Groundwork

Beauty and personal care · County · New York

Salons, barbers and spas in Ulster County, NY

Competitor counts, household spending and official business counts for salons, barbers and spas in Ulster County, NY, set against other counties and the U.S.

Groundwork market score · out of 100

Score 60 out of 100: Upper middle

Ranked #642 of 2,385 scored counties
#22 of 61 scored counties in New York

Listings
253
26 chain locations (10%)
Official establishments
75
+4.2% since 2019
Household spending a year
$78.1M
On personal care products and services · $1,052 a household
Spending per listing
$309K
45% above the U.S.
Listings per 10k households
34.1
28% below the U.S.
Population, 2025
183,330
+1.1% since 2020

See the salons, barbers and spas around any address in Ulster County

The site report maps the salons, barbers and spas on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ulster County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 253 salons, barbers and spas in Ulster County. Chain locations make up 10% of them, against 15% across the U.S. Per 10,000 households, that is 34.1, 28% below the U.S. rate of 47.2.

Household spending on personal care products and services in Ulster County comes to about $78.1M a year: $1,052 per household, 5% above the U.S. average. That works out to $309K per business, 45% above the U.S. figure of $213K.

In 2023, official counts showed 75 businesses with payroll in Ulster County classed as personal care services, up 4.2% from 2019. That is one for every 990 households, against one for every 804 across the U.S. Official counts list 488 one-person businesses without payroll. Since fiscal 2022, 4 SBA-backed loans worth $362K have gone to businesses classed as personal care services in Ulster County.

Population estimates put the population change in Ulster County from 2020 to 2025 at +1.1%, slower than the U.S. (+3.1%). Ulster County scores 60 (upper middle) on the Groundwork market score for salons, barbers and spas, ranking #642 of 2,385 scored counties and #22 of 61 scored counties in New York.

How Ulster County compares

The same measures for New York and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the salons, barbers and spas counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Salons, barbers and spas in Ulster County, NY compared with New York and the U.S.
MeasureUlster CountyNew YorkU.S.
Listings per 10k households34.146.847.2
Spending per listing$309K$228K$213K
Households per official establishment990506804
Official establishment growth, 2019–2023+4.2%+0.4%+14.1%
Population growth, 2020–2025+1.1%−0.6%+3.1%
Spending per household on personal care products and services$1,052$1,070$1,005
Median household income$86,271$85,974$80,734
Groundwork market score6031

Official counts and lending

Businesses

Official establishments, 2019 to 2023
72 → 75+4.2% over the period
Employees, 2023
363
Annual payroll, 2023
$8.3M
One-person businesses, 2023
488Businesses with no payroll
Map listings, September 2026
25326 chain locations
Listings at the U.S. rate for this spending
367The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$362K

SBA-backed loans to businesses classed as personal care services in Ulster County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Ulster County

Population, 2025 estimate
183,330+1.1% since 2020
Households
74,278
Median age
45.2
Homes lived in by their owners
70%
Vehicles per household
1.7
Land area
1,124 sq. mi.
People per square mile
162
Median household income
$86,271+34.2% vs. 2015–2019, before inflation
Average household income
$117,353
Median home value
$352,500
Jobs located here
57,240
Daytime population
161,256Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ulster County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the salons, barbers and spas on map listings by name and distance.

Or open the report at the center of Ulster County. Signed out, you see a blurred preview; on an account, each report is one action.

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Salons, barbers and spas across New York

Every New York market ranked →

The highest-scoring counties in New York for salons, barbers and spas, numbered among those based in New York, with Ulster County marked.

Top counties in New York

Counties in New York ranked for salons, barbers and spas by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sullivan County, NY767724.5$400K+2.7%#137 of 2,385
2Delaware County, NY753518.2$494K+0.2%#164 of 2,385
3Yates County, NY732223.2$411K−0.8%#207 of 2,385
4Wayne County, NY718622.4$421K+0.1%#248 of 2,385
5Washington County, NY715522.5$412K−2.9%#250 of 2,385
6Franklin County, NY694322.0$402K−1.6%#308 of 2,385
7Schoharie County, NY683628.0$333K+1.4%#340 of 2,385
8Allegany County, NY684726.5$324K+0.9%#343 of 2,385
9Otsego County, NY688034.5$268K+3.8%#357 of 2,385
10Columbia County, NY676223.3$451K−2.1%#364 of 2,385
22Ulster County, NY6025334.1$309K+1.1%#642 of 2,385

Other business types in Ulster County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many salons, barbers and spas are in Ulster County, NY?

Ulster County has 253 salons, barbers and spas on map listings as of September 2026. 26 of them (10%) are chain locations. The listings count hair and nail salons, barbers, spas and skin care. Official counts show 75 businesses with payroll classed as personal care services in 2023, up 4.2% from 2019. Official counts also show 488 one-person businesses without payroll.

How much do households in Ulster County, NY spend on personal care products and services?

About $78.1M a year, or $1,052 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 253 salons, barbers and spas on map listings, it comes to $309K per business. It is estimated from the incomes of the 74,278 households in Ulster County and national spending patterns by income.

How does Ulster County, NY compare with the U.S. for salons, barbers and spas?

Ulster County has 34.1 salons, barbers and spas per 10,000 households, 28% below the U.S. rate of 47.2. Spending per business is $309K, 45% above the U.S. figure of $213K. At the national ratio of salons, barbers and spas to household spending, Ulster County would have about 367, against 253 on map listings. There is one business with payroll in the industry for every 990 households, against one for every 804 across the U.S. The official count rose 4.2% from 2019 to 2023, against +14.1% for the U.S.

How fast is Ulster County, NY growing?

Population estimates put Ulster County at 183,330 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 74,278 households. Median household income in Ulster County is $86,271, 7% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ulster County scores 60 for salons, barbers and spas (upper middle), #642 of 2,385 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ulster County. It maps the salons, barbers and spas on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for salons, barbers and spas · All 56 business types in Ulster County

Screening a site or an acquisition in Ulster County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ulster County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.