Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Denton County, TX

How Denton County, TX compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 56 out of 100: Upper middle

Ranked #864 of 2,385 scored counties
#51 of 162 scored counties in Texas

Listings
1,773
313 chain locations (18%)
Official establishments
450
+58.5% since 2019
Household spending a year
$403.2M
On personal care products and services · $1,119 a household
Spending per listing
$227K
7% above the U.S.
Listings per 10k households
49.2
4% above the U.S.
Population, 2025
1,069,346
+16.9% since 2020

See the salons, barbers and spas around any address in Denton County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Denton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 1,773 salons, barbers and spas in Denton County. Chain locations make up 18% of them, against 15% across the U.S. That is 49.2 per 10,000 households, 4% above the U.S. rate of 47.2.

At $1,119 per household (11% above the U.S. average), households in Denton County spend about $403.2M a year on personal care products and services. Spread across 1,773 salons, barbers and spas, that is $227K per business, 7% above the U.S. figure of $213K.

In 2023, official counts showed 450 businesses with payroll in Denton County classed as personal care services, up 58.5% from 2019. That is one for every 801 households, against one for every 804 across the U.S. Official counts also show 5,369 one-person businesses without payroll. Since fiscal 2022, 56 SBA-backed loans worth $22.4M have gone to businesses classed as personal care services in Denton County.

Population estimates show Denton County grew 16.9% from 2020 to 2025, faster than the U.S. (+3.1%). Denton County scores 56 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #864 of 2,385 scored counties and #51 of 162 scored counties in Texas.

How Denton County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Denton County, TX compared with Texas and the U.S.
MeasureDenton CountyTexasU.S.
Listings per 10k households49.255.047.2
Spending per listing$227K$170K$213K
Households per official establishment801990804
Official establishment growth, 2019–2023+58.5%+30.1%+14.1%
Population growth, 2020–2025+16.9%+8.5%+3.1%
Spending per household on personal care products and services$1,119$937$1,005
Median household income$111,498$78,476$80,734
Groundwork market score5640

Official counts and lending

Businesses

Official establishments, 2019 to 2023
284 → 450+58.5% over the period
Employees, 2023
2,245
Annual payroll, 2023
$81.3M
One-person businesses, 2023
5,369Businesses with no payroll
Map listings, September 2026
1,773313 chain locations
Listings at the U.S. rate for this spending
1,896The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
56
Amount
$22.4M

SBA-backed loans to businesses classed as personal care services in Denton County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Denton County

Population, 2025 estimate
1,069,346+16.9% since 2020
Households
360,392
Median age
38.2
Homes lived in by their owners
65%
Vehicles per household
1.9
Land area
878 sq. mi.
People per square mile
1,115
Median household income
$111,498+28.3% vs. 2015–2019, before inflation
Average household income
$145,847
Median home value
$437,200
Jobs located here
321,359
Daytime population
759,111Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Denton County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Denton County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Denton County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385
51Denton County, TX561,77349.2$227K+16.9%#864 of 2,385

Other business types in Denton County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Denton County, TX?

Denton County has 1,773 salons, barbers and spas on map listings as of September 2026. 313 of them (18%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 450 businesses with payroll classed as personal care services in 2023, up 58.5% from 2019. Another 5,369 one-person businesses have no payroll, by official counts.

How much do households in Denton County, TX spend on personal care products and services?

About $403.2M a year, or $1,119 per household. That is 11% above the U.S. average (an index of 111, where 100 is the U.S. average). Spread across the 1,773 salons, barbers and spas on map listings, it comes to $227K per business. It is estimated from the incomes of the 360,392 households in Denton County and national spending patterns by income.

How does Denton County, TX compare with the U.S. for salons, barbers and spas?

Denton County has 49.2 salons, barbers and spas per 10,000 households, 4% above the U.S. rate of 47.2. Spending per business is $227K, 7% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Denton County would have about 1,896, against 1,773 on map listings. There is one business with payroll in the industry for every 801 households, against one for every 804 across the U.S. The official count rose 58.5% from 2019 to 2023, against +14.1% for the U.S.

How fast is Denton County, TX growing?

Population estimates put Denton County at 1,069,346 people in 2025, up 16.9% since 2020, faster than the U.S. (+3.1%). It has 360,392 households. Median household income in Denton County is $111,498, 38% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Denton County scores 56 for salons, barbers and spas (upper middle), #864 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Denton County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Denton County

Screening a site or an acquisition in Denton County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Denton County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.