Clothing and laundry · County · Florida
Clothing, shoe and laundry businesses in Okaloosa County, FL
The clothing, shoe and laundry businesses in Okaloosa County, FL, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 41 out of 100: Lower middle
Ranked #1,475 of 2,210 scored counties
#46 of 60 scored counties in Florida
- Listings
- 227
- 107 chain locations (47%)
- Official establishments
- 119
- −13.1% since 2019
- Household spending a year
- $170.7M
- On clothing, shoes and related services · $1,999 a household
- Spending per listing
- $752K
- 15% below the U.S.
- Listings per 10k households
- 26.6
- 14% above the U.S.
- Population, 2025
- 221,810
- +4.6% since 2020
See the clothing, shoe and laundry businesses around any address in Okaloosa County
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Okaloosa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Okaloosa County spend about $170.7M a year on clothing, shoes and related services, or $1,999 per household, 3% below the U.S. average. Spread across 227 clothing, shoe and laundry businesses, that is $752K per business, 15% below the U.S. figure of $880K.
There are 227 clothing, shoe and laundry businesses on map listings in Okaloosa County as of September 2026. Chain locations make up 47% of them, against 37% across the U.S. That comes to 26.6 for every 10,000 households, 14% above the U.S. rate of 23.3.
The official count of businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in Okaloosa County was 119 in 2023, down 13.1% from 2019. That is one for every 718 households, against one for every 1,008 across the U.S. Official counts also show 129 one-person businesses without payroll.
Population estimates put the population change in Okaloosa County from 2020 to 2025 at +4.6%, faster than the U.S. (+3.1%). Okaloosa County scores 41 (lower middle) on the Groundwork market score for clothing, shoe and laundry businesses, ranking #1,475 of 2,210 scored counties and #46 of 60 scored counties in Florida.
How Okaloosa County compares
The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Okaloosa County | Florida | U.S. |
|---|---|---|---|
| Listings per 10k households | 26.6 | 26.6 | 23.3 |
| Spending per listing | $752K | $723K | $880K |
| Households per official establishment | 718 | 873 | 1,008 |
| Official establishment growth, 2019–2023 | −13.1% | −8.6% | −12.0% |
| Population growth, 2020–2025 | +4.6% | +8.7% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,999 | $1,922 | $2,055 |
| Median household income | $81,998 | $74,568 | $80,734 |
| Groundwork market score | 41 | 33 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 137 → 119−13.1% over the period
- Employees, 2023
- 1,360
- Annual payroll, 2023
- $28.4M
- One-person businesses, 2023
- 129Businesses with no payroll
- Map listings, September 2026
- 227107 chain locations
- Listings at the U.S. rate for this spending
- 194The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Okaloosa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Okaloosa County
- Population, 2025 estimate
- 221,810+4.6% since 2020
- Households
- 85,411
- Median age
- 39.1
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.9
- Land area
- 930 sq. mi.
- People per square mile
- 233
- Median household income
- $81,998+29.3% vs. 2015–2019, before inflation
- Average household income
- $109,934
- Median home value
- $351,200
- Jobs located here
- 91,084
- Daytime population
- 224,037Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Okaloosa County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of Okaloosa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across Florida
Every Florida market ranked →The highest-scoring counties in Florida for clothing, shoe and laundry businesses, numbered among those based in Florida, with Okaloosa County marked.
Top counties in Florida
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wakulla County, FL | 89 | 7 | 5.5 | $3.4M | +12.3% | #23 of 2,210 |
| 2Flagler County, FL | 89 | 48 | 9.1 | $2.1M | +21.0% | #30 of 2,210 |
| 3Santa Rosa County, FL | 87 | 78 | 10.7 | $1.9M | +11.7% | #52 of 2,210 |
| 4Sumter County, FL | 86 | 52 | 7.4 | $2.5M | +21.1% | #59 of 2,210 |
| 5Baker County, FL | 81 | 9 | 9.8 | $1.9M | +5.8% | #120 of 2,210 |
| 6Citrus County, FL | 77 | 69 | 9.7 | $1.7M | +11.1% | #188 of 2,210 |
| 7Hernando County, FL | 75 | 82 | 9.9 | $1.7M | +13.3% | #235 of 2,210 |
| 8St. Lucie County, FL | 74 | 175 | 12.7 | $1.4M | +21.4% | #276 of 2,210 |
| 9Lake County, FL | 73 | 200 | 12.2 | $1.5M | +18.1% | #293 of 2,210 |
| 10Hendry County, FL | 73 | 17 | 12.0 | $1.4M | +21.5% | #297 of 2,210 |
| 46Okaloosa County, FL | 41 | 227 | 26.6 | $752K | +4.6% | #1,475 of 2,210 |
Other business types in Okaloosa County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry41
- Clothing and shoe stores44
- Laundromats52
- Dry cleaners80
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in Okaloosa County, FL?
As of September 2026, map listings count 227 clothing, shoe and laundry businesses in Okaloosa County. 107 of them (47%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 119 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, down 13.1% from 2019. Another 129 one-person businesses have no payroll, by official counts.
How much do households in Okaloosa County, FL spend on clothing, shoes and related services?
About $170.7M a year, or $1,999 per household. That is 3% below the U.S. average (an index of 97, where 100 is the U.S. average). Spread across the 227 clothing, shoe and laundry businesses on map listings, it comes to $752K per business. It is estimated from the incomes of the 85,411 households in Okaloosa County and national spending patterns by income.
How does Okaloosa County, FL compare with the U.S. for clothing, shoe and laundry businesses?
Okaloosa County has 26.6 clothing, shoe and laundry businesses per 10,000 households, 14% above the U.S. rate of 23.3. Spending per business is $752K, 15% below the U.S. figure of $880K. At the U.S. ratio of clothing, shoe and laundry businesses to household spending, Okaloosa County would have about 194, against 227 on map listings. There is one business with payroll in the industry for every 718 households, against one for every 1,008 across the U.S. The official count fell 13.1% from 2019 to 2023, against −12.0% for the U.S.
How fast is Okaloosa County, FL growing?
Population estimates put Okaloosa County at 221,810 people in 2025, up 4.6% since 2020, faster than the U.S. (+3.1%). It has 85,411 households. The median household income in Okaloosa County is $81,998 a year, 2% above the U.S. median of $80,734. That rose 29.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Okaloosa County scores 41 for clothing, shoe and laundry businesses (lower middle), #1,475 of 2,210 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Okaloosa County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Okaloosa County
Screening a site or an acquisition in Okaloosa County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Okaloosa County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.