Beauty and personal care · County · Maryland
Barbershops in Caroline County, MD
The barbershops in Caroline County, MD, the household spending behind them and how the market ranks against other counties.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $10.6M
- On personal care products and services · $850 a household
- Spending per listing
- $3.5M
- 88% above the U.S.
- Listings per 10k households
- 2.4
- 55% below the U.S.
- Population, 2025
- 34,116
- +2.5% since 2020
See the barbershops around any address in Caroline County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 3 barbershops in Caroline County. That comes to 2.4 for every 10,000 households, 55% below the U.S. rate of 5.3.
At $850 per household (15% below the U.S. average), households in Caroline County spend about $10.6M a year on personal care products and services. That is about $3.5M of household spending for each shop on map listings, 88% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.
There is no official count of businesses with payroll classed as barber shops in Caroline County: counts under 3 aren’t published. Official counts list 4 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $14K have gone to businesses classed as barber shops in Caroline County.
Between 2020 and 2025, the population of Caroline County grew 2.5%, slower than the U.S. (+3.1%). With 3 barbershops on map listings, Caroline County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Caroline County compares
The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Caroline County | Maryland | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.4 | 5.5 | 5.3 |
| Spending per listing | $3.5M | $2M | $1.9M |
| Households per official establishment | n/a | 18,317 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +6.6% | +28.5% |
| Population growth, 2020–2025 | +2.5% | +1.4% | +3.1% |
| Spending per household on personal care products and services | $850 | $1,072 | $1,005 |
| Median household income | $68,457 | $103,678 | $80,734 |
| Groundwork market score | Not scored | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- 4Businesses with no payroll
- Map listings, September 2026
- 30 chain locations
- Listings at the U.S. rate for this spending
- 6The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $14K
SBA-backed loans to businesses classed as barber shops in Caroline County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Caroline County
- Population, 2025 estimate
- 34,116+2.5% since 2020
- Households
- 12,495
- Median age
- 40.4
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.0
- Land area
- 319 sq. mi.
- People per square mile
- 105
- Median household income
- $68,457+16.8% vs. 2015–2019, before inflation
- Average household income
- $87,383
- Median home value
- $290,100
- Jobs located here
- 8,855
- Daytime population
- 25,447Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Caroline County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across Maryland
Every Maryland market ranked →The highest-scoring counties in Maryland for barbershops, numbered among those based in Maryland, with Caroline County marked.
Top counties in Maryland
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Queen Anne’s County, MD | 84 | 8 | 4.0 | $2.8M | +8.8% | #42 of 1,356 |
| 2Frederick County, MD | 79 | 57 | 5.4 | $2.1M | +11.0% | #84 of 1,356 |
| 3Carroll County, MD | 76 | 25 | 3.9 | $2.9M | +2.2% | #124 of 1,356 |
| 4Calvert County, MD | 75 | 14 | 4.2 | $2.9M | +1.7% | #138 of 1,356 |
| 5Howard County, MD | 73 | 50 | 4.1 | $3.1M | +1.9% | #165 of 1,356 |
| 6Talbot County, MD | 72 | 5 | 3.0 | $3.2M | +2.0% | #181 of 1,356 |
| 7Montgomery County, MD | 72 | 156 | 4.0 | $3M | +1.3% | #183 of 1,356 |
| 8Cecil County, MD | 66 | 17 | 4.2 | $2.4M | +3.2% | #308 of 1,356 |
| 9St. Mary’s County, MD | 66 | 22 | 5.2 | $2.2M | +2.4% | #314 of 1,356 |
| 10Worcester County, MD | 64 | 10 | 4.1 | $2.3M | +3.7% | #369 of 1,356 |
| Caroline County, MD | Not scored | 3 | 2.4 | $3.5M | +2.5% |
Other business types in Caroline County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas57
- Hair salons54
- Barbershops
- Nail salons46
- Spas and skin care60
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Caroline County, MD?
There are 3 barbershops on map listings in Caroline County as of September 2026. The listings count barbershops. No official count is published for barber shops in Caroline County: counts under 3 are left out. Official counts also show 4 one-person businesses without payroll.
How much do households in Caroline County, MD spend on personal care products and services?
About $10.6M a year, or $850 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 3 barbershops on map listings, it comes to $3.5M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 12,495 households in Caroline County and national spending patterns by income.
How does Caroline County, MD compare with the U.S. for barbershops?
Caroline County has 2.4 barbershops per 10,000 households, 55% below the U.S. rate of 5.3. Spending per shop is $3.5M, 88% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Caroline County would have about 6, against 3 on map listings.
How fast is Caroline County, MD growing?
Population estimates put Caroline County at 34,116 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 12,495 households. Median household income in Caroline County is $68,457, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 16.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Caroline County has no market score for barbershops: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Caroline County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Caroline County
Screening a site or an acquisition in Caroline County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Caroline County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.