Groundwork

Health care · Small-town market · Missouri

Optometrists and eye clinics in the Farmington, MO area

Competitor counts, household spending and official business counts for optometrists and eye clinics in the Farmington, MO area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 50 out of 100: Upper middle

Ranked #208 of 400 scored small-town markets
#5 of 11 scored small-town markets based in Missouri

Listings
11
2 chain locations (18%)
Official establishments
7
Businesses with payroll, 2023
Household spending a year
$30.9M
On medical and dental services · $1,245 a household
Spending per listing
$2.8M
10% below the U.S.
Listings per 10k households
4.4
7% above the U.S.
Population, 2025
67,809
+2.1% since 2020

See the optometrists and eye clinics around any address in the Farmington area

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Farmington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on medical and dental services in the Farmington area comes to about $30.9M a year: $1,245 per household, 3% below the U.S. average. Spread across 11 optometrists and eye clinics, that is $2.8M per practice, 10% below the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

The Farmington area has 11 optometrists and eye clinics on map listings as of September 2026. Of those, 2 are chain locations, or 18%, against 20% across the U.S. Per 10,000 households, that is 4.4, 7% above the U.S. rate of 4.1.

The official count of businesses with payroll classed as offices of optometrists in the Farmington area was 7 in 2023. That is one for every 3,545 households, against one for every 5,742 across the U.S.

Between 2020 and 2025, the population of the Farmington area grew 2.1%, slower than the U.S. (+3.1%). For optometrists and eye clinics, the Farmington area has a Groundwork market score of 50 (upper middle): #208 of 400 scored small-town markets and #5 of 11 scored small-town markets based in Missouri.

How the Farmington area compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in Farmington, MO area compared with Missouri and the U.S.
MeasureFarmington areaMissouriU.S.
Listings per 10k households4.43.74.1
Spending per listing$2.8M$3.8M$3.1M
Households per official establishment3,5455,8745,742
Official establishment growth, 2019–2023n/a+7.3%+0.2%
Population growth, 2020–2025+2.1%+1.9%+3.1%
Spending per household on medical and dental services$1,245$1,389$1,288
Median household income$57,477$70,702$80,734
Groundwork market score5065

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7
Employees, 2023
43
Annual payroll, 2023
$1.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
112 chain locations
Listings at the U.S. rate for this spending
10The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in the Farmington area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Farmington area

Population, 2025 estimate
67,809+2.1% since 2020
Households
24,816
Median age
39.3
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
452 sq. mi.
People per square mile
148
Median household income
$57,477+23.7% vs. 2015–2019, before inflation
Average household income
$75,389
Median home value
$169,300
Jobs located here
22,334
Daytime population
62,711Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Farmington area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of the Farmington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Missouri

Every Missouri market ranked →

The highest-scoring small-town markets in Missouri for optometrists and eye clinics, numbered among those based in Missouri (a market based in another state is listed without a number), with the Farmington area marked.

Top small-town markets in Missouri

Small-town markets in Missouri ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warrensburg, MO65125.7$2.3M+4.9%#86 of 400
2Sikeston, MO5463.0$4.1M−0.3%#168 of 400
3Kirksville, MO5454.8$2.6M+1.9%#174 of 400
Quincy, IL-MO52134.2$3.1M−2.0%#188 of 400
4Branson, MO51114.8$2.6M+1.7%#202 of 400
5Farmington, MO50114.4$2.8M+2.1%#208 of 400
6Sedalia, MO47105.9$2.1M+2.9%#238 of 400
7Hannibal, MO4685.2$2.4M+0.4%#242 of 400
8Moberly, MO3566.5$1.9M+0.2%#318 of 400
9Kennett, MO3354.4$2.6M−4.8%#322 of 400

Other business types in the Farmington area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in the Farmington, MO area?

Map listings as of September 2026 show 11 optometrists and eye clinics in the Farmington area. 2 of them (18%) are chain locations. The listings count optometrists and eye clinics. Official counts show 7 businesses with payroll classed as offices of optometrists in 2023.

How much do households in the Farmington, MO area spend on medical and dental services?

About $30.9M a year, or $1,245 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 11 optometrists and eye clinics on map listings, it comes to $2.8M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 24,816 households in the Farmington area and national spending patterns by income.

How does the Farmington, MO area compare with the U.S. for optometrists and eye clinics?

The Farmington area has 4.4 optometrists and eye clinics per 10,000 households, 7% above the U.S. rate of 4.1. Spending per practice is $2.8M, 10% below the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, the Farmington area would have about 10, against 11 on map listings. There is one business with payroll in the industry for every 3,545 households, against one for every 5,742 across the U.S.

How fast is the Farmington, MO area growing?

Population estimates put the Farmington area at 67,809 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 24,816 households. Median household income in the Farmington area is $57,477, 29% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Farmington area scores 50 for optometrists and eye clinics (upper middle), #208 of 400 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Farmington area. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in the Farmington area

Screening a site or an acquisition in the Farmington area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Farmington area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.