Groundwork

Fitness and classes · County · Maryland

Yoga, Pilates and fitness studios in Washington County, MD

The yoga, Pilates and fitness studios in Washington County, MD, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 62 out of 100: Upper middle

Ranked #182 of 777 scored counties
#7 of 17 scored counties in Maryland

Listings
8
1 chain location (13%)
Official establishments
13
All fitness and recreational sports centers
Household spending a year
$45.3M
On memberships, classes and admissions · $757 a household
Spending per listing
$5.7M
39% above the U.S.
Listings per 10k households
1.3
46% below the U.S.
Population, 2025
157,731
+2.0% since 2020

See the yoga, Pilates and fitness studios around any address in Washington County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Washington County spend about $45.3M a year on memberships, classes and admissions, or $757 per household, 23% below the U.S. average. That works out to $5.7M per studio, 39% above the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

Washington County has 8 yoga, Pilates and fitness studios on map listings as of September 2026. One of them (13%) is a chain location, against 18% across the U.S. That is 1.3 per 10,000 households, 46% below the U.S. rate of 2.4.

Official counts show 13 businesses with payroll classed as fitness and recreational sports centers in Washington County in 2023. That is one for every 4,601 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 3 SBA-backed loans worth $420K have gone to businesses classed as fitness and recreational sports centers in Washington County.

Between 2020 and 2025, the population of Washington County grew 2.0%, slower than the U.S. (+3.1%). For yoga, Pilates and fitness studios, Washington County has a Groundwork market score of 62 (upper middle): #182 of 777 scored counties and #7 of 17 scored counties in Maryland. That puts it in the top quarter of counties.

How Washington County compares

The same measures for Maryland and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Washington County, MD compared with Maryland and the U.S.
MeasureWashington CountyMarylandU.S.
Listings per 10k households1.32.12.4
Spending per listing$5.7M$5M$4.1M
Households per official establishment (all fitness and recreational sports centers)4,6013,3563,109
Official establishment growth, 2019–2023n/a−4.2%+5.8%
Population growth, 2020–2025+2.0%+1.4%+3.1%
Spending per household on memberships, classes and admissions$757$1,042$983
Median household income$77,747$103,678$80,734
Groundwork market score6260

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 13All fitness and recreational sports centers
Employees, 2023
322
Annual payroll, 2023
$5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
81 chain location
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$420K

SBA-backed loans to businesses classed as fitness and recreational sports centers in Washington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Washington County

Population, 2025 estimate
157,731+2.0% since 2020
Households
59,818
Median age
41.1
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
458 sq. mi.
People per square mile
340
Median household income
$77,747+27.8% vs. 2015–2019, before inflation
Average household income
$99,335
Median home value
$296,100
Jobs located here
66,246
Daytime population
152,730Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Washington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Maryland

Every Maryland market ranked →

The highest-scoring counties in Maryland for yoga, Pilates and fitness studios, numbered among those based in Maryland, with Washington County marked.

Top counties in Maryland

Counties in Maryland ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Charles County, MD85111.8$6.4M+5.9%#9 of 777
2St. Mary’s County, MD7751.2$9.8M+2.4%#32 of 777
3Prince George’s County, MD75391.1$8.8M+0.5%#43 of 777
4Cecil County, MD7551.2$7M+3.2%#44 of 777
5Frederick County, MD67262.5$4.8M+11.0%#129 of 777
6Carroll County, MD64111.7$6.7M+2.2%#155 of 777
7Washington County, MD6281.3$5.7M+2.0%#182 of 777
8Anne Arundel County, MD59472.1$5.7M+1.7%#213 of 777
9Queen Anne’s County, MD5973.5$3.1M+8.8%#223 of 777
10Harford County, MD58242.4$4.5M+2.0%#233 of 777

Other business types in Washington County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Washington County, MD?

Map listings as of September 2026 show 8 yoga, Pilates and fitness studios in Washington County. One of them (13%) is a chain location. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 13 businesses with payroll classed as fitness and recreational sports centers in 2023. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Washington County, MD spend on memberships, classes and admissions?

About $45.3M a year, or $757 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 8 yoga, Pilates and fitness studios on map listings, it comes to $5.7M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 59,818 households in Washington County and national spending patterns by income.

How does Washington County, MD compare with the U.S. for yoga, Pilates and fitness studios?

Washington County has 1.3 yoga, Pilates and fitness studios per 10,000 households, 46% below the U.S. rate of 2.4. Spending per studio is $5.7M, 39% above the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Washington County would have about 11, against 8 on map listings. There is one business with payroll in the industry for every 4,601 households, against one for every 3,109 across the U.S.

How fast is Washington County, MD growing?

Population estimates put Washington County at 157,731 people in 2025, up 2.0% since 2020, slower than the U.S. (+3.1%). It has 59,818 households. The median household income in Washington County is $77,747 a year, 4% below the U.S. median of $80,734. That rose 27.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Washington County scores 62 for yoga, Pilates and fitness studios (upper middle), #182 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Washington County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Washington County

Screening a site or an acquisition in Washington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Washington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.