County profile · Texas
Smith County, TX market data
Population, household spending and competition for 56 business types in Smith County, each scored against other counties.
- Population, 2025
- 252,549
- +7.8% since 2020
- Households
- 83,134
- Median household income
- $74,192
- +30.6% vs. 2015–2019, before inflation
- Median home value
- $240,700
- Jobs located here
- 111,630
- Highest market score
- 80
- Pet grooming and boarding, #66 of 1,461 scored counties
A site report maps the competitors on map listings around any address in Smith County by name and distance, and the households and spending within reach. Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 252,549 people live in Smith County, in 83,134 households. Population estimates show Smith County grew 7.8% from 2020 to 2025, faster than the U.S. (+3.1%). The median household income in Smith County is $74,192 a year, 8% below the U.S. median of $80,734. That rose 30.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Smith County spend the most on vehicle insurance (an index of 130, where 100 is the U.S. average) and the least on memberships, classes and admissions (75).
The highest Groundwork market scores in Smith County are for pet grooming and boarding businesses (80), funeral homes (77) and pet stores (69). Smith County ranks #66 of 1,461 scored counties for pet grooming and boarding businesses.
Smith County is part of the Tyler metro area. For its number of households, Smith County has the most map listings, relative to the U.S., for oil change and quick-lube shops (3.4 times the U.S. rate) and the fewest for funeral homes (10% below the U.S. rate).
All 56 business types in Smith County
Highest Groundwork market score first. Each score compares Smith County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Pet grooming and boarding | 80 | #66 of 1,461 | 28 | 3.4 | $2.7M | 105 | 12 |
| Funeral homes | 77 | #112 of 1,472 | 16 | 1.9 | $848K | 125 | 12 |
| Pet stores | 69 | #189 of 974 | 20 | 2.4 | $3.7M | 83 | 4 |
| Convenience stores | 68 | #497 of 2,261 | 75 | 9.0 | $6.7M | 85 | 22 |
| Grocery and convenience stores | 66 | #571 of 2,402 | 171 | 20.6 | $2.9M | 87 | 52 |
| Grocery stores | 64 | #582 of 2,070 | 62 | 7.5 | $8.1M | 87 | 30 |
| Pet businesses | 59 | #700 of 2,200 | 105 | 12.6 | $713K | 81 | 53 |
| Home inspectors | 56 | #155 of 415 | 7 | 0.8 | Index only | 69 | 4 |
| Child care and preschools | 56 | #671 of 1,611 | 51 | 6.1 | $744K | 74 | 47 |
| Laundromats | 55 | #330 of 785 | 16 | 1.9 | $9.8M | 78 | 5 |
| Pizza | 55 | #827 of 2,090 | 63 | 7.6 | $5M | 98 | 231 |
| Nail salons | 53 | #607 of 1,328 | 75 | 9.0 | $996K | 60 | 5 |
| Landscaping and lawn care | 53 | #645 of 1,493 | 61 | 7.3 | $2M | 69 | 101 |
| House cleaning | 51 | #408 of 847 | 28 | 3.4 | $4.4M | 69 | 45 |
| Optometrists and eye care | 51 | #665 of 1,302 | 49 | 5.9 | $1.9M | 60 | 9 |
| Electricians | 50 | #595 of 1,160 | 30 | 3.6 | $8M | 67 | 63 |
| Mortgage brokers and lenders | 48 | #483 of 887 | 38 | 4.6 | Index only | 85 | 15 |
| Sit-down restaurants | 48 | #1,291 of 2,405 | 554 | 66.6 | $567K | 85 | 151 |
| Gas stations | 46 | #1,381 of 2,358 | 209 | 25.1 | $1.2M | 50 | 104 |
| Veterinarians | 45 | #879 of 1,485 | 46 | 5.5 | $1.6M | 60 | 37 |
| HVAC and plumbing | 45 | #1,037 of 1,707 | 74 | 8.9 | $3.2M | 68 | 95 |
| Coffee shops and cafes | 44 | #1,252 of 2,063 | 99 | 11.9 | $3.2M | 86 | 80 |
| Yoga, Pilates and fitness studios | 43 | #520 of 777 | 22 | 2.6 | $2.8M | 68 | 26 |
| Property management | 42 | #593 of 910 | 30 | 3.6 | Index only | 76 | 56 |
| Physical therapy | 42 | #936 of 1,422 | 59 | 7.1 | $1.6M | 65 | 31 |
| Primary care and pediatrics | 42 | #1,094 of 1,656 | 65 | 7.8 | $1.4M | 80 | 156 |
| Lawn, cleaning and pest control | 42 | #1,189 of 1,771 | 125 | 15.0 | $985K | 59 | 165 |
| Restaurants and cafes | 41 | #1,589 of 2,405 | 991 | 119.2 | $317K | 86 | 468 |
| Hair salons | 41 | #1,620 of 2,339 | 253 | 30.4 | $295K | 69 | 46 |
| Real estate agents and brokers | 40 | #1,618 of 2,176 | 314 | 37.8 | Index only | 74 | 95 |
| Barbershops | 39 | #950 of 1,356 | 58 | 7.0 | $1.3M | 68 | 8 |
| Insurance agencies | 39 | #1,517 of 2,272 | 257 | 30.9 | $822K | 66 | 127 |
| Martial arts and dance studios | 38 | #991 of 1,334 | 50 | 6.0 | $1.2M | 60 | 24 |
| Chiropractors | 38 | #1,079 of 1,490 | 60 | 7.2 | $1.5M | 65 | 34 |
| Gyms | 38 | #1,313 of 1,792 | 97 | 11.7 | $629K | 48 | 26 |
| Bakeries and dessert shops | 38 | #1,377 of 1,889 | 106 | 12.8 | $3M | 72 | 89 |
| Home repair trades | 38 | #1,597 of 2,057 | 194 | 23.3 | $1.2M | 51 | 198 |
| Clothing and shoe stores | 37 | #1,521 of 2,087 | 208 | 25.0 | $755K | 59 | 93 |
