Clothing and laundry · County · Florida
Clothing, shoe and laundry businesses in Santa Rosa County, FL
How Santa Rosa County, FL compares with other counties and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 87 out of 100: High
Ranked #52 of 2,210 scored counties
#3 of 60 scored counties in Florida
- Listings
- 78
- 9 chain locations (12%)
- Official establishments
- 22
- −4.3% since 2019
- Household spending a year
- $148.4M
- On clothing, shoes and related services · $2,044 a household
- Spending per listing
- $1.9M
- 2.2 times the U.S.
- Listings per 10k households
- 10.7
- 54% below the U.S.
- Population, 2025
- 211,115
- +11.7% since 2020
See the clothing, shoe and laundry businesses around any address in Santa Rosa County
The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for clothing, shoe and laundry businesses in Santa Rosa County is 87 (high), #52 of 2,210 scored counties and #3 of 60 scored counties in Florida. That puts it in the top 10% of counties for clothing, shoe and laundry businesses.
Map listings as of September 2026 show 78 clothing, shoe and laundry businesses in Santa Rosa County. Of those, 9 are chain locations, or 12%, against 37% across the U.S. That comes to 10.7 for every 10,000 households, 54% below the U.S. rate of 23.3.
Household spending on clothing, shoes and related services in Santa Rosa County comes to about $148.4M a year: $2,044 per household, in line with the U.S. average. Spread across 78 clothing, shoe and laundry businesses, that is $1.9M per business, 2.2 times the U.S. figure of $880K.
Official counts show 22 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in Santa Rosa County in 2023, down 4.3% from 2019. That is one for every 3,300 households, against one for every 1,008 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $464K have gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Santa Rosa County. Population estimates show Santa Rosa County grew 11.7% from 2020 to 2025, faster than the U.S. (+3.1%).
How Santa Rosa County compares
The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Santa Rosa County | Florida | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.7 | 26.6 | 23.3 |
| Spending per listing | $1.9M | $723K | $880K |
| Households per official establishment | 3,300 | 873 | 1,008 |
| Official establishment growth, 2019–2023 | −4.3% | −8.6% | −12.0% |
| Population growth, 2020–2025 | +11.7% | +8.7% | +3.1% |
| Spending per household on clothing, shoes and related services | $2,044 | $1,922 | $2,055 |
| Median household income | $91,922 | $74,568 | $80,734 |
| Groundwork market score | 87 | 33 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 23 → 22−4.3% over the period
- Employees, 2023
- 208
- Annual payroll, 2023
- $3.8M
- One-person businesses, 2023
- 128Businesses with no payroll
- Map listings, September 2026
- 789 chain locations
- Listings at the U.S. rate for this spending
- 169The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $464K
SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Santa Rosa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Santa Rosa County
- Population, 2025 estimate
- 211,115+11.7% since 2020
- Households
- 72,605
- Median age
- 40.9
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.1
- Land area
- 1,012 sq. mi.
- People per square mile
- 196
- Median household income
- $91,922+35.3% vs. 2015–2019, before inflation
- Average household income
- $114,225
- Median home value
- $329,800
- Jobs located here
- 45,310
- Daytime population
- 165,759Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Santa Rosa County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.
Or open the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing, shoes and laundry across Florida
Every Florida market ranked →The highest-scoring counties in Florida for clothing, shoe and laundry businesses, numbered among those based in Florida, with Santa Rosa County marked.
Top counties in Florida
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wakulla County, FL | 89 | 7 | 5.5 | $3.4M | +12.3% | #23 of 2,210 |
| 2Flagler County, FL | 89 | 48 | 9.1 | $2.1M | +21.0% | #30 of 2,210 |
| 3Santa Rosa County, FL | 87 | 78 | 10.7 | $1.9M | +11.7% | #52 of 2,210 |
| 4Sumter County, FL | 86 | 52 | 7.4 | $2.5M | +21.1% | #59 of 2,210 |
| 5Baker County, FL | 81 | 9 | 9.8 | $1.9M | +5.8% | #120 of 2,210 |
| 6Citrus County, FL | 77 | 69 | 9.7 | $1.7M | +11.1% | #188 of 2,210 |
| 7Hernando County, FL | 75 | 82 | 9.9 | $1.7M | +13.3% | #235 of 2,210 |
| 8St. Lucie County, FL | 74 | 175 | 12.7 | $1.4M | +21.4% | #276 of 2,210 |
| 9Lake County, FL | 73 | 200 | 12.2 | $1.5M | +18.1% | #293 of 2,210 |
| 10Hendry County, FL | 73 | 17 | 12.0 | $1.4M | +21.5% | #297 of 2,210 |
Other business types in Santa Rosa County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry87
- Clothing and shoe stores88
- Laundromats88
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing, shoe and laundry businesses are in Santa Rosa County, FL?
There are 78 clothing, shoe and laundry businesses on map listings in Santa Rosa County as of September 2026. 9 of them (12%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 22 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, down 4.3% from 2019. Another 128 one-person businesses have no payroll, by official counts.
How much do households in Santa Rosa County, FL spend on clothing, shoes and related services?
About $148.4M a year, or $2,044 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 78 clothing, shoe and laundry businesses on map listings, it comes to $1.9M per business. It is estimated from the incomes of the 72,605 households in Santa Rosa County and national spending patterns by income.
How does Santa Rosa County, FL compare with the U.S. for clothing, shoe and laundry businesses?
Santa Rosa County has 10.7 clothing, shoe and laundry businesses per 10,000 households, 54% below the U.S. rate of 23.3. Spending per business is $1.9M, 2.2 times the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, Santa Rosa County would have about 169, against 78 on map listings. There is one business with payroll in the industry for every 3,300 households, against one for every 1,008 across the U.S. The official count fell 4.3% from 2019 to 2023, against −12.0% for the U.S.
How fast is Santa Rosa County, FL growing?
Population estimates put Santa Rosa County at 211,115 people in 2025, up 11.7% since 2020, faster than the U.S. (+3.1%). It has 72,605 households. Median household income in Santa Rosa County is $91,922, 14% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 35.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Santa Rosa County scores 87 for clothing, shoe and laundry businesses (high), #52 of 2,210 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Santa Rosa County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Santa Rosa County
Screening a site or an acquisition in Santa Rosa County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Santa Rosa County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.