Groundwork

Clothing and laundry · County · Virginia

Clothing, shoe and laundry businesses in New Kent County, VA

How New Kent County, VA compares with other counties and the U.S. for clothing, shoe and laundry businesses: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 4.

Listings
4
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$21.6M
On clothing, shoes and related services · $2,330 a household
Spending per listing
$5.4M
6.1 times the U.S.
Listings per 10k households
4.3
82% below the U.S.
Population, 2025
28,022
+21.2% since 2020

See the clothing, shoe and laundry businesses around any address in New Kent County

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of New Kent County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 4 clothing, shoe and laundry businesses in New Kent County. That comes to 4.3 for every 10,000 households, 82% below the U.S. rate of 23.3.

Households in New Kent County spend about $21.6M a year on clothing, shoes and related services, or $2,330 per household, 13% above the U.S. average. That is about $5.4M of household spending for each business on map listings, 6.1 times the U.S. figure of $880K.

There is no official count of businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in New Kent County: counts under 3 aren’t published. Official counts list 23 one-person businesses without payroll.

Population estimates show New Kent County grew 21.2% from 2020 to 2025, faster than the U.S. (+3.1%). With 4 clothing, shoe and laundry businesses on map listings, New Kent County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How New Kent County compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in New Kent County, VA compared with Virginia and the U.S.
MeasureNew Kent CountyVirginiaU.S.
Listings per 10k households4.319.423.3
Spending per listing$5.4M$1.1M$880K
Households per official establishmentn/a1,0451,008
Official establishment growth, 2019–2023n/a−14.1%−12.0%
Population growth, 2020–2025+21.2%+2.8%+3.1%
Spending per household on clothing, shoes and related services$2,330$2,176$2,055
Median household income$123,314$93,170$80,734
Groundwork market scoreNot scored68

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
23Businesses with no payroll
Map listings, September 2026
40 chain locations
Listings at the U.S. rate for this spending
25The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in New Kent County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in New Kent County

Population, 2025 estimate
28,022+21.2% since 2020
Households
9,263
Median age
42.9
Homes lived in by their owners
93%
Vehicles per household
2.6
Land area
210 sq. mi.
People per square mile
120
Median household income
$123,314+40.3% vs. 2015–2019, before inflation
Average household income
$139,439
Median home value
$393,600
Jobs located here
5,543
Daytime population
19,201Residents who don’t work, plus everyone whose job is here

Looking at a specific site in New Kent County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of New Kent County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for clothing, shoe and laundry businesses, numbered among those based in Virginia, with New Kent County marked.

Top counties in Virginia

Counties in Virginia ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Frederick County, VA96174.8$4.5M+8.8%#2 of 2,210
2King George County, VA9676.9$3.4M+10.5%#3 of 2,210
3Caroline County, VA9354.2$4.8M+11.3%#8 of 2,210
4Orange County, VA93128.1$2.6M+10.1%#10 of 2,210
5Rockingham County, VA90216.4$3M+6.6%#17 of 2,210
6Clarke County, VA90610.2$2.3M+5.4%#19 of 2,210
7Stafford County, VA89397.5$3.5M+8.3%#22 of 2,210
8Greene County, VA88810.0$2.1M+6.6%#34 of 2,210
9Isle of Wight County, VA881811.4$1.8M+6.7%#39 of 2,210
10Fauquier County, VA873011.2$2.3M+4.8%#48 of 2,210
New Kent County, VANot scored44.3$5.4M+21.2%

Other business types in New Kent County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in New Kent County, VA?

There are 4 clothing, shoe and laundry businesses on map listings in New Kent County as of September 2026. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. No official count is published for clothing and shoe stores, laundromats and dry cleaners in New Kent County: counts under 3 are left out. Official counts also show 23 one-person businesses without payroll.

How much do households in New Kent County, VA spend on clothing, shoes and related services?

About $21.6M a year, or $2,330 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 4 clothing, shoe and laundry businesses on map listings, it comes to $5.4M per business. It is estimated from the incomes of the 9,263 households in New Kent County and national spending patterns by income.

How does New Kent County, VA compare with the U.S. for clothing, shoe and laundry businesses?

New Kent County has 4.3 clothing, shoe and laundry businesses per 10,000 households, 82% below the U.S. rate of 23.3. Spending per business is $5.4M, 6.1 times the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, New Kent County would have about 25, against 4 on map listings.

How fast is New Kent County, VA growing?

Population estimates put New Kent County at 28,022 people in 2025, up 21.2% since 2020, faster than the U.S. (+3.1%). It has 9,263 households. Median household income in New Kent County is $123,314, 53% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. New Kent County has no market score for clothing, shoe and laundry businesses: the score needs at least 5 on map listings, and it has 4.

How can I see the market around a specific site?

Run a Groundwork site report on an address in New Kent County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in New Kent County

Screening a site or an acquisition in New Kent County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of New Kent County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.