Fitness and classes · County · Virginia
Gyms and studios in Powhatan County, VA
How Powhatan County, VA compares with other counties and the U.S. for gyms and studios: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 74 out of 100: Upper middle
Ranked #155 of 2,088 scored counties
#17 of 95 scored counties in Virginia
- Listings
- 11
- 0 chain locations (0%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $11.7M
- On memberships, classes and admissions · $1,035 a household
- Spending per listing
- $1.1M
- 61% above the U.S.
- Listings per 10k households
- 9.7
- 35% below the U.S.
- Population, 2025
- 32,591
- +7.0% since 2020
See the gyms and studios around any address in Powhatan County
The site report maps the gyms and studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Powhatan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Powhatan County scores 74 (upper middle) on the Groundwork market score for gyms and studios, ranking #155 of 2,088 scored counties and #17 of 95 scored counties in Virginia. That puts it in the top 10% of counties for gyms and studios.
As of September 2026, map listings count 11 gyms and studios in Powhatan County. None of them are chain locations, against 20% across the U.S. That is 9.7 per 10,000 households, 35% below the U.S. rate of 14.9.
Household spending on memberships, classes and admissions in Powhatan County comes to about $11.7M a year: $1,035 per household, 5% above the U.S. average. That works out to $1.1M per location, 61% above the U.S. figure of $662K.
Official counts show 7 businesses with payroll classed as fitness centers and recreation instruction in Powhatan County in 2023. That is one for every 1,618 households, against one for every 1,641 across the U.S. Population estimates put the population change in Powhatan County from 2020 to 2025 at +7.0%, faster than the U.S. (+3.1%).
How Powhatan County compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the gyms and studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Powhatan County | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 9.7 | 14.2 | 14.9 |
| Spending per listing | $1.1M | $674K | $662K |
| Households per official establishment | 1,618 | 1,478 | 1,641 |
| Official establishment growth, 2019–2023 | n/a | +6.7% | +8.2% |
| Population growth, 2020–2025 | +7.0% | +2.8% | +3.1% |
| Spending per household on memberships, classes and admissions | $1,035 | $960 | $983 |
| Median household income | $110,537 | $93,170 | $80,734 |
| Groundwork market score | 74 | 50 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8 → 7
- Employees, 2023
- 59
- Annual payroll, 2023
- $930K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 110 chain locations
- Listings at the U.S. rate for this spending
- 18The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as fitness centers and recreation instruction in Powhatan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Powhatan County
- Population, 2025 estimate
- 32,591+7.0% since 2020
- Households
- 11,325
- Median age
- 45.9
- Homes lived in by their owners
- 93%
- Vehicles per household
- 2.6
- Land area
- 260 sq. mi.
- People per square mile
- 121
- Median household income
- $110,537+24.1% vs. 2015–2019, before inflation
- Average household income
- $133,936
- Median home value
- $416,000
- Jobs located here
- 7,943
- Daytime population
- 24,172Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Powhatan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gyms and studios on map listings by name and distance.
Or open the report at the center of Powhatan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGyms, studios and classes across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for gyms and studios, numbered among those based in Virginia, with Powhatan County marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Greene County, VA | 87 | 5 | 6.2 | $1.4M | +6.6% | #20 of 2,088 |
| 2Louisa County, VA | 86 | 6 | 3.9 | $2.1M | +13.6% | #21 of 2,088 |
| 3Poquoson city, VA | 84 | 6 | 12.7 | $847K | +6.6% | #37 of 2,088 |
| 4Frederick County, VA | 83 | 28 | 7.9 | $1.2M | +8.8% | #39 of 2,088 |
| 5Caroline County, VA | 83 | 10 | 8.3 | $972K | +11.3% | #40 of 2,088 |
| 6New Kent County, VA | 83 | 13 | 14.0 | $756K | +21.2% | #43 of 2,088 |
| 7Spotsylvania County, VA | 81 | 71 | 13.5 | $770K | +10.5% | #62 of 2,088 |
| 8Rockingham County, VA | 80 | 26 | 8.0 | $953K | +6.6% | #69 of 2,088 |
| 9Suffolk city, VA | 78 | 33 | 8.7 | $999K | +10.4% | #91 of 2,088 |
| 10King George County, VA | 78 | 15 | 14.8 | $715K | +10.5% | #99 of 2,088 |
| 17Powhatan County, VA | 74 | 11 | 9.7 | $1.1M | +7.0% | #155 of 2,088 |
Other business types in Powhatan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes74
- Gyms90
- Yoga, Pilates and fitness studios
- Martial arts and dance studios61
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gyms and studios are in Powhatan County, VA?
Powhatan County has 11 gyms and studios on map listings as of September 2026. None of them are chain locations. The listings count gyms, fitness studios, martial arts and dance studios. Official counts show 7 businesses with payroll classed as fitness centers and recreation instruction in 2023.
How much do households in Powhatan County, VA spend on memberships, classes and admissions?
About $11.7M a year, or $1,035 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 11 gyms and studios on map listings, it comes to $1.1M per location. It is estimated from the incomes of the 11,325 households in Powhatan County and national spending patterns by income.
How does Powhatan County, VA compare with the U.S. for gyms and studios?
Powhatan County has 9.7 gyms and studios per 10,000 households, 35% below the U.S. rate of 14.9. Spending per location is $1.1M, 61% above the U.S. figure of $662K. At the national ratio of gyms and studios to household spending, Powhatan County would have about 18, against 11 on map listings. There is one business with payroll in the industry for every 1,618 households, against one for every 1,641 across the U.S.
How fast is Powhatan County, VA growing?
Population estimates put Powhatan County at 32,591 people in 2025, up 7.0% since 2020, faster than the U.S. (+3.1%). It has 11,325 households. Median household income in Powhatan County is $110,537, 37% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Powhatan County scores 74 for gyms and studios (upper middle), #155 of 2,088 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Powhatan County. It maps the gyms and studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gyms and studios · All 56 business types in Powhatan County
Screening a site or an acquisition in Powhatan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Powhatan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.