County profile · Virginia
Powhatan County, VA market data
How Powhatan County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 32,591
- +7.0% since 2020
- Households
- 11,325
- Median household income
- $110,537
- +24.1% vs. 2015–2019, before inflation
- Median home value
- $416,000
- Jobs located here
- 7,943
- Highest market score
- 95
- Grocery and convenience stores, #11 of 2,402 scored counties
A site report maps the competitors on map listings around any address in Powhatan County by name and distance, and the households and spending within reach. Or open the report at the center of Powhatan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Powhatan County has an estimated 32,591 people and 11,325 households. Population estimates show Powhatan County grew 7.0% from 2020 to 2025, faster than the U.S. (+3.1%). Median household income in Powhatan County is $110,537, 37% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.1%, before inflation.
Relative to the U.S., household spending in Powhatan County runs highest on vehicle insurance (an index of 185, where 100 is the U.S. average) and lowest on medical and dental services (103, still above the U.S.).
Of the business types scored in Powhatan County, grocery and convenience stores (95), fast food and sandwich shops (94) and pizza places (93) have the highest Groundwork market scores. For grocery and convenience stores, that ranks #11 of 2,402 scored counties.
Powhatan County is part of the Richmond metro area. Against the U.S., map listings per household run highest for landscaping and lawn care companies (2.9 times the U.S. rate) and lowest for sit-down restaurants (55% below the U.S. rate).
All 56 business types in Powhatan County
Highest Groundwork market score first. Each score compares Powhatan County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Grocery and convenience stores | 95 | #11 of 2,402 | 13 | 11.5 | $6M | 176 | 3 |
| Fast food and sandwich shops | 94 | #5 of 2,222 | 8 | 7.1 | $6.6M | 216 | 11 |
| Pizza | 93 | #2 of 2,090 | 7 | 6.2 | $7.5M | 148 | 11 |
| Restaurants and cafes | 92 | #11 of 2,405 | 59 | 52.1 | $895K | 241 | 31 |
| Coffee shops and cafes | 91 | #19 of 2,063 | 8 | 7.1 | $6.6M | 178 | 3 |
| Convenience stores | 91 | #29 of 2,261 | 7 | 6.2 | $11.1M | 140 | Under 3 |
| Insurance agencies | 91 | #47 of 2,272 | 13 | 11.5 | $3.1M | 251 | 7 |
| Gyms | 90 | #11 of 1,792 | 5 | 4.4 | $2.3M | 180 | Under 3 |
| Spas and skin care | 87 | #18 of 1,769 | 7 | 6.2 | $1.8M | 201 | Under 3 |
| Sit-down restaurants | 87 | #47 of 2,405 | 31 | 27.4 | $1.7M | 257 | 17 |
| Doctors, dentists and clinics | 83 | #68 of 2,394 | 45 | 39.7 | $334K | 219 | 12 |
| Nail salons | 82 | #32 of 1,328 | 5 | 4.4 | $2.5M | 147 | Under 3 |
| Gas stations | 82 | #116 of 2,358 | 15 | 13.2 | $3.2M | 135 | 13 |
| Hair salons | 76 | #132 of 2,339 | 17 | 15.0 | $724K | 168 | 7 |
| Salons, barbers and spas | 76 | #139 of 2,385 | 31 | 27.4 | $397K | 187 | 10 |
| Roofing and gutters | 74 | #114 of 1,177 | 5 | 4.4 | $7.9M | 93 | Under 3 |
| Gyms, studios and classes | 74 | #155 of 2,088 | 11 | 9.7 | $1.1M | 161 | 7 |
| Child care and preschools | 73 | #203 of 1,611 | 7 | 6.2 | $1M | 104 | 6 |
| Pet businesses | 69 | #303 of 2,200 | 11 | 9.7 | $1.2M | 132 | 13 |
| HVAC and plumbing | 64 | #361 of 1,707 | 7 | 6.2 | $5.6M | 118 | 27 |
| Auto repair and car care | 63 | #626 of 2,401 | 51 | 45.0 | $309K | 115 | 34 |
| Martial arts and dance studios | 61 | #352 of 1,334 | 5 | 4.4 | $2.3M | 116 | 7 |
| Collision repair and body shops | 59 | #457 of 1,327 | 5 | 4.4 | $3.1M | 102 | 6 |
| Dentists and orthodontists | 59 | #634 of 1,886 | 17 | 15.0 | $884K | 90 | 5 |
| Real estate agents and brokers | 58 | #659 of 2,176 | 26 | 23.0 | Index only | 141 | 14 |
| Real estate | 58 | #673 of 2,229 | 29 | 25.6 | Index only | 159 | 28 |
| Auto repair shops | 55 | #962 of 2,378 | 35 | 30.9 | $450K | 101 | 28 |
| Veterinarians | 52 | #704 of 1,485 | 7 | 6.2 | $1.8M | 67 | 5 |
| Home repair trades | 50 | #1,045 of 2,057 | 19 | 16.8 | $2.1M | 85 | 49 |
| Lawn, cleaning and pest control | 41 | #1,239 of 1,771 | 19 | 16.8 | $1.1M | 63 | 37 |
| Electricians | 40 | #838 of 1,160 | 7 | 6.2 | $5.6M | 47 | 22 |
| Landscaping and lawn care | 38 | #1,083 of 1,493 | 16 | 14.1 | $1.3M | 43 | 28 |
| Clothing, shoes and laundry | Not scored | Not scored | 4 | 3.5 | $6.5M | 735 | Under 3 |
| Grocery stores | Not scored | Not scored | 4 | 3.5 | $19.3M | 208 | Under 3 |
| Physical therapy | Not scored | Not scored | 4 | 3.5 | $3.8M | 156 | 3 |
| Primary care and pediatrics | Not scored | Not scored | 4 | 3.5 | $3.8M | 211 | 4 |
| Bakeries and dessert shops | Not scored | Not scored | 3 | 2.6 | $17.6M | 425 | 3 |
| Car washes and detailing | Not scored | Not scored | 3 | 2.6 | $5.2M | 208 | Under 3 |
