melbourne-Titusville metro area. Against the U.S., map listings per household run highest for home inspectors (2.2 times the U.S. rate) and lowest for funeral homes (38% below the U.S. rate).
All 56 business types in Brevard County
Highest Groundwork market score first. Each score compares Brevard County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Funeral homes | 94 | #12 of 1,472 | 34 | 1.3 | $1.4M | 210 | 15 |
| Child care and preschools | 80 | #89 of 1,611 | 106 | 4.1 | $1.2M | 117 | 95 |
| Grocery stores | 80 | #198 of 2,070 | 129 | 5.0 | $12.3M | 132 | 87 |
| Fast food and sandwich shops | 76 | #215 of 2,222 | 281 | 10.9 | $3.6M | 118 | 412 |
| Pizza | 75 | #177 of 2,090 | 186 | 7.2 | $5.4M | 107 | 412 |
| Veterinarians | 74 | #204 of 1,485 | 89 | 3.5 | $2.7M | 99 | 67 |
| Laundromats | 73 | #131 of 785 | 33 | 1.3 | $15.2M | 122 | 13 |
| Grocery and convenience stores | 73 | #364 of 2,402 | 452 | 17.5 | $3.5M | 104 | 165 |
| Clothing and shoe stores | 70 | #384 of 2,087 | 262 | 10.2 | $1.9M | 151 | 152 |
| Collision repair and body shops | 68 | #258 of 1,327 | 56 | 2.2 | $4M | 130 | 57 |
| Gas stations | 68 | #463 of 2,358 | 298 | 11.6 | $2.4M | 100 | 213 |
| Coffee shops and cafes | 67 | #390 of 2,063 | 241 | 9.4 | $4.2M | 113 | 122 |
| Pet businesses | 67 | #400 of 2,200 | 297 | 11.5 | $810K | 92 | 154 |
| Convenience stores | 67 | #531 of 2,261 | 241 | 9.4 | $6.6M | 83 | 78 |
| Insurance agencies | 66 | #591 of 2,272 | 330 | 12.8 | $1.8M | 146 | 246 |
| Clothing, shoes and laundry | 65 | #542 of 2,210 | 411 | 15.9 | $1.2M | 139 | 189 |
| Pet grooming and boarding | 62 | #426 of 1,461 | 116 | 4.5 | $2.1M | 82 | 65 |
| Bakeries and dessert shops | 62 | #487 of 1,889 | 242 | 9.4 | $4.2M | 101 | 134 |
| Restaurants and cafes | 61 | #734 of 2,405 | 2,635 | 102.3 | $383K | 103 | 1,068 |
| Gyms | 60 | #538 of 1,792 | 183 | 7.1 | $1.1M | 85 | 66 |
| Electricians | 59 | #391 of 1,160 | 87 | 3.4 | $8.8M | 73 | 162 |
| Pet stores | 58 | #361 of 974 | 72 | 2.8 | $3.3M | 74 | 22 |
| Tire shops | 58 | #567 of 1,530 | 83 | 3.2 | $2.7M | 108 | 48 |
| Dry cleaners | 57 | #201 of 507 | 33 | 1.3 | $15.2M | 97 | 24 |
| Nail salons | 57 | #493 of 1,328 | 186 | 7.2 | $1.3M | 77 | 26 |
| Optometrists and eye care | 57 | #494 of 1,302 | 101 | 3.9 | $2.9M | 94 | 45 |
| Landscaping and lawn care | 57 | #539 of 1,493 | 174 | 6.8 | $2.3M | 77 | 349 |
| Auto repair shops | 55 | #969 of 2,378 | 513 | 19.9 | $436K | 98 | 233 |
| Sit-down restaurants | 54 | #1,007 of 2,405 | 1,487 | 57.7 | $678K | 102 | 527 |
| Mortgage brokers and lenders | 53 | #390 of 887 | 105 | 4.1 | Index only | 98 | 48 |
| Urgent care and walk-in clinics | 52 | #150 of 325 | 14 | 0.5 | $21.2M | 86 | 22 |
| Chiropractors | 51 | #711 of 1,490 | 141 | 5.5 | $2.1M | 88 | 84 |
| HVAC and plumbing | 51 | #835 of 1,707 | 223 | 8.7 | $3.4M | 72 | 269 |
| Yoga, Pilates and fitness studios | 50 | #390 of 777 | 72 | 2.8 | $2.8M | 69 | 66 |
| Property management | 50 | #449 of 910 | 88 | 3.4 | Index only | 82 | 136 |
| Barbershops | 50 | #704 of 1,356 | 166 | 6.4 | $1.4M | 76 | 18 |
| Physical therapy | 50 | #720 of 1,422 | 139 | 5.4 | $2.1M | 89 | 112 |
| Auto repair and car care | 50 | #1,250 of 2,401 | 920 | 35.7 | $243K | 91 | 355 |
| Oil change and quick lube | 48 | #273 of 479 | 24 | 0.9 | $9.3M | 68 | 18 |
| Pest control | 48 | #380 of 699 | 56 | 2.2 | $7M | 69 | 73 |
| House cleaning | 48 | #468 of 847 | 85 | 3.3 | $4.6M | 72 | 196 |
| Martial arts and dance studios | 47 | #770 of 1,334 | 156 | 6.1 | $1.3M | 64 | 56 |
| Lawn, cleaning and pest control | 47 | #978 of 1,771 | 315 | 12.2 | $1.2M | 74 | 618 |
| Home repair trades | 47 | #1,207 of 2,057 | 472 | 18.3 | $1.6M | 67 | 514 |
| Gyms, studios and classes | 47 | #1,233 of 2,088 | 411 | 15.9 | $491K | 74 | 122 |
| Primary care and pediatrics | 44 | #1,041 of 1,656 | 201 | 7.8 | $1.5M | 83 | 511 |
| Roofing and gutters | 42 | #780 of 1,177 | 162 | 6.3 | $4.7M | 56 | 83 |
