Food and drink · County · Virginia
Bakeries and dessert shops in New Kent County, VA
Competitor counts, household spending and official business counts for bakeries and dessert shops in New Kent County, VA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 94 out of 100: Very high
Ranked #3 of 1,889 scored counties
#1 of 79 scored counties in Virginia
- Listings
- 5
- 1 chain location (20%)
- Official establishments
- 3
- All snack bars and retail bakeries
- Household spending a year
- $44.6M
- On food away from home · $4,816 a household
- Spending per listing
- $8.9M
- 2.2 times the U.S.
- Listings per 10k households
- 5.4
- 45% below the U.S.
- Population, 2025
- 28,022
- +21.2% since 2020
See the bakeries and dessert shops around any address in New Kent County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of New Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for bakeries and dessert shops in New Kent County is 94 (very high), #3 of 1,889 scored counties and #1 of 79 scored counties in Virginia. That puts it in the top 10% of counties for bakeries and dessert shops.
Map listings as of September 2026 show 5 bakeries and dessert shops in New Kent County. One of them (20%) is a chain location, against 35% across the U.S. Per 10,000 households, that is 5.4, 45% below the U.S. rate of 9.8.
At $4,816 per household (18% above the U.S. average), households in New Kent County spend about $44.6M a year on food away from home. That works out to $8.9M per shop, 2.2 times the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.
The official count of businesses with payroll classed as snack bars and retail bakeries in New Kent County was 3 in 2023. That is one for every 3,088 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Since fiscal 2022, 1 SBA-backed loan worth $200K has gone to businesses classed as snack bars and retail bakeries in New Kent County. Between 2020 and 2025, the population of New Kent County grew 21.2%, faster than the U.S. (+3.1%).
How New Kent County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | New Kent County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.4 | 8.5 | 9.8 |
| Spending per listing | $8.9M | $5.2M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 3,088 | 2,020 | 1,369 |
| Official establishment growth, 2019–2023 | n/a | +21.9% | +24.6% |
| Population growth, 2020–2025 | +21.2% | +2.8% | +3.1% |
| Spending per household on food away from home | $4,816 | $4,372 | $4,070 |
| Median household income | $123,314 | $93,170 | $80,734 |
| Groundwork market score | 94 | 80 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3All snack bars and retail bakeries
- Employees, 2023
- 28
- Annual payroll, 2023
- $362K
- One-person businesses, 2023
- 0All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 51 chain location
- Listings at the U.S. rate for this spending
- 11The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $200K
SBA-backed loans to businesses classed as snack bars and retail bakeries in New Kent County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in New Kent County
- Population, 2025 estimate
- 28,022+21.2% since 2020
- Households
- 9,263
- Median age
- 42.9
- Homes lived in by their owners
- 93%
- Vehicles per household
- 2.6
- Land area
- 210 sq. mi.
- People per square mile
- 120
- Median household income
- $123,314+40.3% vs. 2015–2019, before inflation
- Average household income
- $139,439
- Median home value
- $393,600
- Jobs located here
- 5,543
- Daytime population
- 19,201Residents who don’t work, plus everyone whose job is here
Looking at a specific site in New Kent County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of New Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for bakeries and dessert shops, numbered among those based in Virginia, with New Kent County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1New Kent County, VA | 94 | 5 | 5.4 | $8.9M | +21.2% | #3 of 1,889 |
| 2Stafford County, VA | 94 | 34 | 6.5 | $8.2M | +8.3% | #4 of 1,889 |
| 3Orange County, VA | 91 | 9 | 6.1 | $7.1M | +10.1% | #12 of 1,889 |
| 4Isle of Wight County, VA | 90 | 9 | 5.7 | $7.4M | +6.7% | #14 of 1,889 |
| 5Chesterfield County, VA | 90 | 90 | 6.4 | $7M | +8.7% | #16 of 1,889 |
| 6Louisa County, VA | 89 | 9 | 5.8 | $7M | +13.6% | #23 of 1,889 |
| 7Spotsylvania County, VA | 89 | 37 | 7.1 | $6.7M | +10.5% | #24 of 1,889 |
| 8Suffolk city, VA | 88 | 26 | 6.9 | $6.1M | +10.4% | #28 of 1,889 |
| 9Fluvanna County, VA | 87 | 5 | 4.8 | $8.9M | +6.2% | #29 of 1,889 |
| 10Frederick County, VA | 86 | 28 | 7.9 | $5.6M | +8.8% | #40 of 1,889 |
Other business types in New Kent County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes92
- Sit-down restaurants80
- Fast food and sandwich shops95
- Pizza98
- Coffee shops and cafes94
- Bakeries and dessert shops94
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in New Kent County, VA?
There are 5 bakeries and dessert shops on map listings in New Kent County as of September 2026. One of them (20%) is a chain location. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 3 businesses with payroll classed as snack bars and retail bakeries in 2023. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops.
How much do households in New Kent County, VA spend on food away from home?
About $44.6M a year, or $4,816 per household. That is 18% above the U.S. average (an index of 118, where 100 is the U.S. average). Spread across the 5 bakeries and dessert shops on map listings, it comes to $8.9M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 9,263 households in New Kent County and national spending patterns by income.
How does New Kent County, VA compare with the U.S. for bakeries and dessert shops?
New Kent County has 5.4 bakeries and dessert shops per 10,000 households, 45% below the U.S. rate of 9.8. Spending per shop is $8.9M, 2.2 times the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, New Kent County would have about 11, against 5 on map listings. There is one business with payroll in the industry for every 3,088 households, against one for every 1,369 across the U.S.
How fast is New Kent County, VA growing?
Population estimates put New Kent County at 28,022 people in 2025, up 21.2% since 2020, faster than the U.S. (+3.1%). It has 9,263 households. Median household income in New Kent County is $123,314, 53% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. New Kent County scores 94 for bakeries and dessert shops (very high), #3 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in New Kent County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in New Kent County
Screening a site or an acquisition in New Kent County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of New Kent County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.