| Clothing and shoe stores | Not scored | Not scored | 3 | 2.6 | $8.6M | 679 | Under 3 |
| Pet grooming and boarding | Not scored | Not scored | 3 | 2.6 | $4.3M | 167 | 8 |
| Barbershops | Not scored | Not scored | 2 | 1.8 | $6.2M | Too few | Under 3 |
| House cleaning | Not scored | Not scored | 2 | 1.8 | $10M | Too few | 9 |
| Tire shops | Not scored | Not scored | 2 | 1.8 | $7.9M | Too few | Under 3 |
| Chiropractors | Not scored | Not scored | 1 | 0.9 | $15M | Too few | Under 3 |
| Funeral homes | Not scored | Not scored | 1 | 0.9 | $1.7M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.9 | $15.7M | Too few | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 1 | 0.9 | $15M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 1 | 0.9 | $20M | Too few | Under 3 |
| Pet stores | Not scored | Not scored | 1 | 0.9 | $12.8M | Too few | Under 3 |
| Property management | Not scored | Not scored | 1 | 0.9 | Index only | Too few | 6 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 1 | 0.9 | $11.7M | Too few | Under 3 |
| Dry cleaners | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Laundromats | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Powhatan County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $15.7M | $1,390 | 145 |
| Gasoline and other fuels | $48.4M | $4,271 | 165 |
| Food away from home | $52.8M | $4,663 | 115 |
| Groceries | $77.4M | $6,833 | 108 |
| Personal care products and services | $12.3M | $1,086 | 108 |
| Child care and other personal services | $7.3M | $645 | 111 |
| Memberships, classes and admissions | $11.7M | $1,035 | 105 |
| Medical and dental services | $15M | $1,327 | 103 |
| Pets | $12.8M | $1,129 | 124 |
| Clothing, shoes and related services | $25.9M | $2,287 | 111 |
| Vehicle insurance | $40.9M | $3,615 | 185 |
| Home repairs, maintenance and insurance | $39.3M | $3,468 | 115 |
| Lawn care, cleaning and other household services | $20M | $1,768 | 125 |
| Rent and homeowner costs | $199.7M | $17,638 | 106 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Powhatan County
- Population, 2025 estimate
- 32,591+7.0% since 2020
- Households
- 11,325
- Median age
- 45.9
- Homes lived in by their owners
- 93%
- Vehicles per household
- 2.6
- Land area
- 260 sq. mi.
- People per square mile
- 121
- Median household income
- $110,537+24.1% vs. 2015–2019, before inflation
- Average household income
- $133,936
- Median home value
- $416,000
- Jobs located here
- 7,943
- Daytime population
- 24,172Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Powhatan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Powhatan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Virginia 8
- Goochland County, VA26,410 people
- Amelia County, VA13,462 people
- Chesterfield County, VA377,869 people
- Henrico County, VA335,744 people
- Cumberland County, VA9,818 people
- Richmond city, VA229,359 people
- Hanover County, VA112,879 people
- Nottoway County, VA15,597 people
Questions
How fast is Powhatan County, VA growing?
Population estimates put Powhatan County at 32,591 people in 2025, up 7.0% since 2020, faster than the U.S. (+3.1%). It has 11,325 households. Median household income rose 24.1% from the 2015–2019 survey, before inflation.
How much do households in Powhatan County, VA spend?
Households in Powhatan County spend about $199.7M a year on rent and homeowner costs, $77.4M on groceries and $52.8M on food away from home. Set against the U.S., households in Powhatan County spend the most on vehicle insurance (an index of 185, where 100 is the U.S. average) and the least on medical and dental services (103, still above the U.S.).
Which business types have the highest market scores in Powhatan County, VA?
The highest Groundwork market scores in Powhatan County are for grocery and convenience stores (95), fast food and sandwich shops (94) and pizza places (93). Powhatan County ranks #11 of 2,402 scored counties for grocery and convenience stores.
How does Powhatan County, VA compare with the U.S.?
The median household income in Powhatan County is $110,537 a year, 37% above the U.S. median of $80,734. The population rose 7.0% from 2020 to 2025, against +3.1% for the U.S. The median home value is $416,000, against $332,700 for the U.S. For its number of households, Powhatan County has the most map listings, relative to the U.S., for landscaping and lawn care companies (2.9 times the U.S. rate) and the fewest for sit-down restaurants (55% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 32 of the 56 business types have a score in Powhatan County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Powhatan County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Powhatan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Powhatan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.