Groundwork

Beauty and personal care · County · Texas

Barbershops in Smith County, TX

The barbershops in Smith County, TX, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 39 out of 100: Lower middle

Ranked #950 of 1,356 scored counties
#55 of 109 scored counties in Texas

Listings
58
9 chain locations (16%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$74.7M
On personal care products and services · $899 a household
Spending per listing
$1.3M
32% below the U.S.
Listings per 10k households
7.0
32% above the U.S.
Population, 2025
252,549
+7.8% since 2020

See the barbershops around any address in Smith County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Smith County comes to about $74.7M a year: $899 per household, 11% below the U.S. average. That works out to $1.3M per shop, 32% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

Smith County has 58 barbershops on map listings as of September 2026. 9 of them (16%) are chain locations, against 12% across the U.S. That comes to 7.0 for every 10,000 households, 32% above the U.S. rate of 5.3.

In 2023, official counts showed 8 businesses with payroll in Smith County classed as barber shops. That is one for every 10,392 households, against one for every 16,589 across the U.S. Another 120 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $28K has gone to businesses classed as barber shops in Smith County.

Population estimates show Smith County grew 7.8% from 2020 to 2025, faster than the U.S. (+3.1%). Smith County scores 39 (lower middle) on the Groundwork market score for barbershops, ranking #950 of 1,356 scored counties and #55 of 109 scored counties in Texas.

How Smith County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Smith County, TX compared with Texas and the U.S.
MeasureSmith CountyTexasU.S.
Listings per 10k households7.06.95.3
Spending per listing$1.3M$1.4M$1.9M
Households per official establishment10,39218,17016,589
Official establishment growth, 2019–2023n/a+65.8%+28.5%
Population growth, 2020–2025+7.8%+8.5%+3.1%
Spending per household on personal care products and services$899$937$1,005
Median household income$74,192$78,476$80,734
Groundwork market score3934

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 8
Employees, 2023
13
Annual payroll, 2023
$369K
One-person businesses, 2023
120Businesses with no payroll
Map listings, September 2026
589 chain locations
Listings at the U.S. rate for this spending
40The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$28K

SBA-backed loans to businesses classed as barber shops in Smith County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Smith County

Population, 2025 estimate
252,549+7.8% since 2020
Households
83,134
Median age
38.3
Homes lived in by their owners
69%
Vehicles per household
1.9
Land area
922 sq. mi.
People per square mile
262
Median household income
$74,192+30.6% vs. 2015–2019, before inflation
Average household income
$97,956
Median home value
$240,700
Jobs located here
111,630
Daytime population
252,433Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Smith County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for barbershops, numbered among those based in Texas, with Smith County marked.

Top counties in Texas

Counties in Texas ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Medina County, TX7852.8$3.2M+11.4%#92 of 1,356
2Burnet County, TX7873.3$2.8M+15.2%#94 of 1,356
3Waller County, TX7773.8$2.5M+21.9%#113 of 1,356
4Guadalupe County, TX77264.0$2.5M+15.8%#114 of 1,356
5Wise County, TX7252.0$5M+21.5%#172 of 1,356
6Denton County, TX711674.6$2.4M+16.9%#209 of 1,356
7Fort Bend County, TX711585.4$2.1M+17.4%#213 of 1,356
8Johnson County, TX70304.6$2.1M+20.5%#245 of 1,356
9Montgomery County, TX691224.9$2.1M+24.9%#268 of 1,356
10Williamson County, TX691325.2$2.1M+22.3%#269 of 1,356
55Smith County, TX39587.0$1.3M+7.8%#950 of 1,356

Other business types in Smith County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Smith County, TX?

Map listings as of September 2026 show 58 barbershops in Smith County. 9 of them (16%) are chain locations. The listings count barbershops. Official counts show 8 businesses with payroll classed as barber shops in 2023. Official counts list 120 one-person businesses without payroll.

How much do households in Smith County, TX spend on personal care products and services?

About $74.7M a year, or $899 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 58 barbershops on map listings, it comes to $1.3M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 83,134 households in Smith County and national spending patterns by income.

How does Smith County, TX compare with the U.S. for barbershops?

Smith County has 7.0 barbershops per 10,000 households, 32% above the U.S. rate of 5.3. Spending per shop is $1.3M, 32% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Smith County would have about 40, against 58 on map listings. There is one business with payroll in the industry for every 10,392 households, against one for every 16,589 across the U.S.

How fast is Smith County, TX growing?

Population estimates put Smith County at 252,549 people in 2025, up 7.8% since 2020, faster than the U.S. (+3.1%). It has 83,134 households. The median household income in Smith County is $74,192 a year, 8% below the U.S. median of $80,734. That rose 30.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Smith County scores 39 for barbershops (lower middle), #950 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Smith County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Smith County

Screening a site or an acquisition in Smith County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Smith County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.