| Fast food and sandwich shops | 37 | #1,625 of 2,222 | 165 | 19.8 | $1.9M | 62 | 231 |
| Real estate | 37 | #1,812 of 2,229 | 389 | 46.8 | Index only | 75 | 238 |
| Pest control | 36 | #547 of 699 | 36 | 4.3 | $3.4M | 33 | 19 |
| Car washes and detailing | 36 | #1,091 of 1,451 | 55 | 6.6 | $1.4M | 56 | 17 |
| Gyms, studios and classes | 35 | #1,663 of 2,088 | 169 | 20.3 | $361K | 55 | 50 |
| Clothing, shoes and laundry | 35 | #1,717 of 2,210 | 290 | 34.9 | $541K | 61 | 116 |
| Salons, barbers and spas | 35 | #1,975 of 2,385 | 529 | 63.6 | $141K | 66 | 94 |
| Collision repair and body shops | 34 | #1,028 of 1,327 | 44 | 5.3 | $1.8M | 57 | 32 |
| Auto repair shops | 32 | #1,968 of 2,378 | 309 | 37.2 | $251K | 56 | 113 |
| Roofing and gutters | 31 | #987 of 1,177 | 90 | 10.8 | $2.7M | 32 | 40 |
| Tire shops | 31 | #1,238 of 1,530 | 66 | 7.9 | $1.2M | 47 | 27 |
| Spas and skin care | 31 | #1,511 of 1,769 | 130 | 15.6 | $575K | 66 | 32 |
| Dentists and orthodontists | 31 | #1,629 of 1,886 | 129 | 15.5 | $719K | 73 | 90 |
| Doctors, dentists and clinics | 30 | #2,107 of 2,394 | 1,036 | 124.6 | $89K | 59 | 328 |
| Auto repair and car care | 29 | #2,075 of 2,401 | 524 | 63.0 | $148K | 55 | 173 |
| Dry cleaners | 28 | #454 of 507 | 17 | 2.0 | $9.2M | 59 | 18 |
| Oil change and quick lube | 26 | #428 of 479 | 20 | 2.4 | $3.9M | 28 | 15 |
| Urgent care and walk-in clinics | Not scored | Not scored | 3 | 0.4 | $30.9M | 126 | 8 |
Household spending in Smith County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $77.5M | $932 | 97 |
| Gasoline and other fuels | $247.5M | $2,977 | 115 |
| Food away from home | $314.3M | $3,780 | 93 |
| Groceries | $502M | $6,039 | 96 |
| Personal care products and services | $74.7M | $899 | 89 |
| Child care and other personal services | $37.9M | $456 | 79 |
| Memberships, classes and admissions | $61M | $734 | 75 |
| Medical and dental services | $92.7M | $1,115 | 87 |
| Pets | $74.8M | $900 | 99 |
| Clothing, shoes and related services | $156.9M | $1,888 | 92 |
| Vehicle insurance | $211.4M | $2,543 | 130 |
| Home repairs, maintenance and insurance | $240.1M | $2,888 | 96 |
| Lawn care, cleaning and other household services | $123.2M | $1,481 | 105 |
| Rent and homeowner costs | $1.3B | $15,154 | 91 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Smith County
- Population, 2025 estimate
- 252,549+7.8% since 2020
- Households
- 83,134
- Median age
- 38.3
- Homes lived in by their owners
- 69%
- Vehicles per household
- 1.9
- Land area
- 922 sq. mi.
- People per square mile
- 262
- Median household income
- $74,192+30.6% vs. 2015–2019, before inflation
- Average household income
- $97,956
- Median home value
- $240,700
- Jobs located here
- 111,630
- Daytime population
- 252,433Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Smith County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.
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Questions
How fast is Smith County, TX growing?
Population estimates put Smith County at 252,549 people in 2025, up 7.8% since 2020, faster than the U.S. (+3.1%). It has 83,134 households. Against the 2015–2019 survey, median household income rose 30.6%, before inflation.
How much do households in Smith County, TX spend?
Households in Smith County spend about $1.3B a year on rent and homeowner costs, $502M on groceries and $314.3M on food away from home. Relative to the U.S., household spending in Smith County runs highest on vehicle insurance (an index of 130, where 100 is the U.S. average) and lowest on memberships, classes and admissions (75).
Which business types have the highest market scores in Smith County, TX?
Of the business types scored in Smith County, pet grooming and boarding businesses (80), funeral homes (77) and pet stores (69) have the highest Groundwork market scores. For pet grooming and boarding businesses, that ranks #66 of 1,461 scored counties.
How does Smith County, TX compare with the U.S.?
Median household income in Smith County is $74,192, 8% below the U.S. median of $80,734. The population rose 7.8% from 2020 to 2025, against +3.1% for the U.S. The median home value is $240,700, against $332,700 for the U.S. Against the U.S., map listings per household run highest for oil change and quick-lube shops (3.4 times the U.S. rate) and lowest for funeral homes (10% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 55 of the 56 business types have a score in Smith County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Smith County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Smith County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.