Groundwork

Fitness and classes · County · Maryland

Yoga, Pilates and fitness studios in Caroline County, MD

Competitor counts, household spending and official business counts for yoga, Pilates and fitness studios in Caroline County, MD, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$8.1M
On memberships, classes and admissions · $647 a household
Spending per listing
$4M
Too few listings to compare
Listings per 10k households
1.6
Too few listings to compare
Population, 2025
34,116
+2.5% since 2020

See the yoga, Pilates and fitness studios around any address in Caroline County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 2 yoga, Pilates and fitness studios in Caroline County. That is 1.6 per 10,000 households.

Households in Caroline County spend about $8.1M a year on memberships, classes and admissions, or $647 per household, 34% below the U.S. average. Spread across 2 yoga, Pilates and fitness studios, that is $4M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.

There is no official count of businesses with payroll classed as fitness and recreational sports centers in Caroline County: counts under 3 aren’t published.

Population estimates show Caroline County grew 2.5% from 2020 to 2025, slower than the U.S. (+3.1%). With 2 yoga, Pilates and fitness studios on map listings, Caroline County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Caroline County compares

The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Caroline County, MD compared with Maryland and the U.S.
MeasureCaroline CountyMarylandU.S.
Listings per 10k households1.62.12.4
Spending per listing$4M$5M$4.1M
Households per official establishment (all fitness and recreational sports centers)n/a3,3563,109
Official establishment growth, 2019–2023n/a−4.2%+5.8%
Population growth, 2020–2025+2.5%+1.4%+3.1%
Spending per household on memberships, classes and admissions$647$1,042$983
Median household income$68,457$103,678$80,734
Groundwork market scoreNot scored60

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll fitness and recreational sports centers
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as fitness and recreational sports centers in Caroline County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Caroline County

Population, 2025 estimate
34,116+2.5% since 2020
Households
12,495
Median age
40.4
Homes lived in by their owners
72%
Vehicles per household
2.0
Land area
319 sq. mi.
People per square mile
105
Median household income
$68,457+16.8% vs. 2015–2019, before inflation
Average household income
$87,383
Median home value
$290,100
Jobs located here
8,855
Daytime population
25,447Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Caroline County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Yoga, Pilates and fitness studios across Maryland

Every Maryland market ranked →

The highest-scoring counties in Maryland for yoga, Pilates and fitness studios, numbered among those based in Maryland, with Caroline County marked.

Top counties in Maryland

Counties in Maryland ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Charles County, MD85111.8$6.4M+5.9%#9 of 777
2St. Mary’s County, MD7751.2$9.8M+2.4%#32 of 777
3Prince George’s County, MD75391.1$8.8M+0.5%#43 of 777
4Cecil County, MD7551.2$7M+3.2%#44 of 777
5Frederick County, MD67262.5$4.8M+11.0%#129 of 777
6Carroll County, MD64111.7$6.7M+2.2%#155 of 777
7Washington County, MD6281.3$5.7M+2.0%#182 of 777
8Anne Arundel County, MD59472.1$5.7M+1.7%#213 of 777
9Queen Anne’s County, MD5973.5$3.1M+8.8%#223 of 777
10Harford County, MD58242.4$4.5M+2.0%#233 of 777
Caroline County, MDNot scored21.6$4M+2.5%

Other business types in Caroline County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Caroline County, MD?

Caroline County has 2 yoga, Pilates and fitness studios on map listings as of September 2026. The listings count yoga, Pilates, barre and boot-camp studios. No official count is published for fitness and recreational sports centers in Caroline County: counts under 3 are left out.

How much do households in Caroline County, MD spend on memberships, classes and admissions?

About $8.1M a year, or $647 per household. That is 34% below the U.S. average (an index of 66, where 100 is the U.S. average). Spread across the 2 yoga, Pilates and fitness studios on map listings, it comes to $4M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 12,495 households in Caroline County and national spending patterns by income.

How does Caroline County, MD compare with the U.S. for yoga, Pilates and fitness studios?

Caroline County has 2 yoga, Pilates and fitness studios on map listings, too few for a steady comparison with the U.S. rate. The count on map listings matches the U.S. ratio of yoga, Pilates and fitness studios to household spending.

How fast is Caroline County, MD growing?

Population estimates put Caroline County at 34,116 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 12,495 households. Median household income in Caroline County is $68,457, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Caroline County has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Caroline County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Caroline County

Screening a site or an acquisition in Caroline County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.