County profile · Texas
Denton County, TX market data
How Denton County compares with other counties for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 1,069,346
- +16.9% since 2020
- Households
- 360,392
- Median household income
- $111,498
- +28.3% vs. 2015–2019, before inflation
- Median home value
- $437,200
- Jobs located here
- 321,359
- Highest market score
- 96
- Grocery stores, #7 of 2,070 scored counties
A site report maps the competitors on map listings around any address in Denton County by name and distance, and the households and spending within reach. Or open the report at the center of Denton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Denton County has an estimated 1,069,346 people and 360,392 households. Population estimates put the population change in Denton County from 2020 to 2025 at +16.9%, faster than the U.S. (+3.1%). Median household income in Denton County is $111,498, 38% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.3%, before inflation.
Relative to the U.S., household spending in Denton County runs highest on vehicle insurance (an index of 133, where 100 is the U.S. average) and lowest on vehicle maintenance and repairs (106, still above the U.S.).
Of the business types scored in Denton County, grocery stores (96), laundromats (94) and electricians (93) have the highest Groundwork market scores. For grocery stores, that ranks #7 of 2,070 scored counties.
Denton County is part of the Dallas-Fort Worth-Arlington metro area. Against the U.S., map listings per household run highest for dry cleaners (54% above the U.S. rate) and lowest for funeral homes (71% below the U.S. rate).
All 56 business types in Denton County
Highest Groundwork market score first. Each score compares Denton County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Grocery stores | 96 | #7 of 2,070 | 134 | 3.7 | $18.7M | 201 | 87 |
| Laundromats | 94 | #5 of 785 | 30 | 0.8 | $28.5M | 228 | 14 |
| Electricians | 93 | #2 of 1,160 | 56 | 1.6 | $23.2M | 193 | 151 |
| Grocery and convenience stores | 93 | #23 of 2,402 | 422 | 11.7 | $5.9M | 175 | 170 |
| Landscaping and lawn care | 90 | #6 of 1,493 | 153 | 4.2 | $4.3M | 147 | 232 |
| Gas stations | 90 | #27 of 2,358 | 273 | 7.6 | $4.1M | 171 | 219 |
| Convenience stores | 88 | #55 of 2,261 | 214 | 5.9 | $11.7M | 148 | 83 |
| Clothing and shoe stores | 84 | #97 of 2,087 | 358 | 9.9 | $2.4M | 188 | 152 |
| House cleaning | 83 | #28 of 847 | 76 | 2.1 | $8.7M | 136 | 185 |
| Lawn, cleaning and pest control | 83 | #36 of 1,771 | 292 | 8.1 | $2.3M | 135 | 472 |
| Pet stores | 80 | #55 of 974 | 76 | 2.1 | $5.5M | 123 | 32 |
| HVAC and plumbing | 80 | #67 of 1,707 | 279 | 7.7 | $4.7M | 98 | 234 |
| Clothing, shoes and laundry | 80 | #143 of 2,210 | 542 | 15.0 | $1.6M | 179 | 220 |
| Funeral homes | 79 | #72 of 1,472 | 20 | 0.6 | $1.9M | 284 | 9 |
| Tire shops | 79 | #116 of 1,530 | 114 | 3.2 | $3.2M | 129 | 45 |
| Child care and preschools | 77 | #134 of 1,611 | 232 | 6.4 | $1.1M | 108 | 195 |
| Auto repair and car care | 77 | #191 of 2,401 | 1,122 | 31.1 | $327K | 122 | 417 |
| Property management | 76 | #67 of 910 | 69 | 1.9 | Index only | 170 | 175 |
| Home repair trades | 76 | #94 of 2,057 | 535 | 14.8 | $2.4M | 100 | 485 |
| Auto repair shops | 76 | #199 of 2,378 | 663 | 18.4 | $553K | 124 | 286 |
| Urgent care and walk-in clinics | 75 | #23 of 325 | 15 | 0.4 | $33.1M | 135 | 29 |
| Pet grooming and boarding | 75 | #122 of 1,461 | 142 | 3.9 | $3M | 117 | 99 |
| Physical therapy | 74 | #160 of 1,422 | 173 | 4.8 | $2.9M | 119 | 119 |
| Pet businesses | 74 | #178 of 2,200 | 417 | 11.6 | $1M | 115 | 262 |
| Pest control | 73 | #68 of 699 | 63 | 1.7 | $10.5M | 102 | 55 |
| Sit-down restaurants | 73 | #306 of 2,405 | 2,028 | 56.3 | $855K | 129 | 672 |
| Veterinarians | 72 | #240 of 1,485 | 153 | 4.2 | $2.8M | 101 | 131 |
| Pizza | 72 | #251 of 2,090 | 276 | 7.7 | $6.3M | 124 | 842 |
| Barbershops | 71 | #209 of 1,356 | 167 | 4.6 | $2.4M | 128 | 28 |
| Insurance agencies | 71 | #447 of 2,272 | 538 | 14.9 | $1.7M | 139 | 334 |
| Collision repair and body shops | 70 | #219 of 1,327 | 98 | 2.7 | $3.7M | 121 | 96 |
| Gyms | 70 | #236 of 1,792 | 293 | 8.1 | $1.4M | 105 | 129 |
| Restaurants and cafes | 70 | #406 of 2,405 | 3,641 | 101.0 | $476K | 128 | 1,840 |
| Coffee shops and cafes | 68 | #353 of 2,063 | 346 | 9.6 | $5M | 135 | 320 |
| Nail salons | 67 | #225 of 1,328 | 240 | 6.7 | $1.7M | 101 | 69 |
| Car washes and detailing | 67 | #311 of 1,451 | 155 | 4.3 | $2.4M | 94 | 50 |
| Hair salons | 67 | #401 of 2,339 | 824 | 22.9 | $489K | 114 | 242 |
| Fast food and sandwich shops | 67 | #482 of 2,222 | 521 | 14.5 | $3.3M | 109 | 842 |
