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Roofing and gutter companies in the Harrisonburg, VA metro area

How the Harrisonburg, VA metro area compares with other metro areas and the U.S. for roofing and gutter companies: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #290 of 381 scored metro areas
#9 of 9 scored metro areas based in Virginia

Listings
22
1 chain location (5%)
Official establishments
19
Businesses with payroll, 2023
Household spending a year
$142M
On home repairs, maintenance and insurance · $2,837 a household
Spending per listing
$6.5M
24% below the U.S.
Listings per 10k households
4.4
22% above the U.S.
Population, 2025
140,155
+3.5% since 2020

See the roofing and gutter companies around any address in the Harrisonburg metro area

The site report maps the roofing and gutter companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Harrisonburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Harrisonburg metro area scores 37 (lower middle) on the Groundwork market score for roofing and gutter companies, ranking #290 of 381 scored metro areas and #9 of 9 scored metro areas based in Virginia. That puts it in the bottom quarter of metro areas.

As of September 2026, map listings count 22 roofing and gutter companies in the Harrisonburg metro area. One of them (5%) is a chain location, against 4% across the U.S. Per 10,000 households, that is 4.4, 22% above the U.S. rate of 3.6.

Household spending on home repairs, maintenance and insurance in the Harrisonburg metro area comes to about $142M a year: $2,837 per household, 6% below the U.S. average. That is about $6.5M of household spending for each company on map listings, 24% below the U.S. figure of $8.5M. That spending covers all home repairs, maintenance and insurance, which roofing and gutter companies share with other businesses in the trade.

Official counts show 19 businesses with payroll classed as roofing contractors in the Harrisonburg metro area in 2023. That is one for every 2,634 households, against one for every 5,063 across the U.S. Population estimates show the Harrisonburg metro area grew 3.5% from 2020 to 2025, in step with the U.S. (+3.1%).

How the Harrisonburg metro area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the roofing and gutter companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Roofing and gutters in Harrisonburg, VA metro area compared with Virginia and the U.S.
MeasureHarrisonburg metro areaVirginiaU.S.
Listings per 10k households4.43.23.6
Spending per listing$6.5M$10.2M$8.5M
Households per official establishment2,6346,0535,063
Official establishment growth, 2019–2023n/a+3.0%+20.4%
Population growth, 2020–2025+3.5%+2.8%+3.1%
Spending per household on home repairs, maintenance and insurance$2,837$3,295$3,018
Median household income$75,065$93,170$80,734
Groundwork market score3771

Official counts and lending

Businesses

Official establishments, 2019 to 2023
19
Employees, 2023
243
Annual payroll, 2023
$17.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
221 chain location
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as roofing contractors in the Harrisonburg metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Harrisonburg metro area

Population, 2025 estimate
140,155+3.5% since 2020
Households
50,046
Median age
37.3
Homes lived in by their owners
63%
Vehicles per household
2.2
Land area
867 sq. mi.
People per square mile
158
Median household income
$75,065+32.9% vs. 2015–2019, before inflation
Average household income
$97,373
Median home value
$309,300
Jobs located here
66,301
Daytime population
138,028Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Harrisonburg metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the roofing and gutter companies on map listings by name and distance.

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Roofing and gutters across Virginia

Every Virginia market ranked →

The highest-scoring metro areas in Virginia for roofing and gutter companies, numbered among those based in Virginia (a market based in another state is listed without a number), with the Harrisonburg metro area marked.

Top metro areas in Virginia

Metro areas in Virginia ranked for roofing and gutter companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Charlottesville, VA82242.7$12.4M+3.1%#6 of 381
Washington-Arlington-Alexandria, DC-VA-MD-WV807243.1$12.6M+3.3%#8 of 381
2Richmond, VA701813.4$9.3M+5.5%#45 of 381
3Staunton-Stuarts Draft, VA69101.9$14.4M+3.2%#46 of 381
4Blacksburg-Christiansburg-Radford, VA67152.1$12.8M−0.1%#58 of 381
5Virginia Beach-Chesapeake-Norfolk, VA-NC652163.1$9.9M+0.9%#74 of 381
Kingsport-Bristol, TN-VA57322.4$10.5M+2.3%#133 of 381
6Lynchburg, VA53393.8$7.2M+2.9%#172 of 381
7Roanoke, VA51534.0$6.9M+0.4%#192 of 381
8Winchester, VA-WV49274.9$6.3M+6.5%#205 of 381
9Harrisonburg, VA37224.4$6.5M+3.5%#290 of 381

Other business types in the Harrisonburg metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many roofing and gutter companies are in the Harrisonburg, VA metro area?

The Harrisonburg metro area has 22 roofing and gutter companies on map listings as of September 2026. One of them (5%) is a chain location. The listings count roofers and gutter companies. Official counts show 19 businesses with payroll classed as roofing contractors in 2023.

How much do households in the Harrisonburg, VA metro area spend on home repairs, maintenance and insurance?

About $142M a year, or $2,837 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 22 roofing and gutter companies on map listings, it comes to $6.5M per company. The spending figure covers all home repairs, maintenance and insurance, not only roofing and gutter companies. It is estimated from the incomes of the 50,046 households in the Harrisonburg metro area and national spending patterns by income.

How does the Harrisonburg, VA metro area compare with the U.S. for roofing and gutter companies?

The Harrisonburg metro area has 4.4 roofing and gutter companies per 10,000 households, 22% above the U.S. rate of 3.6. Spending per company is $6.5M, 24% below the U.S. figure of $8.5M. At the national ratio of roofing and gutter companies to household spending, the Harrisonburg metro area would have about 17, against 22 on map listings. There is one business with payroll in the industry for every 2,634 households, against one for every 5,063 across the U.S.

How fast is the Harrisonburg, VA metro area growing?

Population estimates put the Harrisonburg metro area at 140,155 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 50,046 households. The median household income in the Harrisonburg metro area is $75,065 a year, 7% below the U.S. median of $80,734. That rose 32.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Harrisonburg metro area scores 37 for roofing and gutter companies (lower middle), #290 of 381 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Harrisonburg metro area. It maps the roofing and gutter companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for roofing and gutter companies · All 56 business types in the Harrisonburg metro area

Screening a site or an acquisition in the Harrisonburg metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Harrisonburg metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.