Groundwork

Beauty and personal care · County · Texas

Salons, barbers and spas in Gaines County, TX

How Gaines County, TX compares with other counties and the U.S. for salons, barbers and spas: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 75 out of 100: High

Ranked #171 of 2,385 scored counties
#10 of 162 scored counties in Texas

Listings
17
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$6.3M
On personal care products and services · $904 a household
Spending per listing
$368K
73% above the U.S.
Listings per 10k households
24.5
48% below the U.S.
Population, 2025
23,956
+10.4% since 2020

See the salons, barbers and spas around any address in Gaines County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Gaines County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Gaines County scores 75 (high) on the Groundwork market score for salons, barbers and spas, ranking #171 of 2,385 scored counties and #10 of 162 scored counties in Texas. That puts it in the top 10% of counties for salons, barbers and spas.

As of September 2026, map listings count 17 salons, barbers and spas in Gaines County. None of them are chain locations, against 15% across the U.S. That is 24.5 per 10,000 households, 48% below the U.S. rate of 47.2.

Households in Gaines County spend about $6.3M a year on personal care products and services, or $904 per household, 10% below the U.S. average. That works out to $368K per business, 73% above the U.S. figure of $213K.

In 2023, official counts showed 4 businesses with payroll in Gaines County classed as personal care services. That is one for every 1,732 households, against one for every 804 across the U.S. Population estimates show Gaines County grew 10.4% from 2020 to 2025, faster than the U.S. (+3.1%).

How Gaines County compares

The same measures for Texas and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Gaines County, TX compared with Texas and the U.S.
MeasureGaines CountyTexasU.S.
Listings per 10k households24.555.047.2
Spending per listing$368K$170K$213K
Households per official establishment1,732990804
Official establishment growth, 2019–2023n/a+30.1%+14.1%
Population growth, 2020–2025+10.4%+8.5%+3.1%
Spending per household on personal care products and services$904$937$1,005
Median household income$74,132$78,476$80,734
Groundwork market score7540

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4
Employees, 2023
4
Annual payroll, 2023
$207K
One-person businesses, 2023
83Businesses with no payroll
Map listings, September 2026
170 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as personal care services in Gaines County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Gaines County

Population, 2025 estimate
23,956+10.4% since 2020
Households
6,929
Median age
28.7
Homes lived in by their owners
75%
Vehicles per household
2.1
Land area
1,502 sq. mi.
People per square mile
15
Median household income
$74,132+17.6% vs. 2015–2019, before inflation
Average household income
$95,123
Median home value
$200,700
Jobs located here
6,333
Daytime population
21,202Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Gaines County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Gaines County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Salons, barbers and spas across Texas

Every Texas market ranked →

The highest-scoring counties in Texas for salons, barbers and spas, numbered among those based in Texas, with Gaines County marked.

Top counties in Texas

Counties in Texas ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waller County, TX893519.1$510K+21.9%#15 of 2,385
2Blanco County, TX891121.3$456K+18.6%#16 of 2,385
3Clay County, TX81614.0$653K+5.0%#57 of 2,385
4Burleson County, TX801721.5$400K+16.2%#68 of 2,385
5Grimes County, TX792524.4$351K+16.3%#90 of 2,385
6San Jacinto County, TX7865.5$1.5M+7.1%#94 of 2,385
7Callahan County, TX77815.3$561K+5.4%#115 of 2,385
8Guadalupe County, TX7720431.2$316K+15.8%#127 of 2,385
9Upshur County, TX763824.4$339K+8.2%#150 of 2,385
10Gaines County, TX751724.5$368K+10.4%#171 of 2,385

Other business types in Gaines County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Gaines County, TX?

Gaines County has 17 salons, barbers and spas on map listings as of September 2026. None of them are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 4 businesses with payroll classed as personal care services in 2023. Official counts also show 83 one-person businesses without payroll.

How much do households in Gaines County, TX spend on personal care products and services?

About $6.3M a year, or $904 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 17 salons, barbers and spas on map listings, it comes to $368K per business. It is estimated from the incomes of the 6,929 households in Gaines County and national spending patterns by income.

How does Gaines County, TX compare with the U.S. for salons, barbers and spas?

Gaines County has 24.5 salons, barbers and spas per 10,000 households, 48% below the U.S. rate of 47.2. Spending per business is $368K, 73% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Gaines County would have about 29, against 17 on map listings. There is one business with payroll in the industry for every 1,732 households, against one for every 804 across the U.S.

How fast is Gaines County, TX growing?

Population estimates put Gaines County at 23,956 people in 2025, up 10.4% since 2020, faster than the U.S. (+3.1%). It has 6,929 households. Median household income in Gaines County is $74,132, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 17.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Gaines County scores 75 for salons, barbers and spas (high), #171 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Gaines County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Gaines County

Screening a site or an acquisition in Gaines County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Gaines County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.