Groundwork

Groceries and convenience · Small-town market · Missouri

Grocery and convenience stores in the Farmington, MO area

Competitor counts, household spending and official business counts for grocery and convenience stores in the Farmington, MO area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 65 out of 100: Upper middle

Ranked #123 of 538 scored small-town markets
#5 of 17 scored small-town markets based in Missouri

Listings
44
21 chain locations (48%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$137.3M
On groceries · $5,533 a household
Spending per listing
$3.1M
8% below the U.S.
Listings per 10k households
17.7
5% below the U.S.
Population, 2025
67,809
+2.1% since 2020

See the grocery and convenience stores around any address in the Farmington area

The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Farmington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 44 grocery and convenience stores in the Farmington area. Chain locations make up 48% of them, against 42% across the U.S. Per 10,000 households, that is 17.7, 5% below the U.S. rate of 18.7.

At $5,533 per household (12% below the U.S. average), households in the Farmington area spend about $137.3M a year on groceries. That works out to $3.1M per store, 8% below the U.S. figure of $3.4M.

The official count of businesses with payroll classed as grocery and convenience stores in the Farmington area was 13 in 2023. That is one for every 1,909 households, against one for every 1,293 across the U.S. Another 9 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $2.7M has gone to businesses classed as grocery and convenience stores in the Farmington area.

Population estimates put the population change in the Farmington area from 2020 to 2025 at +2.1%, slower than the U.S. (+3.1%). For grocery and convenience stores, the Farmington area has a Groundwork market score of 65 (upper middle): #123 of 538 scored small-town markets and #5 of 17 scored small-town markets based in Missouri. That puts it in the top quarter of small-town markets.

How the Farmington area compares

The same measures for Missouri and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery and convenience stores in Farmington, MO area compared with Missouri and the U.S.
MeasureFarmington areaMissouriU.S.
Listings per 10k households17.717.818.7
Spending per listing$3.1M$3.3M$3.4M
Households per official establishment1,9091,9951,293
Official establishment growth, 2019–2023n/a+0.7%+7.2%
Population growth, 2020–2025+2.1%+1.9%+3.1%
Spending per household on groceries$5,533$5,947$6,319
Median household income$57,477$70,702$80,734
Groundwork market score6551

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
469
Annual payroll, 2023
$9.4M
One-person businesses, 2023
9Businesses with no payroll
Map listings, September 2026
4421 chain locations
Listings at the U.S. rate for this spending
41The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$2.7M

SBA-backed loans to businesses classed as grocery and convenience stores in the Farmington area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Farmington area

Population, 2025 estimate
67,809+2.1% since 2020
Households
24,816
Median age
39.3
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
452 sq. mi.
People per square mile
148
Median household income
$57,477+23.7% vs. 2015–2019, before inflation
Average household income
$75,389
Median home value
$169,300
Jobs located here
22,334
Daytime population
62,711Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Farmington area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.

Or open the report at the center of the Farmington area. Signed out, you see a blurred preview; on an account, each report is one action.

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Grocery and convenience stores across Missouri

Every Missouri market ranked →

The highest-scoring small-town markets in Missouri for grocery and convenience stores, numbered among those based in Missouri (a market based in another state is listed without a number), with the Farmington area marked.

Top small-town markets in Missouri

Small-town markets in Missouri ranked for grocery and convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warrensburg, MO863114.7$3.9M+4.9%#6 of 538
2Kirksville, MO741716.3$3.4M+1.9%#46 of 538
3Fort Leonard Wood, MO732716.0$3.5M+0.8%#49 of 538
4Rolla, MO722916.7$3.3M+1.6%#57 of 538
5Farmington, MO654417.7$3.1M+2.1%#123 of 538
6Sedalia, MO643621.2$2.6M+2.9%#134 of 538
Quincy, IL-MO586420.6$2.8M−2.0%#200 of 538
7West Plains, MO573320.7$2.6M+2.5%#218 of 538
8Maryville, MO5678.3$6.7M−4.0%#221 of 538
9Branson, MO505323.3$2.4M+1.7%#284 of 538

Other business types in the Farmington area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery and convenience stores are in the Farmington, MO area?

The Farmington area has 44 grocery and convenience stores on map listings as of September 2026. 21 of them (48%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 13 businesses with payroll classed as grocery and convenience stores in 2023. Official counts list 9 one-person businesses without payroll.

How much do households in the Farmington, MO area spend on groceries?

About $137.3M a year, or $5,533 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 44 grocery and convenience stores on map listings, it comes to $3.1M per store. It is estimated from the incomes of the 24,816 households in the Farmington area and national spending patterns by income.

How does the Farmington, MO area compare with the U.S. for grocery and convenience stores?

The Farmington area has 17.7 grocery and convenience stores per 10,000 households, 5% below the U.S. rate of 18.7. Spending per store is $3.1M, 8% below the U.S. figure of $3.4M. At the national ratio of grocery and convenience stores to household spending, the Farmington area would have about 41, against 44 on map listings. There is one business with payroll in the industry for every 1,909 households, against one for every 1,293 across the U.S.

How fast is the Farmington, MO area growing?

Population estimates put the Farmington area at 67,809 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 24,816 households. Median household income in the Farmington area is $57,477, 29% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 23.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Farmington area scores 65 for grocery and convenience stores (upper middle), #123 of 538 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Farmington area. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery and convenience stores · All 56 business types in the Farmington area

Screening a site or an acquisition in the Farmington area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Farmington area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.