| Yoga, Pilates and fitness studios | 66 | #139 of 777 | 89 | 2.5 | $4.5M | 111 | 129 |
| Home inspectors | 65 | #89 of 415 | 25 | 0.7 | Index only | 99 | 32 |
| Martial arts and dance studios | 62 | #337 of 1,334 | 196 | 5.4 | $2M | 101 | 167 |
| Gyms, studios and classes | 62 | #535 of 2,088 | 578 | 16.0 | $692K | 105 | 296 |
| Oil change and quick lube | 60 | #158 of 479 | 29 | 0.8 | $12.6M | 92 | 32 |
| Roofing and gutters | 60 | #372 of 1,177 | 200 | 5.5 | $6.5M | 77 | 100 |
| Optometrists and eye care | 59 | #449 of 1,302 | 166 | 4.6 | $3M | 95 | 89 |
| Real estate agents and brokers | 59 | #613 of 2,176 | 866 | 24.0 | Index only | 138 | 500 |
| Mortgage brokers and lenders | 58 | #283 of 887 | 163 | 4.5 | Index only | 103 | 88 |
| Bakeries and dessert shops | 58 | #629 of 1,889 | 417 | 11.6 | $4.2M | 100 | 343 |
| Chiropractors | 57 | #556 of 1,490 | 262 | 7.3 | $1.9M | 79 | 125 |
| Primary care and pediatrics | 57 | #626 of 1,656 | 288 | 8.0 | $1.7M | 97 | 683 |
| Real estate | 56 | #791 of 2,229 | 1,123 | 31.2 | Index only | 134 | 878 |
| Salons, barbers and spas | 56 | #864 of 2,385 | 1,773 | 49.2 | $227K | 107 | 450 |
| Spas and skin care | 55 | #717 of 1,769 | 498 | 13.8 | $810K | 92 | 96 |
| Dry cleaners | 51 | #256 of 507 | 72 | 2.0 | $11.9M | 76 | 54 |
| Doctors, dentists and clinics | 49 | #1,249 of 2,394 | 3,074 | 85.3 | $161K | 106 | 1,518 |
| Dentists and orthodontists | 43 | #1,209 of 1,886 | 590 | 16.4 | $840K | 85 | 473 |
Household spending in Denton County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $366.8M | $1,018 | 106 |
| Gasoline and other fuels | $1.1B | $3,080 | 119 |
| Food away from home | $1.7B | $4,812 | 118 |
| Groceries | $2.5B | $6,941 | 110 |
| Personal care products and services | $403.2M | $1,119 | 111 |
| Child care and other personal services | $250M | $694 | 119 |
| Memberships, classes and admissions | $400M | $1,110 | 113 |
| Medical and dental services | $495.8M | $1,376 | 107 |
| Pets | $421.4M | $1,169 | 129 |
| Clothing, shoes and related services | $855.6M | $2,374 | 116 |
| Vehicle insurance | $939M | $2,606 | 133 |
| Home repairs, maintenance and insurance | $1.3B | $3,600 | 119 |
| Lawn care, cleaning and other household services | $659.6M | $1,830 | 129 |
| Rent and homeowner costs | $6.5B | $18,114 | 109 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Denton County
- Population, 2025 estimate
- 1,069,346+16.9% since 2020
- Households
- 360,392
- Median age
- 38.2
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.9
- Land area
- 878 sq. mi.
- People per square mile
- 1,115
- Median household income
- $111,498+28.3% vs. 2015–2019, before inflation
- Average household income
- $145,847
- Median home value
- $437,200
- Jobs located here
- 321,359
- Daytime population
- 759,111Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Denton County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Denton County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Denton County, TX growing?
Population estimates put Denton County at 1,069,346 people in 2025, up 16.9% since 2020, faster than the U.S. (+3.1%). It has 360,392 households. Median household income rose 28.3% from the 2015–2019 survey, before inflation.
How much do households in Denton County, TX spend?
Households in Denton County spend about $6.5B a year on rent and homeowner costs, $2.5B on groceries and $1.7B on food away from home. Set against the U.S., households in Denton County spend the most on vehicle insurance (an index of 133, where 100 is the U.S. average) and the least on vehicle maintenance and repairs (106, still above the U.S.).
Which business types have the highest market scores in Denton County, TX?
The highest Groundwork market scores in Denton County are for grocery stores (96), laundromats (94) and electricians (93). Denton County ranks #7 of 2,070 scored counties for grocery stores.
How does Denton County, TX compare with the U.S.?
The median household income in Denton County is $111,498 a year, 38% above the U.S. median of $80,734. The population rose 16.9% from 2020 to 2025, against +3.1% for the U.S. The median home value is $437,200, against $332,700 for the U.S. For its number of households, Denton County has the most map listings, relative to the U.S., for dry cleaners (54% above the U.S. rate) and the fewest for funeral homes (71% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Denton County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Denton County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Denton County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Denton County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.