| Dentists and orthodontists | 40 | #1,300 of 1,886 | 333 | 12.9 | $890K | 91 | 249 |
| Hair salons | 40 | #1,660 of 2,339 | 702 | 27.2 | $340K | 79 | 220 |
| Car washes and detailing | 39 | #1,013 of 1,451 | 128 | 5.0 | $1.7M | 69 | 51 |
| Spas and skin care | 37 | #1,375 of 1,769 | 373 | 14.5 | $640K | 73 | 84 |
| Real estate agents and brokers | 37 | #1,770 of 2,176 | 1,142 | 44.3 | Index only | 64 | 444 |
| Real estate | 37 | #1,818 of 2,229 | 1,369 | 53.1 | Index only | 67 | 746 |
| Salons, barbers and spas | 37 | #1,878 of 2,385 | 1,450 | 56.3 | $165K | 77 | 358 |
| Doctors, dentists and clinics | 35 | #1,903 of 2,394 | 2,367 | 91.9 | $125K | 82 | 1,023 |
| Home inspectors | 31 | #358 of 415 | 34 | 1.3 | Index only | 45 | 35 |
Household spending in Brevard County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $223.7M | $868 | 91 |
| Gasoline and other fuels | $709.1M | $2,752 | 106 |
| Food away from home | $1B | $3,912 | 96 |
| Groceries | $1.6B | $6,152 | 97 |
| Personal care products and services | $238.8M | $927 | 92 |
| Child care and other personal services | $124.4M | $483 | 83 |
| Memberships, classes and admissions | $201.7M | $783 | 80 |
| Medical and dental services | $296.4M | $1,150 | 89 |
| Pets | $240.7M | $934 | 103 |
| Clothing, shoes and related services | $502.4M | $1,950 | 95 |
| Vehicle insurance | $606.2M | $2,352 | 120 |
| Home repairs, maintenance and insurance | $767.3M | $2,977 | 99 |
| Lawn care, cleaning and other household services | $393.4M | $1,527 | 108 |
| Rent and homeowner costs | $4B | $15,525 | 93 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Brevard County
- Population, 2025 estimate
- 663,982+9.1% since 2020
- Households
- 257,695
- Median age
- 46.2
- Homes lived in by their owners
- 77%
- Vehicles per household
- 1.8
- Land area
- 1,015 sq. mi.
- People per square mile
- 623
- Median household income
- $78,476+38.2% vs. 2015–2019, before inflation
- Average household income
- $105,213
- Median home value
- $339,600
- Jobs located here
- 240,501
- Daytime population
- 606,489Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Brevard County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Brevard County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Brevard County, FL growing?
Population estimates put Brevard County at 663,982 people in 2025, up 9.1% since 2020, faster than the U.S. (+3.1%). It has 257,695 households. Median household income rose 38.2% from the 2015–2019 survey, before inflation.
How much do households in Brevard County, FL spend?
Households in Brevard County spend about $4B a year on rent and homeowner costs, $1.6B on groceries and $1B on food away from home. Set against the U.S., households in Brevard County spend the most on vehicle insurance (an index of 120, where 100 is the U.S. average) and the least on memberships, classes and admissions (80).
Which business types have the highest market scores in Brevard County, FL?
The highest Groundwork market scores in Brevard County are for funeral homes (94), child care centers and preschools (80) and grocery stores (80). Brevard County ranks #12 of 1,472 scored counties for funeral homes.
How does Brevard County, FL compare with the U.S.?
The median household income in Brevard County is $78,476 a year, 3% below the U.S. median of $80,734. The population rose 9.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $339,600, against $332,700 for the U.S. For its number of households, Brevard County has the most map listings, relative to the U.S., for home inspectors (2.2 times the U.S. rate) and the fewest for funeral homes (38% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Brevard County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Brevard County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Brevard County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Brevard County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.