Groundwork

Fitness and classes · County · Pennsylvania

Yoga, Pilates and fitness studios in Cumberland County, PA

The yoga, Pilates and fitness studios in Cumberland County, PA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #486 of 777 scored counties
#26 of 33 scored counties in Pennsylvania

Listings
37
6 chain locations (16%)
Official establishments
42
All fitness and recreational sports centers · +2.4% since 2019
Household spending a year
$105.1M
On memberships, classes and admissions · $987 a household
Spending per listing
$2.8M
30% below the U.S.
Listings per 10k households
3.5
46% above the U.S.
Population, 2025
277,270
+6.5% since 2020

See the yoga, Pilates and fitness studios around any address in Cumberland County

The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $987 per household (in line with the U.S. average), households in Cumberland County spend about $105.1M a year on memberships, classes and admissions. That works out to $2.8M per studio, 30% below the U.S. figure of $4.1M. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios.

There are 37 yoga, Pilates and fitness studios on map listings in Cumberland County as of September 2026. Of those, 6 are chain locations, or 16%, against 18% across the U.S. Per 10,000 households, that is 3.5, 46% above the U.S. rate of 2.4.

The official count of businesses with payroll classed as fitness and recreational sports centers in Cumberland County was 42 in 2023, up 2.4% from 2019. That is one for every 2,534 households, against one for every 3,109 across the U.S. That count covers all fitness and recreational sports centers (gyms included), not only yoga, Pilates and fitness studios. Since fiscal 2022, 9 SBA-backed loans worth $5.7M have gone to businesses classed as fitness and recreational sports centers in Cumberland County.

Population estimates put the population change in Cumberland County from 2020 to 2025 at +6.5%, faster than the U.S. (+3.1%). Cumberland County scores 45 (lower middle) on the Groundwork market score for yoga, Pilates and fitness studios, ranking #486 of 777 scored counties and #26 of 33 scored counties in Pennsylvania.

How Cumberland County compares

The same measures for Pennsylvania and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Yoga, Pilates and fitness studios in Cumberland County, PA compared with Pennsylvania and the U.S.
MeasureCumberland CountyPennsylvaniaU.S.
Listings per 10k households3.52.12.4
Spending per listing$2.8M$4.5M$4.1M
Households per official establishment (all fitness and recreational sports centers)2,5343,2223,109
Official establishment growth, 2019–2023+2.4%−1.0%+5.8%
Population growth, 2020–2025+6.5%+0.5%+3.1%
Spending per household on memberships, classes and admissions$987$926$983
Median household income$87,494$77,971$80,734
Groundwork market score4547

Official counts and lending

Businesses

Official establishments, 2019 to 2023
41 → 42All fitness and recreational sports centers · +2.4% over the period
Employees, 2023
644
Annual payroll, 2023
$17.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
376 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$5.7M

SBA-backed loans to businesses classed as fitness and recreational sports centers in Cumberland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.

Population and households in Cumberland County

Population, 2025 estimate
277,270+6.5% since 2020
Households
106,427
Median age
41.2
Homes lived in by their owners
71%
Vehicles per household
1.8
Land area
546 sq. mi.
People per square mile
492
Median household income
$87,494+22.8% vs. 2015–2019, before inflation
Average household income
$112,877
Median home value
$277,600
Jobs located here
138,979
Daytime population
287,576Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Cumberland County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.

Or open the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

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Yoga, Pilates and fitness studios across Pennsylvania

Every Pennsylvania market ranked →

The highest-scoring counties in Pennsylvania for yoga, Pilates and fitness studios, numbered among those based in Pennsylvania, with Cumberland County marked.

Top counties in Pennsylvania

Counties in Pennsylvania ranked for yoga, Pilates and fitness studios by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1York County, PA74231.3$7.3M+3.6%#49 of 777
2Franklin County, PA7171.1$7.6M+3.0%#74 of 777
3Lancaster County, PA69281.3$7.3M+1.9%#96 of 777
4Adams County, PA6982.0$4.6M+3.6%#105 of 777
5Pike County, PA6962.5$3.7M+7.2%#106 of 777
6Beaver County, PA6750.7$11.6M−1.1%#119 of 777
7Schuylkill County, PA6571.2$6M+1.5%#146 of 777
8Lebanon County, PA6450.9$9.7M+2.2%#151 of 777
9Monroe County, PA6491.5$6.2M−0.7%#157 of 777
10Dauphin County, PA64221.8$4.8M+2.3%#160 of 777
26Cumberland County, PA45373.5$2.8M+6.5%#486 of 777

Other business types in Cumberland County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many yoga, Pilates and fitness studios are in Cumberland County, PA?

As of September 2026, map listings count 37 yoga, Pilates and fitness studios in Cumberland County. 6 of them (16%) are chain locations. The listings count yoga, Pilates, barre and boot-camp studios. Official counts show 42 businesses with payroll classed as fitness and recreational sports centers in 2023, up 2.4% from 2019. The official count takes in all fitness and recreational sports centers, not only yoga, Pilates and fitness studios: gyms are counted too.

How much do households in Cumberland County, PA spend on memberships, classes and admissions?

About $105.1M a year, or $987 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 37 yoga, Pilates and fitness studios on map listings, it comes to $2.8M per studio. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade. It is estimated from the incomes of the 106,427 households in Cumberland County and national spending patterns by income.

How does Cumberland County, PA compare with the U.S. for yoga, Pilates and fitness studios?

Cumberland County has 3.5 yoga, Pilates and fitness studios per 10,000 households, 46% above the U.S. rate of 2.4. Spending per studio is $2.8M, 30% below the U.S. figure of $4.1M. At the U.S. ratio of yoga, Pilates and fitness studios to household spending, Cumberland County would have about 26, against 37 on map listings. There is one business with payroll in the industry for every 2,534 households, against one for every 3,109 across the U.S. The official count rose 2.4% from 2019 to 2023, against +5.8% for the U.S.

How fast is Cumberland County, PA growing?

Population estimates put Cumberland County at 277,270 people in 2025, up 6.5% since 2020, faster than the U.S. (+3.1%). It has 106,427 households. The median household income in Cumberland County is $87,494 a year, 8% above the U.S. median of $80,734. That rose 22.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Cumberland County scores 45 for yoga, Pilates and fitness studios (lower middle), #486 of 777 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Cumberland County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Cumberland County

Screening a site or an acquisition in Cumberland County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Cumberland County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.